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1. 
Cover image for Principles of marketing
Principles of marketing
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2024
Excerpt: 
information to gain customer insights -- Consumer markets and buyer behavior -- Business markets and business
Available: Copies:
2. 
Cover image for SMALL BUSINESS MANAGEMENT IN SOUTH AFRICA : launching and growing.
SMALL BUSINESS MANAGEMENT IN SOUTH AFRICA : launching and growing.
by 
Barlow, DH
Format: 
Books
Publication Date 
2023
Excerpt: 
SMALL BUSINESS MANAGEMENT IN SOUTH AFRICA : launching and growing. Barlow, DH
Available: Copies:
3. 
Cover image for Contemporary management principles
Contemporary management principles
Contemporary management principles
by 
Brevis, Tersia, 1967-
EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=3124101&site=ehost-live&scope=site
Format: 
Books
Publication Date 
2021
Excerpt: 
culture -- Power, politics, conflict resolution and negotiation -- Business ethics, corporate social
Available: Copies:
4. 
Cover image for Organisational behaviour : a contemporary South African perspective
Organisational behaviour : a contemporary South African perspective
Organisational behaviour : a contemporary South African perspective
by 
Werner, Amanda, editor.
Format: 
Books
Publication Date 
2020
Excerpt: 
contemporary issues related to business ethics, systems, psychodynamics, engagement, performance excellence
Available: Copies:
5. 
Cover image for Brand management : co-creating meaningful brands
Brand management : co-creating meaningful brands
by 
Beverland, Michael, author.
Format: 
Books
Publication Date 
2018
Excerpt: 
. Corporate branding, services, and business-to-business branding -- 11. Ethics and brands -- 12. Managing
Available: Copies:
6. 
Cover image for Small business management : launching and growing entrepreneurial ventures
Small business management : launching and growing entrepreneurial ventures
by 
Longenecker, Justin G. (Justin Gooderl), 1917-2005, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Small business management : launching and growing entrepreneurial ventures / Longenecker, Justin G
Available: Copies:
7. 
Cover image for Organisational behaviour : a contemporary South African perspective
Organisational behaviour : a contemporary South African perspective
Organisational behaviour : a contemporary South African perspective
by 
Werner, Amanda, editor.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1242970&site=ehost-live
Format: 
Books
Publication Date 
2016
Excerpt: 
contemporary issues related to business ethics, systems, psychodynamics, engagement, performance excellence
Available: Copies:
8. 
Cover image for Contemporary management principles
Contemporary management principles
by 
Brevis, Tersia, 1967-
http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=707010&site=ehost-live
Format: 
Books
Publication Date 
2014
Excerpt: 
culture -- Power, politics, conflict resolution and negotiation -- Business ethics, corporate social
Available: Copies:
9. 
Cover image for Principles of marketing
Principles of marketing
by 
Kotler, Philip (Philip J.), 1931-
Format: 
Books
Publication Date 
2014 2013
Excerpt: 
Information to Gain Customer Insights -- 5. Consumer Markets and Consumer Buyer Behavior -- 6. Business
Available: Copies:
10. 
Cover image for Research methodology : business and management contexts
Research methodology : business and management contexts
by 
Bryman, Alan, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Research methodology : business and management contexts / Bryman, Alan, author.
Available: Copies:
11. 
Cover image for Professional practice for interior designers
Professional practice for interior designers
by 
Piotrowski, Christine M., 1947-
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=632421&site=ehost-live
Format: 
Books
Publication Date 
2013
Excerpt: 
motivations and risks of business ownership ; Advantages and disadvantages of business ownership ; Functions
Available: Copies:
12. 
Cover image for Organisational behaviour : a contemporary South African perspective
Organisational behaviour : a contemporary South African perspective
Organisational behaviour : a contemporary South African perspective
by 
Werner, Amanda.
Format: 
Books
Publication Date 
2011
Excerpt: 
contemporary issues related to business ethics, social networking, performance excellence, changing
Available: Copies:
13. 
Cover image for Principles of marketing
Principles of marketing
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2010
Excerpt: 
gain customer insights -- Consumer markets and consumer buyer behavior -- Business markets and business
Available: Copies:
14. 
Cover image for The business of sustainable development in Africa : human rights, partnerships, alternative business models
The business of sustainable development in Africa : human rights, partnerships, alternative business models
by 
Hamann, Ralph.
Format: 
Books
Publication Date 
2008
Excerpt: 
Business ethics -- Africa.
Available: Copies:
16. 
Cover image for International business : competing in the global marketplace
International business : competing in the global marketplace
by 
Hill, Charles W. L.
Format: 
Books
Publication Date 
2007
Excerpt: 
International business : competing in the global marketplace / Hill, Charles W. L.
Available: Copies:
18. 
Cover image for Moral intelligence : enhancing business performance and leadership success
Moral intelligence : enhancing business performance and leadership success
by 
Lennick, Doug.
Table of contents http://catdir.loc.gov/catdir/toc/fy0613/2004117574.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Business ethics.
Available: Copies:
19. 
Cover image for Beyond branding : how the new values of transparency and integrity are changing the world of brands
Beyond branding : how the new values of transparency and integrity are changing the world of brands
by 
Ind, Nicholas.
Format: 
Books
Publication Date 
2005 2003
Excerpt: 
Business ethics.
Available: Copies:
20. 
Cover image for Inside the business of illustration
Inside the business of illustration
by 
Heller, Steven.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0419/2004014745.html
Format: 
Books
Publication Date 
2004
Excerpt: 
Inside the business of illustration / Heller, Steven.
Available: Copies:
21. 
Cover image for Advertising : principles & practice
Advertising : principles & practice
by 
Wells, William, 1926-
Format: 
Books
Publication Date 
2003
Excerpt: 
society: ethics, regulation, and social responsibility -- Advertising and the marketing process -- pt. 2
Available: Copies:
22. 
Cover image for Electronic commerce
Electronic commerce
by 
Schneider, Gary P., 1952-
Format: 
Books
Publication Date 
2001
Excerpt: 
Business enterprises -- Computer networks.
Available: Copies:
23. 
Cover image for New venture creation : entrepreneurship for the 21st century
New venture creation : entrepreneurship for the 21st century
by 
Timmons, Jeffry A.
Format: 
Books
Publication Date 
1999
Excerpt: 
New business enterprises -- Handbooks, manuals, etc.
Available: Copies:
24. 
Cover image for Crafting and implementing strategy : text and readings
Crafting and implementing strategy : text and readings
by 
Thompson, Arthur A., 1940-
Format: 
Books
Publication Date 
1998
Excerpt: 
Business planning.
Available: Copies:
25. 
Cover image for Business law and the regulatory environment : concepts and cases.
Business law and the regulatory environment : concepts and cases.
by 
Mallor, Jane P.
Format: 
Books
Publication Date 
1998
Excerpt: 
Business law and the regulatory environment : concepts and cases. Mallor, Jane P.
Available: Copies:
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