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1. 
Cover image for Competition, diversity and economic performance
Competition, diversity and economic performance
Competition, diversity and economic performance
by 
Tisdell, C. A. (Clement Allan)
Format: 
Books
Publication Date 
2013
Excerpt: 
Contents note continued: 3.5.Associations between diversity of consumers' preferences for product
Available: Copies:
2. 
Cover image for Marketing without advertising : brand preference and consumer choice in Cuba
Marketing without advertising : brand preference and consumer choice in Cuba
Marketing without advertising : brand preference and consumer choice in Cuba
by 
Morales, Emilio, 1969-
Format: 
Books
Publication Date 
2012
Excerpt: 
Marketing without advertising : brand preference and consumer choice in Cuba / Morales, Emilio
Available: Copies:
4. 
Cover image for Brand management : Principles and Practices
Brand management : Principles and Practices
by 
Dutta, Kirti.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-t.html
Format: 
Books
Publication Date 
2012
Excerpt: 
. III UNDERSTANDING CONSUMERS AND MARKETS -- 7. Consumer Behaviour and Brand Buying Decisions -- About
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5. 
Cover image for Kick Ass Business & Marketing Secrets How to Blitz Your Competition.
Kick Ass Business & Marketing Secrets How to Blitz Your Competition.
Kick Ass Business & Marketing Secrets How to Blitz Your Competition.
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumers' preferences.
Available: Copies:
6. 
Cover image for Managing customer relationships : a strategic framework
Managing customer relationships : a strategic framework
Managing customer relationships : a strategic framework
by 
Peppers, Don.
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumers' preferences.
Available: Copies:
7. 
Cover image for The psychology of marketing : cross-cultural perspectives
The psychology of marketing : cross-cultural perspectives
The psychology of marketing : cross-cultural perspectives
by 
Raab, Gerhard.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer's preferences -- Cross-cultural studies.
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8. 
Cover image for Interpreting consumer choice : the behavioral perspective model
Interpreting consumer choice : the behavioral perspective model
Interpreting consumer choice : the behavioral perspective model
by 
Foxall, G. R.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumers' preferences.
Available: Copies:
9. 
Cover image for Intermediate microeconomics : a modern approach
Intermediate microeconomics : a modern approach
by 
Varian, Hal R.
Format: 
Books
Publication Date 
2010
Excerpt: 
preference -- Slutsky equation -- Buying and selling -- Intertemporal choice -- Asset markets -- Uncertainty
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10. 
Cover image for Developing winning brand strategies
Developing winning brand strategies
Developing winning brand strategies
by 
Finskud, Lars.
Format: 
Books
Publication Date 
2009 2003
Excerpt: 
Consumers' preferences.
Available: Copies:
11. 
Cover image for Understanding consumers of food products
Understanding consumers of food products
Understanding consumers of food products
by 
Frewer, Lynn.
Format: 
Books
Publication Date 
2007
Excerpt: 
Understanding consumers of food products / Frewer, Lynn.
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