35 Results Found Subscribe to search results
00000000000000000000000000000000000IIE
Print
2. 
Cover image for Supply chain management : strategy, planning, and operation
by 
Chopra, Sunil, 1960-
Format: 
Books
Publication Date 
2016
Excerpt: 
Supply chain management : strategy, planning, and operation / Chopra, Sunil, 1960-
Available: Copies:
3. 
Cover image for Advanced project management : fusion method xyz : a project methodology systems approach for the project sponsor to implement corporate strategy
by 
Burke, Rory, 1952-
Format: 
Books
Publication Date 
2011
Excerpt: 
project sponsor to implement corporate strategy / Burke, Rory, 1952-
Available: Copies:
4. 
Cover image for Principles of marketing
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2024
Excerpt: 
communications strategy -- Advertising and public relations -- Personal selling and sales promotion -- Digital
Available: Copies:
5. 
Cover image for Digital marketing excellence : planning, optimizing and integrating online marketing
by 
Chaffey, Dave, 1963- author.
Format: 
Books
Publication Date 
2023
Excerpt: 
marketing students, and managers involved in digital marketing strategy and implementation. Online resources
Available: Copies:
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2022
Excerpt: 
marketplace and customer value -- Designing customer value-driven strategy and mix -- Managing hospitality and
Available: Copies:
by 
J.A.A (Kobus) Lazenby editor.
Format: 
Books
Publication Date 
2022
Excerpt: 
-- Chapter13: Strategy choice -- Part III: Strategy implementation -- Chapter 14: Strategy implementation and
Available: Copies:
8. 
Cover image for Search engine optimization all-in-one for dummies
by 
Clay, Bruce (Writer on search engine optimization), author.
Format: 
Books
Publication Date 
2022
Excerpt: 
responsive design that makes it irresistible to Google; Create a keyword strategy that keeps interested and
Available: Copies:
9. 
Cover image for Strategic planning for public relations
by 
Smith, Ronald D., 1948- author.
Format: 
Books
Publication Date 
2021
Excerpt: 
-based and social media. As a leader in teaching public relations strategy, this text is ideal for students
Available: Copies:
10. 
Cover image for Principles of marketing
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
-Driven Strategy and Mix -- 7. Customer Value-Driven Marketing Strategy: Creating Value for Target Customers -- 8
Available: Copies:
11. 
Cover image for MIS : management information systems
by 
Bidgoli, Hossein, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
options while interactive case studies bridge today's technology and strategy. Use It activities, give
Available: Copies:
12. 
Cover image for MARKETING TOURISM AND HOSPITALITY : concepts and cases.
by 
GEORGE, RICHARD.
Format: 
Books
Publication Date 
2021
Excerpt: 
marketing research -- Designing the tourism and hospitality marketing strategy -- 5. Tourism and hospitality
Available: Copies:
13. 
Cover image for Strategic marketing : theory and application for competitive advantage
by 
Venter, Peet, 1964-
Format: 
Books
Publication Date 
2020
Excerpt: 
: Marketing strategy implementations --8. The marketing plan --9. Implementation of marketing strategies
Available: Copies:
14. 
Cover image for Managing and using information systems : a strategic approach
by 
Pearlson, Keri E.
Format: 
Books
Publication Date 
2020
Excerpt: 
-- Organizational strategy and information systems -- Digital systems and the design of work -- Information systems
Available: Copies:
15. 
Cover image for The content marketing handbook : how to double the results of your marketing campaigns
by 
Bly, Robert W., author.
Format: 
Books
Publication Date 
2020
Excerpt: 
"Content can be an effective and economical tool to add to your marketing strategy. But content
Available: Copies:
by 
Correia, Carlos, 1956-
Format: 
Books
Publication Date 
2019
Excerpt: 
strategy and business models.
Available: Copies:
by 
Stokes, Rob (eMarketing specialist)
Format: 
Books
Publication Date 
2018 2011
Excerpt: 
marketing strategy -- BrandsEye voucher -- Instant Africa voucher -- Market research -- Content marketing
Available: Copies:
by 
Roberts-Lombard, Mornay, editor.
Format: 
Books
Publication Date 
2018
Excerpt: 
-- Planning and organising a CRM strategy -- Implementing customer relationship management in an organisation
Available: Copies:
by 
Laudon, Kenneth C. 1944
Format: 
Books
Publication Date 
2016
Excerpt: 
today -- Global e-business and collaboration -- Information systems, organizations, and strategy
Available: Copies:
20. 
Cover image for Architecting experience : a marketing science and digital analytics handbook
by 
Wheeler, Scot R.
Format: 
Books
Publication Date 
2016
Excerpt: 
Introduction -- The foundations of personalization -- Strategy, technology, science & art -- The
Available: Copies:
21. 
Cover image for Teachers discovering computers : integrating technology in a changing world
by 
Gunter, Glenda A., author.
Format: 
Books
Publication Date 
2015
Excerpt: 
-- Prepare For The Job -- Know Your Content -- Use Questioning As An Instructional Strategy -- Create a
Available: Copies:
by 
Killen, Roy.
Format: 
Books
Publication Date 
2015
Excerpt: 
-- Using problem solving as a teaching strategy -- Using research as a teaching strategy -- Using role play
Available: Copies:
23. 
Cover image for BABOK : a guide to the business analysis body of knowledge
by 
International Institute of Business Analysis, issuing body.
Format: 
Books
Publication Date 
2015
Excerpt: 
collaboration -- Requirements life cycle management -- Strategy analysis -- Requirements analysis and design
Available: Copies:
24. 
Cover image for Teaching strategies for quality teaching and learning
by 
Killen, Roy.
Format: 
Books
Publication Date 
2015
Excerpt: 
teaching strategy -- Using case study as a teaching strategy -- Using role play as a teaching strategy
Available: Copies:
25. 
Cover image for Professional application lifecycle management with Visual Studio® 2013
by 
Gousset, Mickey, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Microsoft's Modeling Strategy -- Understanding Model-Driven Development -- Understanding Domain
Available: Copies:
by 
Stokes, Rob (eMarketing specialist)
Format: 
Books
Publication Date 
2013 2011
Excerpt: 
marketing strategy -- BrandsEye voucher -- Instant Africa voucher -- Market research -- Content marketing
Available: Copies:
27. 
Cover image for The small business online marketing handbook : converting online conversations to offline sales
by 
Tsai, Annie, 1979-
Format: 
Books
Publication Date 
2013
Excerpt: 
"The small business marketing experts at Demandforce help owners kick off their online strategy
Available: Copies:
28. 
Cover image for Strategic human resource management
by 
Truss, Catherine.
Format: 
Books
Publication Date 
2012
Excerpt: 
. HR strategy: content issues -- 7.4. HR strategy: process issues -- 7.5. HR strategy: implementation
Available: Copies:
29. 
Cover image for BPMN 2.0 handbook : methods, concepts, case studies and standards in business process modeling notation
by 
Fischer, Layna.
Format: 
Books
Publication Date 
2012
Excerpt: 
for widespred adoption of the standard by examining best practice guidelines, BPMN busines strategy
Available: Copies:
30. 
Cover image for Planning and managing public relations campaigns : a strategic approach
by 
Gregory, Anne, 1953-
Format: 
Books
Publication Date 
2010
Excerpt: 
messages -- Strategy and tactics -- Timescales and resources -- Knowing what has been achieved: evaluation
Available: Copies:
31. 
Cover image for Principles of marketing
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2010
Excerpt: 
communications strategy -- Advertising and public relations -- Personal selling and sales promotion -- Direct and
Available: Copies:
32. 
Cover image for Events management : a developmental and managerial approach
by 
Tassiopoulos, Dimitri.
Format: 
Books
Publication Date 
2010
Excerpt: 
; Sustainability & Events Design; Catering Management Design for Events; Events Marketing & Communication Strategy
Available: Copies:
33. 
Cover image for Strategic information systems management
by 
Grant, Kevin, 1968-
Format: 
Books
Publication Date 
2010
Excerpt: 
Applications -- Introduction -- Context for disruptive technologies and applications -- Strategy of disruption
Available: Copies:
34. 
Cover image for Electronic commerce 2004 : a managerial perspective
by 
Turban, Efraim.
Format: 
Books
Publication Date 
2004
Excerpt: 
-commerce strategy and global EC -- 16. Launching a successful online business -- 17. Legal, ethical, and societal
Available: Copies:
35. 
Cover image for International business : competing in the global marketplace : postscript 2002
by 
Hill, Charles W. L.
Format: 
Books
Publication Date 
2002
Excerpt: 
. -- pt. V. The strategy and structure of international business. ch. 12. The strategy of international
Available: Copies:
Limit Search Results
Access Level
Author
Format
Language
Subject
Item Available