The country of origin effect on Proudly South African FMCG products

Celebrity endorsement as a persuasive technique for advertisers in South Africa

Introduction to accounting 1A. Workbook

Introduction to accounting 1A. Workbook

Examining digital communication platforms in creating brand equity in the South African pharmaceutical industry

The effects of internal branding on medical representative in leading pharmaceutical company in South Africa

An exploratory study of how a select group of successful SMEs use social commerce to grow their business in South Africa

Is brand South Africa creating a positive rainbow nation for our millennials

Shopper marketing in South Africa

An investigation of the online presence of selected Premier Soccer League (PSL) clubs in South Africa

The effect of a human centered design philosophy on brand loyalty withing the automotive industry : a case study of Volvo cars, South Africa

Underwear on the burning line : an exploratory study of how the global trend of environmental sustainability influences the textile disposal behaviour of young South African women living in suburban Johannesburg

South Africa's political economy : the brand state of our nation

Building powerful South African brands through sensory branding

Lobotomising Luouis Vuitton : counterfeit fashion consumption in South Africa

Afrikaans television brands are fostering and rejuvenating Afrikaans cultural identity in contemporary South Africa

Segmenting the South African micro enterprise finance market for the purpose of entry by a commercial bank brand, using ABSA micro interprise finance as a primary study

'Race', brand communications and South Africa : a critical review

Branding and sponsorship in the South African music industry : branding artists through artist management

How post-apartheid South African national identity is inherently constructed in typography at Constitutional Hill

The effects of heritage, memory, and identity in brand South Africa

1987-2007, Design achievers : 20 years of nurturing design leadership

Marketing alternative rock music with branding : a South African perspective

The perceptions of the brand voodoo within the South African youth market

The impact of AMA-Pantsula youth subculture to brands, and South African township youth as a whole

Below the line brand intergration will increase sales and customer loyalty : Subaru South Africa as a case study

Is the South African music industry collectively performing as a local and international support base for emerging South African African artists?

What role television media plays in influencing children ages 6-12 years within the fast food industry in Europe, the US, Australia, and South Africa

An inventory into a South African celebrity versus an American or international celebrity : a discussion on personal branding actualisation

Multicultural brand communication : a look at the South African 'diamond' markets

An investigation into the lack of targeted online advertising to lower income markets in South Africa

My culture kicks : a critical analysis of the relationship between sneaker corporations and South African urban youth subcultures

Building brand equity : has stereotyping of black women in advertising helped build brand equity in South Africa

Assessing the efficiency of Chase Software in the Johannesburg-based agency

An investigation into the effectiveness of the Proudly South African brand in relation to consumer buying behaviour

Deregulation of the oil industry in South Africa and its impact to South Africa's business

Management principles