Public relations strategy / Oliver, Sandra.

Exploring public relations / Tench, Ralph.

Handbook of public relations / Skinner, J. C. (J. Chris)

Handbook of public relations / Skinner, J. C. (J. Chris)

Handbook of public relations / Skinner, J. C. (J. Chris)

Skinner, J. C. (J. Chris). Handbook of public relations.

Public relations : African perspectives / Rensburg, Ronél S.

Introducing public relations : theory and practice / Butterick, Keith.

Public relations : theory and practice / Fourie, Letitia Engela, editor.

Public relations : strategies and tactics / Wilcox, Dennis L.

The practice of public relations / Koonin, Marla, compiler.

Public relations : theory and practice / Fourie, L., editor.

Public relations : strategies and tactics / Wilcox, Dennis L.

Public relations writing : form and style / Newsom, Doug.

Effective personal communication skills for public relations / Green, Andy, 1958-

Masterskills Public Relations 3A [PURE7311] Independent Institute of Education

Practice of public relations 3A : module manual. Study reader / Independent Institute of Education.

Positioning theory and strategic communication : a new approach to public relations research and

Dynamics of public relations and journalism : a practical guide for media studies / Clear, Annette

This is PR : the realities of public relations / Newsom, Doug.

Dynamics of public relations and journalism : a practical guide for media studies / Clear, Annette.

The IABC handbook of organizational communication : a guide to internal communication, public

Planning and managing public relations campaigns : a strategic approach / Gregory, Anne, 1953-

This is PR : the realities of public relations / Newsom, Doug.

Crisis communication : practical public relations srategies for reputation management and company

Essentials of effective public relations for Sub-Saharan Cutlip, Scott M. ... [et al.]

Essentials of effective public relations for Sub-Saharan Africa / Cutlip, Scott M.

marketing -- Direct response and database marketing -- Public relations and word-of-mouth management

-- Public relations and publicity -- Sponsorship -- Direct marketing -- Digital communication.

damages -- Legal and public policy considerations that have justified the statutory development of the law

presentation, video and public relations purposes -- 13. Present yourself : write well to speak well -- 14

marketing -- Direct response and database marketing -- Public relations and word-of-mouth management

-- Internal Communications -- Investor Relations -- Government Relations -- Crisis Management -- Conclusion

. 6. Integrated marketing communication -- ch. 7. Public relations -- ch. 8. Contextualisation of

relations for events -- Risk management and legalities -- Event project management and set up issues -- The

harm -- Interference with contractual relations -- Unlawful competition -- Product liability -- Breach

management, purchasing and the supply chain, human resources and public relations.

communication. Leadership and change communication -- Corporate social responsibility and community relations.

-- Advertising -- Media management -- Personal selling -- Sales promotion -- Public relations and publicity

and supplies -- Marketing and public relations for events -- Risk management and legalities -- Event

communications strategy -- Advertising and public relations -- Personal selling and sales promotion -- Direct and

-- Marketing management -- Human resource management -- Information management -- Public relations

placements, events, sponsorships and packaging -- Publicity and public relations -- Sales promotion

public relations / Dean Kruckeberg, Marina Vujnovic -- Communication and culture / Christine L. Ogan

-- Place or product distribution -- Electronic media -- Public relations -- Coordinating and controlling

write for the media - journalists and public relations professionals alike. It challenges writers to

-- Consumer-oriented promotions -- Marketing public relations and sponsorship marketing -- Regulatory, ethical