Consumer behaviour / Parumasur, Sanjana Brijball.

Consumer behaviour / Cant, M. C. (Michael Colin), 1957-

the tourism market -- 6. Segmentation, targeting, and positioning -- 7. Consumer behaviour in tourism

ch. 1: The world of marketing -- ch. 2: The marketing environment -- ch. 3: Consumer behaviour

behaviour -- Market segmentation, targeting and positioning -- Integrated marketing -- Marketing planning

Consumer behavior -- South Africa -- Cross-cultural studies.

The marketing world -- The marketing environment -- Marketing research -- Consumer and business

Consumer behavior.