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Cover image for Secrets of social media marketing : how to use online conversations and customer communities to turbo-charge your business!
by 
Gillin, Paul.
Format: 
Books
Publication Date 
2009
Excerpt: 
Secrets of social media marketing : how to use online conversations and customer communities to
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2. 
Cover image for ProfitBrand : how to increase the profitability, accountability & sustainability of brands
by 
Wreden, Nick.
Format: 
Books
Publication Date 
2005
Excerpt: 
: striving toward adoption ; Constituencies: communicating with communities -- ; Communication principles
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