Search Results for Internet research.

Strategic planning for public relations

Smith, Ronald D., 1948- author.

Format:

Books

Publication Date

2021

Excerpt:

Formative research -- Strategy -- Tactics -- Evaluative research.

Available: Copies:

Public relations : strategies and tactics

Wilcox, Dennis L.

Format:

Books

Publication Date

2012

Excerpt:

Professionalism -- Public Relations Departments and Firms -- pt. 2. Process: Research -- Program Planning

Available: Copies:

The AMA handbook of public relations

Dilenschneider, Robert L.

Format:

Books

Publication Date

2010

Excerpt:

; Measurement-why, what, how ; Internet risks and security -- Reaching out. Media relations ; Trade media

Available: Copies:

The public relations writer's handbook : the digital age

Aronson, Merry.

Table of contents only http://www.loc.gov/catdir/toc/ecip077/2006101785.html

Format:

Books

Publication Date

2007

Excerpt:

. Writing for the Internet -- 12. Responsive writing : setting the record straight -- 13. Crisis

Available: Copies:

Public relations : South African perspectives

Rensburg, Ronél S.

Format:

Books

Publication Date

2003

Excerpt:

branding: creating and sustaining high performance organisations -- The internet and public relations

Available: Copies:

The practice of public relations

Seitel, Fraser P.

Format:

Books

Publication Date

2001

Excerpt:

Opinion -- Ch. 4. Ethics -- Ch. 5. Research -- Ch. 6. The Law -- Ch. 7. Communication -- Ch. 8. Management

Available: Copies:

Winning PR in the wired world : powerful communications strategies for the noisy digital space

Middleberg, Don.

Format:

Books

Publication Date

2001

Excerpt:

Internet in public relations.

Available: Copies:

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