Media convergence : the three degrees of network, mass, and interpersonal communication

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Title:

Author:

Jensen, Klaus Bruhn.

ISBN:

9780415482035

9780415482042

9780203855485

Personal Author:

Jensen, Klaus Bruhn.

Publication Information:

London ; New York : Routledge, 2010.

Physical Description:

x, 195 p. : ill. ; 24 cm.

General Note:

Formerly CIP.

Contents:

Introduction : communication : the very idea -- Erro, ergo sum : communication and pragmatism in the history of ideas -- Differences that make a difference : the art and science of media and communication research -- Media matters : the material conditions of communication -- Media meanings : the discourses, genres, and modalities of communication -- Media institutions : between agency and structure -- Media of science : doing communication research -- The future of communication : pragmatism between modernism and postmodernism.

Abstract:

"The development of digital media presents a unique opportunity to reconsider what communication is, and what individuals, groups, and societies might hope to accomplish through new as well as old media. At a time when digital media still provoke both utopian and dystopian views of their likely consequences, Klaus Bruhn Jensen places these 'new' media in a comparative perspective together with 'old' mass media and face-to-face communication, restating the two classic questions of media studies: what do media do to people, and what do people do with media." "Media Convergence makes a distinction between three general types of media: the human body enabling communication in the flesh; the technically reproduced means of mass communication; and the digital technologies facilitating interaction one-to-one, one-to-many, as well as many-to-many."--BOOK JACKET.

Subject Term:

Communication -- Technological innovations.

Digital media.

Communication models.

Copies:

Available:*

Library	Material Type	Item Barcode	Shelf Number	Copy	Status
Searching... 1:IIEMSA	1:GEN-BOOK	33168025543519	302.23 J54M 2010	1	Searching... Unknown

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Summary

The development of digital media presents a unique opportunity to reconsider what communication is, and what individuals, groups, and societies might hope to accomplish through new as well as old media. At a time when digital media still provoke both utopian and dystopian views of their likely consequences, Klaus Bruhn Jensen places these 'new' media in a comparative perspective together with 'old' mass media and face-to-face communication, restating the two classic questions of media studies: what do media do to people, and what do people do with media?　　

Media Convergence makes a distinction between three general types of media: the human body enabling communication in the flesh; the technically reproduced means of mass communication; and the digital technologies facilitating interaction one-to-one, one-to-many, as well as many-to-many.

Features include:

case studies, including mobile phones in everyday life, the Muhammad cartoons controversy and climate change as a global challenge for human communication and political action diagrams, figures, and tables summarizing key concepts beyond standard 'models of communication' systematic cross-referencing. Major terms are highlighted and cross-referenced throughout, with key concepts defined in margin notes.