by
Koenig, David R., 1962-
Format:
Books
Publication Date
2012
Excerpt:
-- Notes -- ch. 7 The Human Reaction to Risk -- The Perception of Risk -- Processing Risk -- Quantification
by
Ries, Al.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0827/2008038182.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0911/2008038182-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0911/2008038182-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0911/2008038182-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0911/2008038182-d.html
Format:
Books
Publication Date
2009
Excerpt:
Ch. 1. Management deals in reality. Marketing deals in perception -- Ch. 2. Management concentrates
by
Eades, Keith M.
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0632/2006008289-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0632/2006008289-d.html
Table of contents only http://www.loc.gov/catdir/toc/ecip0610/2006008289.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0632/2006008289-d.html
Table of contents only http://www.loc.gov/catdir/toc/ecip0610/2006008289.html
Format:
Books
Publication Date
2006
Excerpt:
-solutions -- Beyond solution selling -- A practical framework to drive performance improvement -- The value perception
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