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Cover image for Consumer behavior

Consumer behavior

by

Schiffman, Leon G.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2010

Excerpt:

Konsumentenverhalten.

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2.

Cover image for The want makers : lifting the lid off the world advertising industry : how they make you buy

The want makers : lifting the lid off the world advertising industry : how they make you buy

The want makers : lifting the lid off the world advertising industry : how they make you buy

by

Clark, Eric, 1937-

Format:

Books

Publication Date

1988

Excerpt:

Werbewirtschaft -- Werbung -- Konsumentenverhalten.

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3.

Cover image for Consumer behavior : implications for marketing strategy

Consumer behavior : implications for marketing strategy

Consumer behavior : implications for marketing strategy

by

Hawkins, Del I.

Format:

Books

Publication Date

1986

Excerpt:

Konsumentenverhalten -- Marketingpolitik.

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