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Cover image for The loyalty effect : the hidden force behind growth, profits, and lasting value
The loyalty effect : the hidden force behind growth, profits, and lasting value
by 
Reichheld, Frederick F.
Format: 
Books
Publication Date 
2001 1996
Excerpt: 
The loyalty effect : the hidden force behind growth, profits, and lasting value / Reichheld
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2. 
Cover image for Satisfaction : a behavioral perspective on the consumer
Satisfaction : a behavioral perspective on the consumer
by 
Oliver, Richard L., 1945-2016.
Table of contents http://catdir.loc.gov/catdir/toc/mh022/96017899.html
Publisher description http://catdir.loc.gov/catdir/description/mh022/96017899.html
Inhaltsverzeichnis Satisfaction
Format: 
Books
Publication Date 
1997
Excerpt: 
HAPPENS NEXT? -- After satisfaction: The short run consequences -- Loyalty and profit: Long-term effects
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