IIE Logo

IIE
Switch to list view
Switch to thumbnail view
Select an Action
4 Results Found Subscribe to search results
0000IIE
Print
1. 
Cover image for The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly
by 
Scott, David Meerman.
Cover image http://catalogimages.wiley.com/images/db/jimages/9781118026984.jpg
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Grammar girl podcast -- 7. The new rules of news releases -- News releases in a web world -- The new rules
Available: Copies:
2. 
Cover image for Becoming a public relations writer : a writing process workbook for the profession
Becoming a public relations writer : a writing process workbook for the profession
by 
Smith, Ronald D., 1948-
Table of contents only http://www.loc.gov/catdir/toc/ecip0719/2007021602.html
Format: 
Books
Publication Date 
2008
Excerpt: 
media -- Organizational features -- Advocacy and opinion -- Fliers, brochures and web sites
Available: Copies:
3. 
Cover image for The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, & online media to reach buyers directly
The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, & online media to reach buyers directly
by 
Scott, David Meerman.
Table of contents http://catdir.loc.gov/catdir/toc/ecip077/2006102241.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-d.html
Format: 
Books
Publication Date 
2007
Excerpt: 
-- Reaching your buyers directly -- Web-based communications to reach buyers directly -- Blogs : tapping
Available: Copies:
4. 
Cover image for Public relations writing : form & style.
Public relations writing : form & style.
by 
Newsom, Doug.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-t.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Web Sites -- Writing for a Media Mix -- Media Kits and Media Pitches -- Speeches and Other
Available: Copies:
Limit Search Results
Access Level
Author
Format
Item Category 1
Material Type
Language
Library
Shelf Location
Publication Date
Subject
Item Available
Advanced Search Location