Formation and Change -- Consumers as Social Actors (The Sociological Issues) : -- Reference Groups -- Age

Introduction to the field of organizational behavior -- Individual behavior, personality, and

organization system. Foundations of organization structure ; Organizational culture ; Organizational change and

culture ; Human resource policies and practices ; Organisational change and stress management -- Part 5

. Market Segmentation. pt. II. The consumer as an individual. 4. Consumer Motivations -- 5. Personality and

-- Individual behavior in organizations. Individual differences: personality, attitudes, abilities, and emotions

. Foundations of Individual Behavior. Personality and Emotions. Basic Motivation Concepts. Motivation: From