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1. 
Cover image for The innovator's dilemma : the revolutionary book that will change the way you do business
by 
Christensen, Clayton M.
Format: 
Books
Publication Date 
2003 2000
Excerpt: 
The innovator's dilemma : the revolutionary book that will change the way you do business /
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2. 
Cover image for Wired and dangerous : how your customers have changed and what to do about it
by 
Bell, Chip R.
Format: 
Books
Publication Date 
2011
Excerpt: 
Wired and dangerous : how your customers have changed and what to do about it / Bell, Chip R.
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3. 
Cover image for The innovator's solution : creating and sustaining successful growth
by 
Christensen, Clayton M.
Format: 
Books
Publication Date 
2003
Excerpt: 
." "Revealing counterintuitive insights that will change your perspective on innovation forever, this landmark
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4. 
Cover image for Aftermarketing : how to keep customers for life through relationship marketing
by 
Vavra, Terry G.
Format: 
Books
Publication Date 
1995
Excerpt: 
Ch. 1. A Change of Orientation: Retention Instead of Conquest -- Appendix 1: A Survey of U
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by 
Manning, Anthony D.
Format: 
Books
Publication Date 
1989
Excerpt: 
-- Managing the process -- Other factors to work on -- What's in it for me? -- Making change a way of life
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