byÂ
Jain, Subhash C., 1942-
Format:Â
Books
Publication DateÂ
1999
Excerpt:Â
Marketing planning & strategy / Jain, Subhash C., 1942-
byÂ
Oliver, Sandra.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=301107&site=ehost-live
123Library http://www.123library.org/book_details/?id=98917
Dawsonera http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749458652
Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=480545
ebrary http://site.ebrary.com/id/10364972
123Library http://www.123library.org/book_details/?id=98917
Dawsonera http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749458652
Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=480545
ebrary http://site.ebrary.com/id/10364972
Format:Â
Books
Publication DateÂ
2010
Excerpt:Â
Public relations strategy / Oliver, Sandra.
byÂ
KAPLAN.
Format:Â
Books
Publication DateÂ
2023
Excerpt:Â
F3 FINANCIAL STRATEGY - STUDY TEXT. KAPLAN.
byÂ
Venter, Peet, 1964-
Format:Â
Books
Publication DateÂ
2014
Excerpt:Â
Practising strategy : a southern African context / Venter, Peet, 1964-
byÂ
Walker, Orville C.
Format:Â
Books
Publication DateÂ
1999
Excerpt:Â
Marketing strategy : planning and implementation / Walker, Orville C.
byÂ
Van Romburgh, Henriette, author, editor.
Format:Â
Books
Publication DateÂ
2019
Excerpt:Â
Managerial accounting, finance and strategy : question book / Van Romburgh, Henriette, author
byÂ
Stonehouse, George.
123Library http://www.123library.org/book_details/?id=7270
Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=194347
Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=194347userid=^u
ebrary http://site.ebrary.com/id/10307537
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=108205
Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=194347
Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=194347userid=^u
ebrary http://site.ebrary.com/id/10307537
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=108205
Format:Â
Electronic Resources
Publication DateÂ
2004
Excerpt:Â
Global and transnational business : strategy and management / Stonehouse, George.
byÂ
Thompson, Arthur A., 1940-
Format:Â
Books
Publication DateÂ
2004
Excerpt:Â
Crafting and executing strategy : text and readings / Thompson, Arthur A., 1940-
byÂ
Ghemawat, Pankaj.
Format:Â
Books
Publication DateÂ
2001
Excerpt:Â
Strategy and the business landscape. core concepts / Ghemawat, Pankaj.
byÂ
Young, Antony, 1964-
Format:Â
Books
Publication DateÂ
2014
Excerpt:Â
Brand media strategy : integrated communications planning in the digital era / Young, Antony, 1964-
byÂ
Wootton, Simon.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1110/2010002761-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1110/2010002761-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1110/2010002761-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1110/2010002761-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1110/2010002761-d.html
Format:Â
Books
Publication DateÂ
2010
Excerpt:Â
Strategic thinking : a nine step approach to strategy and leadership for managers and marketers /
byÂ
O'Connor, John, 1960-
Format:Â
Books
Publication DateÂ
1997
Excerpt:Â
Marketing and information technology : the strategy, application and implementation of IT in
byÂ
Silke, Aubrey S., author.
Format:Â
Books
Publication DateÂ
2025 2022
Excerpt:Â
morality, strategy and risk management -- Appendix A: Tax monetary thresholds -- Appendix B: Rates of tax
byÂ
Silke, Aubrey S., author.
Format:Â
Books
Publication DateÂ
2024 2022
Excerpt:Â
morality, strategy and risk management -- Appendix A: Tax monetary thresholds -- Appendix B: Rates of tax
byÂ
Kotler, Philip, author.
Format:Â
Books
Publication DateÂ
2024
Excerpt:Â
communications strategy -- Advertising and public relations -- Personal selling and sales promotion -- Digital
byÂ
Chaffey, Dave, 1963- author.
Format:Â
Books
Publication DateÂ
2023
Excerpt:Â
marketing students, and managers involved in digital marketing strategy and implementation. Online resources
17.Â
byÂ
Skae, F. O. (Frederick Owen), editor.
Format:Â
Books
Publication DateÂ
2023 2022
Excerpt:Â
The meaning of financial management -- Strategy and business models -- Risk management and
18.Â
byÂ
Skae, F. O. (Frederick Owen), editor.
Format:Â
Books
Publication DateÂ
2022
Excerpt:Â
The meaning of financial management -- Strategy and business models -- Risk management and
byÂ
Silke, Aubrey S., author.
Format:Â
Books
Publication DateÂ
2022
Excerpt:Â
morality, strategy and risk management -- Appendix A: Tax monetary thresholds -- Appendix B: Rates of tax
byÂ
Bidgoli, Hossein, author.
Format:Â
Books
Publication DateÂ
2021
Excerpt:Â
options while interactive case studies bridge today's technology and strategy. Use It activities, give
byÂ
Howitt, Dennis, author.
Click here to view book
Mae gan y llyfr hwn drwydded 3 defnyddiwr cydamserol.This book has a 3 concurrent user license.
ProQuest Ebook Central https://public.ebookcentral.proquest.com/choice/publicfullrecord.aspx?p=6009851
ProQuest Ebook Central https://public.ebookcentral.proquest.com/choice/publicfullrecord.aspx?p=6009848
VLeBooks http://www.vlebooks.com/vleweb/product/openreader?id=none&isbn=9781292276724
Mae gan y llyfr hwn drwydded 3 defnyddiwr cydamserol.This book has a 3 concurrent user license.
ProQuest Ebook Central https://public.ebookcentral.proquest.com/choice/publicfullrecord.aspx?p=6009851
ProQuest Ebook Central https://public.ebookcentral.proquest.com/choice/publicfullrecord.aspx?p=6009848
VLeBooks http://www.vlebooks.com/vleweb/product/openreader?id=none&isbn=9781292276724
Format:Â
Electronic Resources
Publication DateÂ
2020
Excerpt:Â
.1 Introduction -- 5.2 Overall strategy of report writing -- 5.3 Sections of the research report in
byÂ
Hill, Charles W. L., author.
Format:Â
Books
Publication DateÂ
2020
Excerpt:Â
management. It integrates cutting edge research, rising trends in strategy and hot topics, such as corporate
byÂ
Iszatt-White, Marian, author.
Format:Â
Books
Publication DateÂ
2020
Excerpt:Â
, management and strategy: distinctions and overlaps -- 3: Leadership, power and influence: defining the
byÂ
Venter, Peet, 1964-
Format:Â
Books
Publication DateÂ
2020
Excerpt:Â
: Marketing strategy implementations --8. The marketing plan --9. Implementation of marketing strategies
byÂ
Walker, Val, 1954- author.
Format:Â
Books
Publication DateÂ
2020
Excerpt:Â
to heal from the pain of isolation, but to create a solid strategy for rebuilding support. 400
byÂ
Marnewick, C. G. (Chris G.)
Format:Â
Books
Publication DateÂ
2019
Excerpt:Â
-- Preparation for trial : legal research -- Preparation for trial : fact analysis and strategy -- Ethics
27.Â
byÂ
Correia, Carlos, 1956-
Format:Â
Books
Publication DateÂ
2019
Excerpt:Â
strategy and business models.
28.Â
byÂ
Wixley, Tom.
Format:Â
Books
Publication DateÂ
2019
Excerpt:Â
business entities -- Strategy and its execution -- Composition and selection of the board of directors
byÂ
Tuten, Tracy L., 1967- author.
Format:Â
Books
Publication DateÂ
2018
Excerpt:Â
Marketing Strategy -- Strategic Planning and Social Media Marketing -- Social Media Campaigns: The Strategic
byÂ
Cornelissen, Joep, author.
Format:Â
Books
Publication DateÂ
2017
Excerpt:Â
Practice -- Chapter 6: Communication Strategy and Strategic Planning -- Chapter 7: Research and Measurement
byÂ
Pindyck, Robert S., VerfasserIn.
Format:Â
Books
Publication DateÂ
2017
Excerpt:Â
competitive markets -- Market structure and competitive strategy -- Market power -- Pricing with market power
byÂ
Kotler, Philip, author.
Format:Â
Books
Publication DateÂ
2016
Excerpt:Â
-- Addressing competition and driving growth -- Setting product strategy -- Designing and managing services
byÂ
Mullins, Laurie J.
Format:Â
Books
Publication DateÂ
2016
Excerpt:Â
-- Strategy, corporate responsibility and ethics -- Organisational culture and change -- Organisational
byÂ
Wheeler, Scot R.
Format:Â
Books
Publication DateÂ
2016
Excerpt:Â
Introduction -- The foundations of personalization -- Strategy, technology, science & art -- The
byÂ
Pindyck, Robert S., author.
Format:Â
Books
Publication DateÂ
2015
Excerpt:Â
theory and competitive strategy -- Markets for factor inputs -- Investment, time, and capital markets
byÂ
David, Fred R.
Format:Â
Books
Publication DateÂ
2015
Excerpt:Â
develop their own cutting-edge strategy through skill-developing exercises. The Fifteenth Edition has been
byÂ
Gunter, Glenda A., author.
Format:Â
Books
Publication DateÂ
2015
Excerpt:Â
-- Prepare For The Job -- Know Your Content -- Use Questioning As An Instructional Strategy -- Create a
byÂ
Killen, Roy.
Format:Â
Books
Publication DateÂ
2015
Excerpt:Â
-- Using problem solving as a teaching strategy -- Using research as a teaching strategy -- Using role play
byÂ
International Institute of Business Analysis, issuing body.
Format:Â
Books
Publication DateÂ
2015
Excerpt:Â
collaboration -- Requirements life cycle management -- Strategy analysis -- Requirements analysis and design
byÂ
Killen, Roy.
Format:Â
Books
Publication DateÂ
2015
Excerpt:Â
teaching strategy -- Using case study as a teaching strategy -- Using role play as a teaching strategy
byÂ
Cornelissen, Joep, author.
Format:Â
Books
Publication DateÂ
2014
Excerpt:Â
: Corporate Communication in Practice -- Chapter 5: Communication Strategy -- Chapter 6: Strategic Planning
byÂ
James, Melanie, author.
Format:Â
Books
Publication DateÂ
2014
Excerpt:Â
strategy: Indonesia, "good friend" of Australia -- Utilizing the framework for intentional positioning in
byÂ
Kotler, Philip (Philip J.), 1931-
Format:Â
Books
Publication DateÂ
2014 2013
Excerpt:Â
. Consumer-Driven Marketing Strategy -- 8. Products, Services, and Brands: Building Customer Value -- 9. New
byÂ
Gousset, Mickey, author.
Format:Â
Books
Publication DateÂ
2014
Excerpt:Â
-- Microsoft's Modeling Strategy -- Understanding Model-Driven Development -- Understanding Domain
byÂ
Tidd, Joseph, 1960- author.
Format:Â
Books
Publication DateÂ
2014
Excerpt:Â
-- Innovation : what it is and why it matters -- Innovation strategy -- Identifying strategic capabilities
46.Â
byÂ
Skae, F. O. (Frederick Owen)
Format:Â
Books
Publication DateÂ
2014
Excerpt:Â
The meaning of financial management -- Strategy and risk -- Present and future value of money
byÂ
Argenti, Paul A.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html
Format:Â
Books
Publication DateÂ
2013
Excerpt:Â
-- Develop In-House Capabilities -- Use Outside Counsel Strategically -- Developing an Online Media Strategy
byÂ
Fink, L. Dee, 1940-
Format:Â
Books
Publication DateÂ
2013
Excerpt:Â
-based practices for learning-centered teaching with a teaching strategy in a way that results in powerful learning
byÂ
Barker, Rachel, 1958-
Format:Â
Books
Publication DateÂ
2013
Excerpt:Â
communication, corporate communication, etc. ; in determining and implementing strategy, operations and
byÂ
Burke, Rory, 1952-
Format:Â
Books
Publication DateÂ
2013
Excerpt:Â
-- Project methodology -- Project stakeholder management -- Corporate strategy phases -- Project feasibility
byÂ
Hopkin, Paul.
Format:Â
Books
Publication DateÂ
2012
Excerpt:Â
pt. 1. Introduction to Risk Management -- pt. 2. Risk Strategy -- pt. 3. Risk Assessment -- pt. 4
byÂ
Kotler, Philip.
Format:Â
Books
Publication DateÂ
2012
Excerpt:Â
Consumers -- pt. 3. Designing a Customer-Driven Strategy and Mix -- pt. 4. Extending Marketing.
byÂ
Bernard, Scott A., author.
Format:Â
Books
Publication DateÂ
2012
Excerpt:Â
help move business and technology planning from a systems and process-level view to a more strategy
byÂ
Butterick, Keith.
Format:Â
Books
Publication DateÂ
2011
Excerpt:Â
-house -- Public relations consultancies -- Strategy, research, measurement and evaluation -- Putting effective PR
byÂ
Chaffey, Dave, 1963-
Format:Â
Books
Publication DateÂ
2011
Excerpt:Â
information management -- Information management strategy -- Knowledgement management strategy -- Information
byÂ
Ngambi, Hellicy Chakosamoto.
Format:Â
Books
Publication DateÂ
2011
Excerpt:Â
ethical issues in management, corporate governance, strategy maps, the resource-based view of an
byÂ
Gillis, Tamara L.
Inhaltsverzeichnis Inhaltsverzeichnis
Format:Â
Books
Publication DateÂ
2011
Excerpt:Â
Response to Proactive Crisis Preparedness / The Role of Communications in Company Business Strategy / The
byÂ
Milkovich, George T.
Format:Â
Books
Publication DateÂ
2011
Excerpt:Â
-- Strategy: The Totality of Decisions -- Internal Alignment: Determining the Structure -- Defining Internal
byÂ
Gregory, Anne, 1953-
View this book online, via DawsonERA, both on- and off-campus
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1114/2010002521-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1114/2010002521-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1114/2010002521-d.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1114/2010002521-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1114/2010002521-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1114/2010002521-d.html
Format:Â
Books
Publication DateÂ
2010
Excerpt:Â
messages -- Strategy and tactics -- Timescales and resources -- Knowing what has been achieved: evaluation
byÂ
Ehlers, Tienie.
Format:Â
Books
Publication DateÂ
2010
Excerpt:Â
management -- The drivers of strategy implementation -- The structural drivers and instruments for strategy
byÂ
Louw, Lynette.
Format:Â
Books
Publication DateÂ
2010
Excerpt:Â
environment -- Analysing the internal environment -- Business level strategy -- Strategic innovation
byÂ
Tassiopoulos, Dimitri.
Format:Â
Books
Publication DateÂ
2010
Excerpt:Â
; Sustainability & Events Design; Catering Management Design for Events; Events Marketing & Communication Strategy
byÂ
Goldman, Geoff.
Format:Â
Books
Publication DateÂ
2010
Excerpt:Â
partners? -- A strategy for customer experience from the inside out -- Scenarios: it's not about predicting
byÂ
Mishkin, Frederic S.
Format:Â
Books
Publication DateÂ
2010
Excerpt:Â
policy : Strategy, and Tactics -- International Finance and Monetary Policy. The Foreign Exchange Market
byÂ
Kotler, Philip.
Format:Â
Books
Publication DateÂ
2010
Excerpt:Â
products -- Internal marketing -- Pricing products : pricing considerations, approaches, and strategy
byÂ
Postman, Joel.
Format:Â
Books
Publication DateÂ
2009
Excerpt:Â
This book will help companies of all sizes develop & implement a strategy to become a SocialCorp, a
byÂ
Kruger, David.
Format:Â
Books
Publication DateÂ
2009
Excerpt:Â
, strategy and management -- Quality management -- Quality tools and techniques -- Supply chain management
byÂ
Erasmus, Barney.
Format:Â
Books
Publication DateÂ
2009
Excerpt:Â
Resources Development Strategy -- Occupational qualifications framework -- Example of SAQA registered unit
byÂ
Du Plessis, Erik.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0810/2008005803.html
Format:Â
Books
Publication DateÂ
2008
Excerpt:Â
strategy -- Professor Ehrenberg and double jeopardy; or the effect of the brand on the advertising -- The
byÂ
Nel, P. S. (Piet S.)
Table of contents http://catdir.loc.gov/catdir/toc/fy0804/2008406668.html
Format:Â
Books
Publication DateÂ
2008
Excerpt:Â
-- Industrial action and strike handling -- Organisation-level perspectives: strategy and policy, procedures and
byÂ
Iiyoshi, Toru.
Format:Â
Books
Publication DateÂ
2008
Excerpt:Â
/ Stuart D. Lee -- Does an open source strategy matter? -- Lessons learned from the iLabs Project / Phillip
byÂ
Cant, M. C. (Michael Colin), 1957-
Format:Â
Books
Publication DateÂ
2008
Excerpt:Â
tomorrow -- DMR: Keys to helping strategy meet implementation -- Flight of the Fish Eagle -- I
byÂ
Morris, Michael H.
Table of contents http://catdir.loc.gov/catdir/toc/fy0712/2006935968.html
Format:Â
Books
Publication DateÂ
2008
Excerpt:Â
: the organizational perspective -- Corporate strategy and entrepreneurship -- Structuring the company
byÂ
Hill, Charles W. L.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1104/2005935203-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1104/2005935203-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1513/2005935203-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1104/2005935203-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1513/2005935203-t.html
Format:Â
Books
Publication DateÂ
2007
Excerpt:Â
-- Building competitive advantage through business-level strategy -- Business-level strategy and the industry
byÂ
Felton, George, 1947-
Format:Â
Books
Publication DateÂ
2006
Excerpt:Â
Creating an advertising strategy -- Researching your client's product -- Understanding consumer
byÂ
Ruberg, Michelle, 1980-
Format:Â
Books
Publication DateÂ
2005
Excerpt:Â
. Interviewing -- Interviewing strategy -- Scheduling interviews -- Conducting the interview -- Handling
byÂ
Du Plessis, Erik.
Format:Â
Books
Publication DateÂ
2005
Excerpt:Â
magnifier' -- 18. Exposing the consumer to the advertising : media strategy -- Introduction -- What
byÂ
Belch, George E. (George Edward), 1951-
Format:Â
Books
Publication DateÂ
2004
Excerpt:Â
COMMUNICATIONS PROGRAM. Ch. 8. Creative Strategy: Planning and Development -- Ch. 9. Creative Strategy
byÂ
Frenzel, Carroll W.
Format:Â
Books
Publication DateÂ
2004
Excerpt:Â
's strategic importance -- Developing the organization's IT strategy -- Information technology planning -- pt
byÂ
Hutt, Michael D.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-d.html
Format:Â
Books
Publication DateÂ
2004
Excerpt:Â
strategy for business markets. -- 16. Business marketing communications: advertising and sales promotion
byÂ
DiVanna, Joseph A.
Table of contents http://catdir.loc.gov/catdir/toc/hol051/2003063273.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/hol056/2003063273.html
Publisher description http://catdir.loc.gov/catdir/description/hol053/2003063273.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/hol056/2003063273.html
Publisher description http://catdir.loc.gov/catdir/description/hol053/2003063273.html
Format:Â
Books
Publication DateÂ
2004
Excerpt:Â
Corporate Competency -- Anticipating the competition and understanding market trends -- Devising strategy
byÂ
Gattorna, John.
Format:Â
Books
Publication DateÂ
2003
Excerpt:Â
/ Developing an aligned supply chain operating strategy / Operating strategy: configuring segmented supply
byÂ
Williams, Jan R.
Format:Â
Books
Publication DateÂ
2003
Excerpt:Â
Presents the "Management Strategy," "Your Turn" and "Case in Point" boxes throughout the chapters
byÂ
Carroll, Archie B.
Format:Â
Books
Publication DateÂ
2003
Excerpt:Â
Affairs -- The Concept of Corporate Public Policy -- Four Key Strategy Levels -- The Strategic Management
byÂ
Lovelock, Christopher H.
Format:Â
Books
Publication DateÂ
2002
Excerpt:Â
Handling and Service Recovery -- pt. 3. Service Marketing Strategy -- ch. 7. The Service Product -- ch. 8
byÂ
Finnemore, Martheanne.
Format:Â
Books
Publication DateÂ
2002
Excerpt:Â
. Trade Unions: Goals, Strategies and Organisation -- 10. Management Strategy and Employer Organisations
byÂ
Calvin, Robert J.
Table of contents http://catdir.loc.gov/catdir/toc/mh021/00046462.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/00046462.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00046462.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/00046462.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00046462.html
Format:Â
Books
Publication DateÂ
2001
Excerpt:Â
"Sales Management details the strategy, tactics, qualitative and quantitative knowledge, and hands
byÂ
Hofacker, Charles F.
Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/onix06/00036498.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009264113&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/description/wiley035/00036498.html
Cover http://swbplus.bsz-bw.de/bsz08739104xcov.htm
Table of contents http://catdir.loc.gov/catdir/toc/onix06/00036498.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009264113&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/description/wiley035/00036498.html
Cover http://swbplus.bsz-bw.de/bsz08739104xcov.htm
Format:Â
Books
Publication DateÂ
2001
Excerpt:Â
Communications Strategy -- Web Site Communication Goals -- Establishing Online Relationships -- Human Information
byÂ
Janal, Daniel S.
Table of contents http://catdir.loc.gov/catdir/toc/onix03/99015787.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008929649&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0706/99015787-b.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008929649&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0706/99015787-b.html
Format:Â
Books
Publication DateÂ
2000
Excerpt:Â
Online Marketing Strategy -- Online Selling -- Promoting Your Web Site -- Creating Customers for
byÂ
Lamb, Charles W.
Format:Â
Books
Publication DateÂ
2000
Excerpt:Â
intermediaries ; The promotional strategy and marketing communication ; Implementing promotional mix strategies
byÂ
Kotler, Philip.
Format:Â
Books
Publication DateÂ
1999
Excerpt:Â
, and strategy. -- 13. Distribution channels. -- 14. Promoting products : communication and promotion
byÂ
Rosenbloom, Bert.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/97078266-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/97078266-b.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/97078266-b.html
Format:Â
Books
Publication DateÂ
1999
Excerpt:Â
Marketing Channel. Ch. 7. Selecting the Channel Members. Ch. 8. Target Markets and Channel Design Strategy
byÂ
Afuah, Allan.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0639/97009641-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0639/97009641-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0639/97009641-d.html
Format:Â
Regular print
Publication DateÂ
1998
Excerpt:Â
-- Reducing uncertainty: the role of technological trends, market regularities, and innovation strategy
byÂ
Aaker, David A.
Table of contents http://catdir.loc.gov/catdir/toc/onix02/98016155.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=903731&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/description/wiley031/98016155.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=903731&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/description/wiley031/98016155.html
Format:Â
Books
Publication DateÂ
1998
Excerpt:Â
-- Internal Analysis -- Creating a Vision for the Business -- Strategy Identification and Selection
byÂ
Gordon, Ian, 1952 June 19-
Table of contents http://lcweb.loc.gov/catdir/toc/98-134752.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/98134752.html
Publisher description http://catdir.loc.gov/catdir/description/wiley033/98134752.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/98134752.html
Publisher description http://catdir.loc.gov/catdir/description/wiley033/98134752.html
Format:Â
Books
Publication DateÂ
1998
Excerpt:Â
Marketing is Dead -- Long Live Marketing -- Relationships as Strategy -- Making the Case of
byÂ
Longenecker, Justin G. (Justin Gooderl), 1917-2005.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1513/96006330-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1513/96006330-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1513/96006330-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1513/96006330-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1513/96006330-d.html
Format:Â
Books
Publication DateÂ
1997
Excerpt:Â
Requirements -- 12. Finding Sources of Financing -- 13. Consumer Behavior and Product Strategy -- 14. Pricing
Limit Search Results
Narrowed by: