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1. 
Cover image for Qualitative research methods in public relations and marketing communications
Qualitative research methods in public relations and marketing communications
by 
Daymon, Christine.
Format: 
Books
Publication Date 
2011
Excerpt: 
types of research -- Case studies -- Grounded theory -- Ethnography -- Discourse and critical discourse
Available: Copies:
2. 
Cover image for Qualitative research practice
Qualitative research practice
by 
Seale, Clive.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0657/2003103976-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0734/2003103976-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0657/2003103976-d.html
Format: 
Books
Publication Date 
2004
Excerpt: 
/ Ethnomethodology / Conversation Analysis / Discourse Analytic Practice / Critical Discourse Analysis / Field
Available: Copies:
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