Business strategy and planning : text and cases / Morden, Tony, 1946-

Strategy bites back : it is a lot more, and less, than you ever imagined-- / Mintzberg, Henry.

Corporate strategy : resources and the scope of the firm / Collis, David J.

-- Impliementing strategies: marketing, finance/accounting, R & D, and MIS issues -- Part 4: Strategy evaluation

choice -- Approaches to strategy -- Applying strategy -- Approaches to change management -- Developments

effectively integrates strategy theory and strategy action in an exciting and engaging way. The author

. 5. Strategies in Action -- Ch. 6. Strategy Analysis and Choice -- Ch. 7. Implementing Strategies

Business Strategy: The Concept and Trends in Its Management -- What Is a Business Strategy

-- Tailoring strategy to fit specific industry and company situations -- Strategy and competitive advantage in

-- The external assessment -- The internal assessment -- Strategy analysis and choice -- Implementing

pt. 1. Overview of strategic management -- pt. 2. Strategy formulation -- pt. 3. Strategy

The strategic management process -- The three strategy-making tasks: developing a mission, setting