International entrepreneur$hip : starting, developing, and managing a global venture
Title:
International entrepreneur$hip : starting, developing, and managing a global venture
Author:
Hisrich, Robert D.
ISBN:
9781412957984
Personal Author:
Publication Information:
Los Angeles : SAGE, c2010.
Physical Description:
xiii, 623 p. : ill. ; 26 cm.
Contents:
Pt. 1. International Entrepreneurship and Entrepreneurship Opportunities -- 1. Importance of International Entrepreneurship -- 2. Globalization and the International Environment -- 3. Cultures and International Entrepreneurship -- 4. Developing the Global Business Plan -- Motrada Ltd -- Parsek LLC -- Beijing Sammies -- Trimo -- Pt. 2. Entering the Global Market -- 5. Selecting International Business Opportunities -- 6. International Legal Concerns -- 7. Alternative Entry Strategies -- Fitz-Ritter Wine Estate -- Mamma Mia! -- Federal Express -- UniMed and EduMed -- Pt. 3. Managing the Global Entrepreneurial Enterprise -- 8. The Global Monetary System -- 9. Global Marketing and R&D -- 10. Global Human Resource Management -- 11. Implementing and Managing a Global Entrepreneurial Strategy -- 12. Global Family Business -- Logisys -- Sedo.com -- Fasteners for Retail -- The Vega Food Company -- Reliance Industries.
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