Title:
What the CEO wants you to know : how your company really works
Author:
Charan, Ram, author.
ISBN:
9781847942173
9781847942166
Personal Author:
Edition:
Expanded and updated.
Physical Description:
170 pages ; 21 cm.
General Note:
Originally published: United States : Crown Business, 2001.
Includes index.
Contents:
pt. I THE UNIVERSAL LANGUAGE OF BUSINESS -- 1.How This Book Can Help You -- 2.What the Best CEOs and Street Vendors Share: The Essence of Business Thinking -- 3.Every Business Is the Same Inside: The Four Things Every Company Everywhere Needs to Master -- 4.The Total Business -- pt. II BUSINESS ACUMEN IN THE REAL WORLD -- 5.Real-World Complexity: Setting the Path and the Priorities -- 6.From Making Money to Creating Wealth -- 7.Putting Everything Together: How Amazon Makes Money -- pt. III AN EDGE IN EXECUTION -- 8.Expanding Capacity Through Flawless Execution -- 9.Synchronization -- pt. IV YOUR PERSONAL AGENDA -- 10.Your Part in the Big Picture.
Abstract:
The classic on the universal laws of business success, completely revised and updated for today's leaders. Completely rewritten for todays business world, What the CEO Wants You to Know, expanded and updated, describes the fundamentals behind every business, from street vendors in Mumbai, to Fortune 500 companies. Drawing on stories from Uber, Amazon, Apple, Toyota, Netflix, Lyft, The Limited, Walmart, GE and Starbucks, Charan, in the most accessible language imaginable, explains the ins and outs of how companies work, from gross revenue and operating costs, to inventory and cash flow, from turnover, profits and margins, to return on capital and accounts payable and receivable, from product quality to sales.
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