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Writing winning proposals : PR cases / Hagley, Tom.
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Electronic Resources
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The library PR handbook : high-impact communications / Gould, Mark R.
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Moloney, Kevin, 1943-
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Rethinking public relations : PR propaganda and democracy / Moloney, Kevin, 1943-
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Guerilla PR wired : waging a successful publicity campaign online, offline, and everywhere in
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Table of contents http://catdir.loc.gov/catdir/toc/ecip0616/2006020245.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0802/2006020245-b.html
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Publisher description http://catdir.loc.gov/catdir/enhancements/fy0802/2006020245-d.html
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It's not just PR : public relations in society / Coombs, W. Timothy.
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The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs
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2013
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This is PR : the realities of public relations / Newsom, Doug.
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Share this : the social media handbook for PR professionals / Waddington, Stephen.
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2012
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Social media and public relations : eight new practices for the PR professional / Breakenridge
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PR today : the authoritative guide to public relations / Morris, Trevor.
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Rethinking reputation : how PR trumps marketing and advertising in the new media world / Seitel
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Be your own best publicist : how to use PR techniques to get noticed, hired, and rewarded at work /
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This is PR : the realities of public relations / Newsom, Doug.
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PR therapy : ignite your passion for promoting your products, services, and even yourself! /
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International communications strategy : developments in cross-cultural communications, PR and
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PR - a persuasive industry? : spin, public relations, and the shaping of the modern media / Morris
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This is PR : the realities of public relations / Newsom, Doug.
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Where the truth lies : trust and morality in PR and journalism / Hobsbawm, Julia.
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Winning PR in the wired world : powerful communications strategies for the noisy digital space /
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This is PR : the realities of public relations / Newsom, Doug.
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Publisher description http://www.loc.gov/catdir/enhancements/fy0835/2008006860-d.html
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Table of contents only http://www.loc.gov/catdir/enhancements/fy0835/2008006860-t.html
Format:
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Publication Date
2008
Excerpt:
PR in practice series
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Publisher description http://www.loc.gov/catdir/enhancements/fy0728/2007026140-d.html
Table of contents http://www.loc.gov/catdir/toc/fy0803/2007026140.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0912/2007026140-b.html
Table of contents http://www.loc.gov/catdir/toc/fy0803/2007026140.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0912/2007026140-b.html
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Books
Publication Date
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Excerpt:
PR in practice series.
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Table of contents Kostenfrei
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Table of contents http://catdir.loc.gov/catdir/enhancements/fy0837/2008006549-t.html
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Format:
Books
Publication Date
2008
Excerpt:
PR in practice series.
by
Foster, John, 1926-
Table of contents http://catdir.loc.gov/catdir/toc/ecip056/2005000863.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0915/2005000863-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005000863-d.html
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PR in practice series.
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public relations / Philip Young -- pt. IV Shaping the future -- 21.Future challenges for PR / Alison
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2015
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Escobar-Chew, & Michael Whitehead Michigan State University Chapter 21: Applying Harm Reduction Pr
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Daymon, Christine, editor of compilation.
Format:
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2014 2013
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disaggregated / Donnalyn Pompper -- 4.Gendered performance and identity work in PR consulting relationships: a
by
Tench, Ralph, author.
Format:
Books
Publication Date
2014
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technologies on PR as well as updated case studies and examples throughout the book to engage students of this
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? / Alison Theaker -- The pr industry and careers in it / Alison Theaker -- Professionalism and trends in pr
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? -- Stockholm Accords -- What is health and medical PR? -- 2.Health and medical PR sectors -- The five
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programmes -- A leading PR specialist thinks about leaders -- Planning the integration of these communication
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are more powerful? -- The power of the PR `manager' -- Power and functional specialization -- Powerful
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building -- 7.1.Introduction to traffic building -- 7.2.Search engine marketing -- 7.3.Online PR -- 7.4
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assessment, this title is based on the premise that public relations (PR) is a management function, one
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Advertising Process -- The Advertising Agencies -- PR, Events, Promotion, and the Internet -- Creating the
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Weintraub, Marty, 1959-
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2011
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," promote events, sell products, market applications, deploy next-gen PR, ,this unique guide is the ultimate
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"Taking a managerial perspective on the field of public relations, this book explores PR and its
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Cambridge Univ Pr
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; Organizational communications ; Rumor management ; Crisis communications -- The broader PR spectrum. Government
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-traditional media vehicles, such as marketing PR, branded entertainment, and product placement. This is a must read
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for inter-disciplinary research : Indian scenario / P.R. Goswami -- Going global : facilitating global
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Oxford Univ Pr
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different public relations : Canadian PR in the North American context / Public relations industry in Mexico
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So what is PR anyway? -- A day in the life -- What do you have to offer? -- Who are your clients
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lunatics have taken over the asylum -- The new channels -- Digital PR and search engine optimization -- The
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Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0807/2007052916-b.html
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everything from marketing basics and the full marketing mix through the research, advertising, media and PR.
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PR Industry -- 8. Pulling Labour's Teeth -- 9. Blair and the Business Lobby -- 10. Cameron and the
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What is public relations? -- Lessons from history -- The structure of the pr industry -- PR and
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rest of the world. 11. The football business in Brazil, and the example of Atlético-PR / Amir Somoggi
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Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0740/2006023994-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0740/2006023994-d.html
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confessions / Gisli H. Gudjonsson -- Interviewing to detect deception / Aldert Vrij and Pr Anders Granhag
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Publisher description http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-t.html
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