8 Results Found
00000000IIE
by
Cateora, Philip R., author.
Format:
Books
Publication Date
2010
Excerpt:
Marketing Strategies. 12. 12 Global Marketing Management: Planning and Organization --- 13. Products and
2.
by
Cateora, Philip R.
Digital material
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-d.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-d.html
Format:
Books
Publication Date
2007
Excerpt:
Organization -- Products and Services for Consumers -- Products and Consumers for Businesses I-- nternational
by
Schmidt, Wallace V., 1946-
Table of contents only http://www.loc.gov/catdir/toc/ecip0619/2006028039.html
Format:
Books
Publication Date
2007
Excerpt:
-- Intercultural communication and conflict management -- Cosmopolitan leadership, teams, and the global work force
by
Rugman, Alan M.
Table of contents http://www.loc.gov/catdir/toc/cam051/2004052681.html
Publisher description http://www.loc.gov/catdir/description/cam041/2004052681.html
Publisher description http://www.loc.gov/catdir/description/cam041/2004052681.html
Format:
Books
Publication Date
2005
Excerpt:
The regional multinationals : MNEs and "Global" strategic management / Rugman, Alan M.
5.
by
Cateora, Philip R.
Format:
Electronic Resources
Publication Date
2005
Excerpt:
management: planning and organization -- Products and services for consumers -- Products and services for
6.
by
Cateora, Philip R.
Format:
Books
Publication Date
2002
Excerpt:
regions and market groups -- 11. Global marketing management: planning and organization -- 12. Products
7.
by
Cateora, Philip R.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-d.html
Format:
Books
Publication Date
1999
Excerpt:
marketing management : planning and organization -- Creating products for consumers in global markets
8.
by
Cateora, Philip R.
Format:
Books
Publication Date
1996
Excerpt:
Management -- Pricing for International Markets -- Financial Requirements for Global Marketing -- Country