Marketing research -- Case studies.

Marketing research / Wiid, Jan.

Marketing research / Wiid, Jan.

Marketing research / Wiid, Jan.

Research matters / Du Plooy-Cilliers, F. (Franzél)

Research matters / Du Plooy-Cilliers, F. (Franzél)

Marketing research / Aaker, David A.

Marketing research. Churchill, Gilbert A.

Marketing research / Cant, M. C. (Michael Colin), 1957-

First steps in research / Maree, Kobus, 1951-

Research methods for education / Newby, Peter, author.

Essentials of marketing research / Hair, Joseph F., 1944-

Research-led teacher education / Venkat, Hamsa, 1967-

The basics of social research / Babbie, Earl R., author.

Research methodology : business and management contexts / Bryman, Alan, author.

Communication research : techniques, methods and applications / Du Plooy, Gertruida M.

Research writing breaking the barriers / Badenhorst, Cecile, 1962-

Introduction to social research : quantitative & qualitative approaches / Punch, Keith.

Research design : qualitative, quantitative, and mixed methods approaches / Creswell, John W

Introduction to research : understanding and applying multiple strategies / DePoy, Elizabeth

Research methodology : a step-by-step guide for beginners / Kumar, Ranjit, author.

Research at grass roots : for the social sciences and human services professions / De Vos, A. S.

European Communication Research and Education Association series.

, targeting and positioning -- Marketing research and information management -- Product decisions -- Branding

relations. The book also includes a discussion of key critical themes in public relations research and

marketing research -- Designing the tourism and hospitality marketing strategy -- 5. Tourism and hospitality

activities -- PART 4. Instruments In Managing Purchasing And Supply. 11. Research in purchasing and supply

companies face every day, while the latest research insights add a critical perspective throughout."

. Finding and placing qualified employees. -- Strategic HR planning and research -- Job design and job

, targeting and positioning -- Marketing research and information management -- Product decisions -- Branding

, and conducting and managing Internet research.

Research; Phase 2: Strategy; Phase 3: Tactics; Phase 4: Evaluative Research -- Effective Creativity.

/Process: Communication -- Public opinion -- Management -- Ethics -- The law -- Research -- The publics

-- Administrative law/Interpretation of statutes -- Research skills -- Project and programme management -- Human

areas -- Stories that good reporters avoid -- 5. Research: What you should be looking for -- Where to

research. What is user research? -- What isn't user research / -- How many users do you need? -- How to ask

, combined with his own research, to create a solid foundation for making decisions throughout the project

rigorous critical perspective that analyses the research behind the theories. The text addresses

research -- Chapter 5: Segmentation, targeting and positioning -- Chapter 6: Product decision -- Chapter 7

practices -- Management issues for GSCM and GSCM technology -- Overview of the GSCM research and theory

, targeting and positioning -- Marketing research and information management -- Product decisions -- Branding

. Theory, research, and practice are covered thoroughly and blended into a discussion that stresses

Combining a rich blend of research, best practice and policy, Strategic Information Systems

assesses research and practice in the area and provides some guidance for those involved in communicating

information systems (HRISs) -- Human resource management research and problem solving.