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1. 
Cover image for MarketLine business information centre
MarketLine business information centre
MarketLine business information centre
by 
Datamonitor (Firm)
http://www.marketlineinfo.com/library/Default.aspx
Format: 
Electronic Resources
Publication Date 
2025 2024 2023 2022 2021
Excerpt: 
Datamonitor business information centre <Aug. 15, 2003>
Available: Copies:
2. 
Cover image for Principles of marketing
Principles of marketing
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2024
Excerpt: 
information to gain customer insights -- Consumer markets and buyer behavior -- Business markets and business
Available: Copies:
3. 
Cover image for Marketing management : a South African perspective
Marketing management : a South African perspective
Marketing management : a South African perspective
by 
Cant, M. C. (Michael Colin), 1957- editor.
Format: 
Books
Publication Date 
2024
Excerpt: 
-- Marketing in emerging and developing countries-- Services marketing-- Business-to-business marketing
Available: Copies:
4. 
Cover image for Principles of marketing
Principles of marketing
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Behavior -- 6. Business Markets and Business Buyer Behavior -- Part 3 Desingning a Customer Value
Available: Copies:
5. 
Cover image for Information systems today : managing in the digital world.
Information systems today : managing in the digital world.
by 
Valacich, Joseph S., 1959- author.
Format: 
Books
Publication Date 
2018
Excerpt: 
Information storage and retrieval systems -- Business.
Available: Copies:
6. 
Cover image for Marketing management
Marketing management
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2016
Excerpt: 
-- Addressing competition and driving growth -- Setting product strategy -- Designing and managing services
Available: Copies:
7. 
Cover image for Fundamentals of information systems
Fundamentals of information systems
by 
Stair, Ralph M., author.
Format: 
Books
Publication Date 
2016
Excerpt: 
Fundamentals of information systems / Stair, Ralph M., author.
Available: Copies:
8. 
Cover image for Big data analytics strategies for the smart grid
Big data analytics strategies for the smart grid
Big data analytics strategies for the smart grid
by 
Stimmel, Carol L., 1965-
Cover image http://images.tandf.co.uk/common/jackets/websmall/978148221/9781482218282.jpg
Format: 
Books
Publication Date 
2015
Excerpt: 
circumstances. However, with the advent of the information-enabled, two-way grid, we have an opportunity to meet
Available: Copies:
9. 
Cover image for BABOK : a guide to the business analysis body of knowledge
BABOK : a guide to the business analysis body of knowledge
BABOK : a guide to the business analysis body of knowledge
by 
International Institute of Business Analysis, issuing body.
Format: 
Books
Publication Date 
2015
Excerpt: 
Business information services.
Available: Copies:
10. 
Cover image for Principles of marketing
Principles of marketing
by 
Kotler, Philip (Philip J.), 1931-
Format: 
Books
Publication Date 
2014 2013
Excerpt: 
Information to Gain Customer Insights -- 5. Consumer Markets and Consumer Buyer Behavior -- 6. Business
Available: Copies:
11. 
Cover image for Business transformation : a roadmap for maximizing organizational insights
Business transformation : a roadmap for maximizing organizational insights
by 
Zeid, Aiman, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Business transformation : a roadmap for maximizing organizational insights / Zeid, Aiman, author.
Available: Copies:
12. 
Cover image for Social media explained : untangling the world's most misunderstood business trend
Social media explained : untangling the world's most misunderstood business trend
by 
Schaefer, Mark W.
Format: 
Books
Publication Date 
2014
Excerpt: 
Social media explained : untangling the world's most misunderstood business trend / Schaefer, Mark
Available: Copies:
13. 
Cover image for Personal selling
Personal selling
Personal selling
by 
Van Heerden, Neels, 1957- editor.
Format: 
Books
Publication Date 
2014
Excerpt: 
in personal selling -- 13. Selling of services -- 14. Personal selling in business markets -- 15
Available: Copies:
14. 
Cover image for Marketing
Marketing
by 
Kotler, Philip, 1931-
Format: 
Books
Publication Date 
2013
Excerpt: 
advantage -- PART 2. Understanding the market. The global marketing environment -- Information management
Available: Copies:
15. 
Cover image for Trademark valuation : a tool for brand management
Trademark valuation : a tool for brand management
Trademark valuation : a tool for brand management
by 
Smith, Gordon V., 1937- author.
Format: 
Books
Publication Date 
2013
Excerpt: 
, brands, and the products and services they represent -- Valuation basics ; The business enterprise
Available: Copies:
16. 
Cover image for Business models for the social mobile cloud : transform your business using social media, mobile Internet, and cloud computing
Business models for the social mobile cloud : transform your business using social media, mobile Internet, and cloud computing
by 
Shelton, Ted, 1966-
Format: 
Books
Publication Date 
2013
Excerpt: 
Business models for the social mobile cloud : transform your business using social media, mobile
Available: Copies:
17. 
Cover image for Green IT strategies and applications : using environmental intelligence
Green IT strategies and applications : using environmental intelligence
by 
Unhelkar, Bhuvan.
Format: 
Books
Publication Date 
2011
Excerpt: 
Data processing service centers -- Environmental aspects.
Available: Copies:
18. 
Cover image for Embedded librarians : moving beyond one-shot instruction
Embedded librarians : moving beyond one-shot instruction
Embedded librarians : moving beyond one-shot instruction
by 
Kvenild, Cassandra.
Format: 
Books
Publication Date 
2011
Excerpt: 
Information literacy -- Study and teaching (Higher)
Available: Copies:
19. 
Cover image for Socio-technical networks : science and engineering design
Socio-technical networks : science and engineering design
Socio-technical networks : science and engineering design
by 
Hu, Fei.
Format: 
Books
Publication Date 
2011
Excerpt: 
COMPUTER-SUPPORTED COOPERATIVE WORK, CSCW (BUSINESS ECONOMICS)
Available: Copies:
20. 
Cover image for Principles of marketing
Principles of marketing
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2010
Excerpt: 
gain customer insights -- Consumer markets and consumer buyer behavior -- Business markets and business
Available: Copies:
21. 
Cover image for Handbook on business information systems
Handbook on business information systems
by 
Gunasekaran, A.
Format: 
Books
Publication Date 
2010
Excerpt: 
Handbook on business information systems / Gunasekaran, A.
Available: Copies:
22. 
Cover image for Marketing management
Marketing management
by 
Kotler, Philip.
Table of contents Kostenfrei
E-book - Full text Myilibrary. You can only view this e-book online and not download it
Table of contents http://catdir.loc.gov/catdir/toc/ecip087/2008000337.html
Format: 
Books
Publication Date 
2009
Excerpt: 
marketing strategies and plans -- pt. 2. Capturing marketing insights -- Gathering information and scanning
Available: Copies:
23. 
Cover image for Business information systems : technology, development and management
Business information systems : technology, development and management
by 
Bocij, Paul.
Format: 
Books
Publication Date 
2008
Excerpt: 
Business information systems : technology, development and management / Bocij, Paul.
Available: Copies:
24. 
Cover image for Administrative assistant's and secretary's handbook
Administrative assistant's and secretary's handbook
by 
Stroman, James.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0718/2007020971.html
Format: 
Books
Publication Date 
2008
Excerpt: 
-- Numerals -- Bookkeeping and accounting -- Business taxes -- Banking -- Special business and financial
Available: Copies:
25. 
Cover image for Writing and reporting the news
Writing and reporting the news
by 
Lanson, Jerry.
Table of contents http://catdir.loc.gov/catdir/toc/ecip078/2007001082.html
Format: 
Books
Publication Date 
2008
Excerpt: 
services -- Education -- Business and labor -- Science, medicine and the environment -- Broadcast
Available: Copies:
26. 
Cover image for Marketing
Marketing
by 
Etzel, Michael J.
Format: 
Electronic Resources
Publication Date 
2007
Excerpt: 
-- Business markets and buying behavior -- Market segmentation, targeting and positioning -- Marketing
Available: Copies:
27. 
Cover image for Principles of marketing
Principles of marketing
by 
Kotler, Philip.
Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2004029593.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1618996
http://www.prenhall.com
Format: 
Books
Publication Date 
2006
Excerpt: 
-- Business markets and business buyer behavior -- Segmentation, targeting, and positioning : building the
Available: Copies:
28. 
Cover image for Business information systems : technology, development and management for the e-business
Business information systems : technology, development and management for the e-business
by 
Greasley, Andrew.
Format: 
Books
Publication Date 
2006
Excerpt: 
Business information systems : technology, development and management for the e-business / Greasley
Available: Copies:
29. 
Cover image for The fortune at the bottom of the pyramid
The fortune at the bottom of the pyramid
by 
Prahalad, C. K.
Table of contents Connect to Table of contents
Table of contents http://catdir.loc.gov/catdir/toc/fy0609/2005931851.html
Format: 
Books
Publication Date 
2006
Excerpt: 
International business enterprises -- Social aspects -- Developing countries.
Available: Copies:
31. 
Cover image for Say it right in French
Say it right in French
by 
Easily Pronounced Language Systems.
Format: 
Books
Publication Date 
2006
Excerpt: 
-- Health -- Business Travel -- General Information -- Dictionary -- "Thanks" in 16 Languages -- Index
Available: Copies:
32. 
Cover image for Global information society : operating information systems in a dynamic global business environment
Global information society : operating information systems in a dynamic global business environment
Global information society : operating information systems in a dynamic global business environment
by 
Lan, Yi-chen, 1969-
Table of contents http://www.loc.gov/catdir/toc/ecip052/2004023597.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Global information society : operating information systems in a dynamic global business environment /
Available: Copies:
33. 
Cover image for Introduction to operations and supply chain management
Introduction to operations and supply chain management
by 
Bozarth, Cecil C.
Format: 
Books
Publication Date 
2005
Excerpt: 
Business logistics.
Available: Copies:
34. 
Cover image for Your client's story : know your clients and the rest will follow
Your client's story : know your clients and the rest will follow
by 
West, Scott, 1959-
Table of contents http://www.loc.gov/catdir/toc/ecip058/2005004959.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0708/2005004959-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
your business -- They mean business: dialogues with the small business owner -- The new retirement
Available: Copies:
35. 
Cover image for Principles of marketing
Principles of marketing
Principles of marketing
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2004
Excerpt: 
behavior -- Business markets and business buyer behavior -- Segmentation, targeting, and positioning
Available: Copies:
36. 
Cover image for Personal selling
Personal selling
Personal selling
by 
Cant, M. C. (Michael Colin), 1957-
Format: 
Books
Publication Date 
2004
Excerpt: 
in business markets -- Information and communication technology.
Available: Copies:
37. 
Cover image for The seven-day weekend : a better way to work in the 21st Century
The seven-day weekend : a better way to work in the 21st Century
by 
Semler, Ricardo.
Format: 
Books
Publication Date 
2004
Excerpt: 
information is shared with everyone. A high percentage of the employees determine their own salaries. And self
Available: Copies:
38. 
Cover image for The value factor : how global leaders use information for growth and competitive advantage
The value factor : how global leaders use information for growth and competitive advantage
by 
Hurd, Mark.
Table of contents http://www.loc.gov/catdir/toc/ecip0411/2003024265.html
Format: 
Books
Publication Date 
2004
Excerpt: 
Business information services.
Available: Copies:
40. 
Cover image for Personal selling
Personal selling
by 
Cant, M. C. (Michael Colin), 1957-
Format: 
Books
Publication Date 
2004
Excerpt: 
in business markets -- Information and communication technology.
Available: Copies:
41. 
Cover image for Business information systems : technology, development, and management for the E-business
Business information systems : technology, development, and management for the E-business
Inhaltsverzeichnis Business information systems
Format: 
Books
Publication Date 
2002
Excerpt: 
Business information systems : technology, development, and management for the E-business /
Available: Copies:
42. 
Cover image for Basic marketing : a global-managerial approach
Basic marketing : a global-managerial approach
by 
Perreault, William D., Jr.
Format: 
Books
Publication Date 
2002
Excerpt: 
-- Improving decisions with marketing information -- Elements of product planning for goods and services
Available: Copies:
43. 
Cover image for Effective marketing : creating and keeping customers
Effective marketing : creating and keeping customers
by 
Zikmund, William G.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html
Format: 
Books
Publication Date 
2002
Excerpt: 
-- Information technology and marketing research -- Consumer behavior -- Business markets and organizational
Available: Copies:
44. 
Cover image for Internet marketing
Internet marketing
by 
Hofacker, Charles F.
Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/onix06/00036498.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009264113&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/description/wiley035/00036498.html
Cover http://swbplus.bsz-bw.de/bsz08739104xcov.htm
Format: 
Books
Publication Date 
2001
Excerpt: 
Communications Strategy -- Web Site Communication Goals -- Establishing Online Relationships -- Human Information
Available: Copies:
45. 
Cover image for Multimedia literacy
Multimedia literacy
by 
Hofstetter, Fred T. (Fred Thomas), 1949-
Format: 
Books
Publication Date 
2001
Excerpt: 
-- Politics -- Virtual Campaigning -- Consumer Information -- Other Government Services -- Medicine and
Available: Copies:
46. 
Cover image for Marketing in travel and tourism
Marketing in travel and tourism
by 
Middleton, Victor T. C.
MyiLibrary http://www.myilibrary.com?id=102840
Table of contents http://catdir.loc.gov/catdir/toc/els031/2001272313.html
Publisher description http://catdir.loc.gov/catdir/description/els031/2001272313.html
Format: 
Books
Publication Date 
2001
Excerpt: 
-- dynamic business environment: factors influencing demand for tourism -- dynamic business environment
Available: Copies:
47. 
Cover image for Principles of marketing
Principles of marketing
Principles of marketing
by 
Kotler, Philip.
Format: 
Electronic Resources
Publication Date 
2001
Excerpt: 
markets and consumer buyer behavior -- Business markets and business buyer behavior -- Market segmentation
Available: Copies:
48. 
Cover image for Marketing : best practices
Marketing : best practices
by 
Czinkota, Michael R.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-t.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1152749
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-d.html
Format: 
Books
Publication Date 
2000
Excerpt: 
marketing -- Marketing research and information systems -- Consumer behavior -- Business-to-business
Available: Copies:
49. 
Cover image for Hodder economic and management sciences : senior phase. Grade 8, Learner's book
Hodder economic and management sciences : senior phase. Grade 8, Learner's book
Hodder economic and management sciences : senior phase. Grade 8, Learner's book
by 
Groenewald, D. (Darelle)
Format: 
Books
Publication Date 
2000
Excerpt: 
providing a product or service -- Determining the price of a product and/or service -- The functions of the
Available: Copies:
50. 
Cover image for Streetwise business letters : 2,500 professionally written letters that will bring success to your business
Streetwise business letters : 2,500 professionally written letters that will bring success to your business
by 
Woods, John A.
Format: 
Books
Publication Date 
1999
Excerpt: 
Streetwise business letters : 2,500 professionally written letters that will bring success to your
Available: Copies:
51. 
Cover image for A practical guide for translators
A practical guide for translators
by 
Samuelsson-Brown, Geoffrey, 1940-
Format: 
Books
Publication Date 
1998
Excerpt: 
-- Running a translation business -- Marketing your services -- Your working environment and the tools of the
Available: Copies:
52. 
Cover image for Marketing management : analysis, planning, implementation, and control
Marketing management : analysis, planning, implementation, and control
by 
Kotler, Philip.
Format: 
Books
Publication Date 
1997
Excerpt: 
Environment -- 6. Analyzing Consumer Markets and Buying Behavior -- 7. Analyzing Business Markets and Business
Available: Copies:
53. 
Cover image for Basic marketing : a global-managerial approach
Basic marketing : a global-managerial approach
by 
Perreault, William D.
Format: 
Books
Publication Date 
1996
Excerpt: 
-- Pricing objectives and policies -- Price setting in the business world -- Developing innovative marketing
Available: Copies:
54. 
Cover image for Online market research : cost-effective searching of the Internet and online databases
Online market research : cost-effective searching of the Internet and online databases
Online market research : cost-effective searching of the Internet and online databases
by 
Lescher, John F.
Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007289636&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltsverzeichnis Online market research
Format: 
Books
Publication Date 
1995
Excerpt: 
-- Characteristics -- Ch. 7. Professional Services -- Descriptions -- Knight-Ridder DIALOG Information Services
Available: Copies:
55. 
Cover image for Starting your own business in South Africa
Starting your own business in South Africa
by 
Macleod, Guy.
Format: 
Books
Publication Date 
1995
Excerpt: 
Starting your own business in South Africa / Macleod, Guy.
Available: Copies:
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