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00IIE
Print
1. 
Cover image for Services marketing
Services marketing
by 
Kurtz, David L., 1941-
Format: 
Books
Publication Date 
1998
Excerpt: 
Services Information Systems Organization -- Case 7. Eagle Crest Country Club -- Case 8. Apollo Hospitals
Available: Copies:
2. 
Cover image for Aftermarketing : how to keep customers for life through relationship marketing
Aftermarketing : how to keep customers for life through relationship marketing
by 
Vavra, Terry G.
Format: 
Books
Publication Date 
1995
Excerpt: 
: Sponsorships of Special Events by U.S. and International Marketers -- Ch. 8. What to Do When You Fail: Lost
Available: Copies:
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