by
Smith, Ronald D., 1948- author.
Format:
Books
Publication Date
2017
Excerpt:
: Publicity; Newsworthy information; Generating news; News peg; Transparent communication -- Media theory and
by
Newsom, Doug.
Format:
Books
Publication Date
2011
Excerpt:
: Persuasion -- Opinion formation and change -- Opinion, attitude and belief -- Models of attitude formation
by
Green, Andy, 1958-
Format:
Books
Publication Date
2010
Excerpt:
-- Chapter 4: The Creative Process -- The Five Is -- Information -- Incubation -- Illumination -- Integration
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