IIE Logo

IIE
Switch to list view
Switch to thumbnail view
Select an Action
3 Results Found Subscribe to search results
000IIE
Print
1. 
Cover image for Advertising and the mind of the consumer : what works, what doesn't, and why.
Advertising and the mind of the consumer : what works, what doesn't, and why.
by 
Sutherland, Max.
Format: 
Books
Publication Date 
2008
Excerpt: 
Consumers -- Psychology.
Available: Copies:
3. 
Cover image for Persuasive communication
Persuasive communication
by 
Stiff, James B. (James Brian)
Sample text http://catdir.loc.gov/catdir/enhancements/fy0651/2002007093-s.html
Table of contents http://catdir.loc.gov/catdir/toc/fy034/2002007093.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0612/2002007093-b.html
Publisher description http://catdir.loc.gov/catdir/description/guilford051/2002007093.html
Format: 
Books
Publication Date 
2003
Excerpt: 
Attitude (Psychology)
Available: Copies:
Limit Search Results
Access Level
Author
Format
Item Category 1
Material Type
Language
Library
Shelf Location
Publication Date
Subject
Item Available
Advanced Search Location