by
Grunig, James E.
Format:
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Publication Date
1992
Excerpt:
IABC Research Foundation.
by
Crossman, Joanna, author.
Format:
Books
Publication Date
2023
Excerpt:
learning, critical thinking, research skills, and application of theory to practice and vice versa; and
by
Cornelissen, Joep, author.
Format:
Books
Publication Date
2017
Excerpt:
Practice -- Chapter 6: Communication Strategy and Strategic Planning -- Chapter 7: Research and Measurement
by
Cornelissen, Joep, author.
Format:
Books
Publication Date
2014
Excerpt:
and Campaign Management -- Chapter 7: Research and Measurement -- Part IV: Specialist Areas in
by
Argenti, Paul A.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html
Format:
Books
Publication Date
2013
Excerpt:
the Media -- Conducting Research for Targeting Traditional Media -- Researching and Engaging the
by
Caywood, Clarke L., 1947-
Format:
Books
Publication Date
2012
Excerpt:
-- Communications research : foundational methods / Anders Gronstedt and Clarke L. Caywood-- Communications research
by
Cornelissen, Joep.
Format:
Books
Publication Date
2011
Excerpt:
communication in practice. Communication strategy -- Strategic planning and campaign management -- Research and
by
Lindgren, Mats, 1959-
Format:
Books
Publication Date
2009
Excerpt:
Why is scenario planning needed? Some reasons from the field of strategy research -- Scenario
9.
by
Riel, C. B. M. van.
Table of contents http://catdir.loc.gov/catdir/toc/ecip068/2006005358.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2104000&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0651/2006005358-d.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2104000&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0651/2006005358-d.html
Format:
Books
Publication Date
2007
Excerpt:
, provide students of corporate communication with a research-based toolbox to be used for effective
by
Miller, Robert B. (Robert Bruce), 1931-
Table of contents http://www.loc.gov/catdir/toc/ecip046/2003015786.html
Format:
Books
Publication Date
2004
Excerpt:
mistakes -- Ch. 15. Putting persuasion to the test -- Ch. 16. Conclusion -- App. I. About the research
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