business, this fourth edition highlights the complex nature of global business."--

third edition highlights the complex nature of global business."--Publisher's description.

Nature of International Entrepreneurship -- International Versus Domestic Entrepreneurship -- Motivations

intervention into current discussions about the nature and prospects of globalization. The book has far

-- Cultural contact and interfacing with others -- The nature of language and nonverbal communication

business : the nature of global trading / Alan Griffiths ... [et al.] -- Traditional and emergent forms of