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1. 
Cover image for Marketing success stories : South African case studies
Marketing success stories : South African case studies
by 
Cant, M. C. (Michael Colin), 1957-
Format: 
Books
Publication Date 
2010
Excerpt: 
Marketing success stories : South African case studies / Cant, M. C. (Michael Colin), 1957-
Available: Copies:
2. 
Cover image for Brand management : co-creating meaningful brands
Brand management : co-creating meaningful brands
by 
Beverland, Michael, author.
Format: 
Books
Publication Date 
2024
Excerpt: 
continues to provide equal focus on theory and practice with all new case studies and examples from brands
Available: Copies:
3. 
Cover image for Digital marketing excellence : planning, optimizing and integrating online marketing
Digital marketing excellence : planning, optimizing and integrating online marketing
by 
Chaffey, Dave, 1963- author.
Format: 
Books
Publication Date 
2023
Excerpt: 
, Machine Learning and Artificial Intelligence. Including new international case studies and up
Available: Copies:
4. 
Cover image for Digital marketing in practice : design, implement and measure effective campaigns
Digital marketing in practice : design, implement and measure effective campaigns
by 
Knight, Hanne, author.
Format: 
Books
Publication Date 
2023
Excerpt: 
professionals and case study examples from a range of brands including Nielsen and the Met Office, it also
Available: Copies:
5. 
Cover image for Brand metrics measuring brand efficacy along the customer journey
Brand metrics measuring brand efficacy along the customer journey
by 
Kall, Jacek VerfasserIn.
Format: 
Books
Publication Date 
2022
Excerpt: 
, offering case studies and examples, presenting recommendations, and offering questions for further
Available: Copies:
6. 
Cover image for Marketing research.
Marketing research.
Marketing research.
by 
Wiid, JA.
Format: 
Books
Publication Date 
2021
Excerpt: 
Marketing research -- Case studies.
Available: Copies:
7. 
Cover image for Social media marketing
Social media marketing
by 
Tuten, Tracy L., 1967- author.
Format: 
Books
Publication Date 
2021
Excerpt: 
social media marketing research and practice. 11 new case studies have been added to the 'Case Zone
Available: Copies:
8. 
Cover image for Everyday people, extraordinary leadership : how to make a difference regardless of your title, role, or authority
Everyday people, extraordinary leadership : how to make a difference regardless of your title, role, or authority
by 
Kouzes, James M., 1945- author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Leadership offers authoritative new insights, original case studies and examples, and practical guidance for
Available: Copies:
9. 
Cover image for Organisational behaviour : a contemporary South African perspective
Organisational behaviour : a contemporary South African perspective
Organisational behaviour : a contemporary South African perspective
by 
Werner, Amanda, editor.
Format: 
Books
Publication Date 
2020
Excerpt: 
. It contains encounters, discussion questions, practical exercises and case studies to stimulate self
Available: Copies:
10. 
Cover image for Successful Project Management
Successful Project Management
by 
Gido, Jack, 1945-
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2281884&site=ehost-live
Format: 
Books
Publication Date 
2018
Excerpt: 
Project management -- Case studies.
Available: Copies:
11. 
Cover image for Brands and branding 24 South Africa
Brands and branding 24 South Africa
Brands and branding 24 South Africa
by 
Affinity Advertising & Publishing
Format: 
Books
Publication Date 
2018
Excerpt: 
Brand name products -- Case Studies.
Available: Copies:
12. 
Cover image for Educating citizen designers in South Africa
Educating citizen designers in South Africa
by 
Costandius, Elmarie, author.
Format: 
Books
Publication Date 
2018
Excerpt: 
and existing models. Numerous contemporary case studies and examples of design projects from a range
Available: Copies:
13. 
Cover image for The craft of criticism : critical media studies in practice
The craft of criticism : critical media studies in practice
by 
Kackman, Michael, editor.
Format: 
Books
Publication Date 
2018
Excerpt: 
The craft of criticism : critical media studies in practice / Kackman, Michael, editor.
Available: Copies:
14. 
Cover image for Brands and branding 23
Brands and branding 23
Brands and branding 23
by 
Affinity Advertising & Publishing
Format: 
Books
Publication Date 
2017
Excerpt: 
Brand name products -- Case studies.
Available: Copies:
15. 
Cover image for Microsoft Visual C# 2015 : an introduction to object-oriented programming
Microsoft Visual C# 2015 : an introduction to object-oriented programming
by 
Farrell, Joyce.
Format: 
Books
Publication Date 
2016
Excerpt: 
case studies help prepare you for success in today's programming environment.
Available: Copies:
16. 
Cover image for Organisational behaviour : a contemporary South African perspective
Organisational behaviour : a contemporary South African perspective
Organisational behaviour : a contemporary South African perspective
by 
Werner, Amanda, editor.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1242970&site=ehost-live
Format: 
Books
Publication Date 
2016
Excerpt: 
. It contains encounters, discussion questions, practical exercises and case studies to stimulate self
Available: Copies:
17. 
Cover image for Brands and branding South Africa 2016.
Brands and branding South Africa 2016.
Brands and branding South Africa 2016.
by 
Affinity Advertising & Publishing.
Format: 
Books
Publication Date 
2016
Excerpt: 
Brand name products -- Case studies.
Available: Copies:
18. 
Cover image for Experiential marketing : secrets, strategies, and success stories from the world's greatest brands
Experiential marketing : secrets, strategies, and success stories from the world's greatest brands
by 
Smith, Kerry, 1963- author.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1214897&site=ehost-live
Format: 
Books
Publication Date 
2016
Excerpt: 
. Using hundreds of case studies, exclusive research, and interviews with more than 150 global brands
Available: Copies:
19. 
Cover image for Kasinomics : African informal economies and the people who inhabit them
Kasinomics : African informal economies and the people who inhabit them
Kasinomics : African informal economies and the people who inhabit them
by 
Alcock, GG, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
specialist marketing company Minanawe, showcases a number of groundbreaking and very successful case studies
Available: Copies:
20. 
Cover image for Design thinking for visual communication
Design thinking for visual communication
by 
Ambrose, Gavin, author.
Cover image http://www.netread.com/jcusers2/bk1388/714/9781472572714/image/lgcover.9781472572714.jpg
Format: 
Books
Publication Date 
2015
Excerpt: 
Design -- Case studies.
Available: Copies:
21. 
Cover image for Marketing fashion : strategy, branding and promotion
Marketing fashion : strategy, branding and promotion
by 
Posner, Harriet, author.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1077610&site=ehost-live
Format: 
Books
Publication Date 
2015
Excerpt: 
fashion fairs to viral marketing and online strategies. Using examples and case studies drawn from a broad
Available: Copies:
22. 
Cover image for Understanding your users : a practical guide to user research methods
Understanding your users : a practical guide to user research methods
by 
Courage, Catherine, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
providing insight into how users work and what they need to be successful at their tasks. You'll find case
Available: Copies:
23. 
Cover image for The best digital marketing campaigns in the world II
The best digital marketing campaigns in the world II
by 
Ryan, Damian, author.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=706000&site=ehost-live
Format: 
Books
Publication Date 
2014
Excerpt: 
Advertising campaigns -- Case studies.
Available: Copies:
24. 
Cover image for Strategic management : developing sustainability in Southern Africa
Strategic management : developing sustainability in Southern Africa
by 
Louw, Lynette.
Format: 
Books
Publication Date 
2013
Excerpt: 
Strategic planning -- South Africa -- Case studies.
Available: Copies:
25. 
Cover image for Doing research in design
Doing research in design
by 
Crouch, Christopher.
Format: 
Books
Publication Date 
2012
Excerpt: 
Studies and Mixed Methods -- What Is Case Study Research? -- The Logo Project: A Case Study
Available: Copies:
26. 
Cover image for Problem solved : how to recognize the nineteen recurring problems faced in design, branding and communication and how to solve them
Problem solved : how to recognize the nineteen recurring problems faced in design, branding and communication and how to solve them
by 
Johnson, Michael, 1964-
Table of contents http://swbplus.bsz-bw.de/bsz375683208inh.htm
Format: 
Books
Publication Date 
2012
Excerpt: 
bringing together for the first time discussions and case studies that reveal the working methods of major
Available: Copies:
27. 
Cover image for How to set up & run a fashion label
How to set up & run a fashion label
by 
Meadows, Toby.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=926147&site=ehost-live
Format: 
Books
Publication Date 
2012
Excerpt: 
, accessories or footwear sectors. Packed with tips, case studies and tasks to help you analyse yourself, your
Available: Copies:
28. 
Cover image for Organisational behaviour : a contemporary South African perspective
Organisational behaviour : a contemporary South African perspective
Organisational behaviour : a contemporary South African perspective
by 
Werner, Amanda.
Format: 
Books
Publication Date 
2011
Excerpt: 
, discussion questions, practical exercises and case studies to stimulate self-study, debate and reflective
Available: Copies:
29. 
Cover image for Graphic design thinking : beyond brainstorming
Graphic design thinking : beyond brainstorming
by 
Lupton, Ellen.
Format: 
Books
Publication Date 
2011
Excerpt: 
solutions. Each method is illustrated with visual demonstrations and case studies that show design processes
Available: Copies:
30. 
Cover image for From Groot Constantia to Google, 1685 to 2010 : a colourful history of brands and branding in South Africa
From Groot Constantia to Google, 1685 to 2010 : a colourful history of brands and branding in South Africa
From Groot Constantia to Google, 1685 to 2010 : a colourful history of brands and branding in South Africa
by 
Morris, Michael, 1959-
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Brand heritage profiles -- Intellectual property articles -- Intellectual property case studies
Available: Copies:
31. 
Cover image for The fortune at the bottom of the pyramid : eradicating poverty through profits
The fortune at the bottom of the pyramid : eradicating poverty through profits
by 
Prahalad, C. K.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=serviceetdoc_library=BVB01etdoc_number=018682859etline_number=0001etfunc_code=DB_RECORDSetservice_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018682859&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Related website with videos available: http://www.whartonsp.com/Prahalad
Format: 
Electronic Resources
Publication Date 
2010
Excerpt: 
book -- pt. 3. CEO reactions to the concept and the book -- pt. 4. Case studies and CEO comments -- pt
Available: Copies:
32. 
Cover image for Business marketing management : B2B
Business marketing management : B2B
by 
Hutt, Michael D.
Format: 
Regular print
Publication Date 
2010
Excerpt: 
Industrial marketing -- Management -- Case studies.
Available: Copies:
33. 
Cover image for Michael Freeman's perfect exposure : the professional guide to capturing perfect digital photographs.
Michael Freeman's perfect exposure : the professional guide to capturing perfect digital photographs.
by 
Freeman, Michael, 1945-
Format: 
Books
Publication Date 
2009
Excerpt: 
, exposure ; Case studies -- Technical. Light on the sensor ; Exposure terms ; Exposure and noise ; Sensor
Available: Copies:
34. 
Cover image for Designing sustainable packaging
Designing sustainable packaging
by 
Boylston, Scott, 1963-
Format: 
Books
Publication Date 
2009
Excerpt: 
:structure : Materials and construction -- Case studies in building prototypes.
Available: Copies:
36. 
Cover image for Making connections : self-study & social action
Making connections : self-study & social action
by 
Pithouse, Kathleen.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018628795&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2009
Excerpt: 
Education -- Biographical methods -- Case studies.
Available: Copies:
37. 
Cover image for The big book of bags, tags, and labels
The big book of bags, tags, and labels
by 
Campos, Cristian.
Format: 
Books
Publication Date 
2009
Excerpt: 
Branding (Marketing) -- Case studies.
Available: Copies:
38. 
Cover image for Leadership for innovation : how to organize team creativity and harvest ideas
Leadership for innovation : how to organize team creativity and harvest ideas
by 
Adair, John Eric, 1934-
Format: 
Books
Publication Date 
2009
Excerpt: 
Creative ability in business -- Management -- Case studies.
Available: Copies:
40. 
Cover image for A guide to SQL
A guide to SQL
by 
Pratt, Philip J., 1945-
Format: 
Books
Publication Date 
2009
Excerpt: 
on the use of running case studies by adding a third running case to the extensive hands-on pedagogy
Available: Copies:
42. 
Cover image for Media & society
Media & society
by 
O'Shaughnessy, Michael, 1951-
Table of contents http://catdir.loc.gov/catdir/toc/fy0905/2008431685.html
Format: 
Books
Publication Date 
2008
Excerpt: 
concepts and theories used in media studies. Includes examples and case studies from TV, film
Available: Copies:
43. 
Cover image for Corporate responsibility : a critical introduction
Corporate responsibility : a critical introduction
by 
Blowfield, Mick.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0910/2007050160-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016213973&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0907/2007050160-d.html
Format: 
Books
Publication Date 
2008
Excerpt: 
. Packed with pedagogical features and including a wealth of mini case studies such as General Electric
Available: Copies:
44. 
Cover image for Scoring points : how Tesco continues to win customer loyalty
Scoring points : how Tesco continues to win customer loyalty
by 
Humby, Clive.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0815/2008013334.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=020214159&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2008 2007
Excerpt: 
Customer loyalty programs -- Case studies.
Available: Copies:
45. 
Cover image for Mistaken identity : two families, one survivor, unwavering hope
Mistaken identity : two families, one survivor, unwavering hope
by 
Van Ryn, Don.
Sample text http://catdir.loc.gov/catdir/enhancements/fy0827/2008002322-s.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0827/2008002322-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0809/2008002322-d.html
Format: 
Books
Publication Date 
2008
Excerpt: 
Traffic accidents -- United States -- Psychological aspects -- Case studies.
Available: Copies:
46. 
Cover image for Human communication : principles and contexts
Human communication : principles and contexts
by 
Tubbs, Stewart L., 1943-
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0745/2007039376-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0745/2007039376-d.html
Format: 
Books
Publication Date 
2008
Excerpt: 
useful communication skills. Their exposition is seasoned with intriguing case studies and stimulating
Available: Copies:
47. 
Cover image for The brand bubble : the looming crisis in brand value and how to avoid it
The brand bubble : the looming crisis in brand value and how to avoid it
by 
Gerzema, John, 1961-
Table of contents Kostenfrei
Table of contents http://catdir.loc.gov/catdir/toc/ecip0822/2008027384.html
Cover http://swbplus.bsz-bw.de/bsz28806786xcov.htm
Format: 
Books
Publication Date 
2008
Excerpt: 
Brand name products -- Case studies.
Available: Copies:
48. 
Cover image for Mavericks at work : why the most original minds in business win
Mavericks at work : why the most original minds in business win
by 
Taylor, William, 1959-
Format: 
Books
Publication Date 
2008 2006
Excerpt: 
Executives -- Case studies.
Available: Copies:
49. 
Cover image for Logo savvy : top brand-design firms share their naming and identity strategies
Logo savvy : top brand-design firms share their naming and identity strategies
by 
Chua, Perry.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0619/2006026687.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0737/2006026687-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0714/2006026687-d.html
Format: 
Books
Publication Date 
2007
Excerpt: 
brands are much more than just logos. This book showcases some of the best case studies from top branding
Available: Copies:
50. 
Cover image for Packaging : design successful packaging for specific customer groups
Packaging : design successful packaging for specific customer groups
by 
Stephenson, Keith.
Format: 
Books
Publication Date 
2007
Excerpt: 
Packaging -- Design -- Case studies.
Available: Copies:
51. 
Cover image for Create impact with type, image & color
Create impact with type, image & color
by 
Knight, Carolyn, 1947-
EBSCO http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=551838&site=ehost-live
Format: 
Books
Publication Date 
2007
Excerpt: 
creating a truly functional document; case studies offer valuable insight into audience perceptions. Create
Available: Copies:
52. 
Cover image for Learning in groups : a handbook for face-to-face and online environments
Learning in groups : a handbook for face-to-face and online environments
by 
Jaques, David.
E-book - Full text from Dawsonera
Dawsonera http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780203016459
Table of contents http://catdir.loc.gov/catdir/toc/ecip0616/2006021872.html
Format: 
Books
Publication Date 
2007
Excerpt: 
groups -- Case studies of group teaching and learning -- Developing group learning.
Available: Copies:
53. 
Cover image for Economics
Economics
by 
Lipsey, Richard G., 1928-
Table of contents http://catdir.loc.gov/catdir/toc/ecip0712/2007008455.html
Table of contents http://swbplus.bsz-bw.de/bsz265091047inh.htm
Verlagsinformation http://swbplus.bsz-bw.de/bsz265091047vlg.htm
Format: 
Books
Publication Date 
2007
Excerpt: 
economics and its core principles. New case studies and themed boxed examples, in-depth explanations and an
Available: Copies:
54. 
Cover image for Consumer behavior : building marketing strategy
Consumer behavior : building marketing strategy
by 
Hawkins, Del I.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0668/2005054357-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0668/2005054357-d.html
Format: 
Electronic Resources
Publication Date 
2007
Excerpt: 
Consumer behavior -- United States -- Case studies.
Available: Copies:
55. 
Cover image for Verbalising the visual : translating art and design into words
Verbalising the visual : translating art and design into words
by 
Clarke, Michael, 1952-
Click here to view book
ebrary http://site.ebrary.com/id/10400718
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=330855
MyiLibrary http://www.myilibrary.com?id=266216
MyiLibrary http://www.myilibrary.com?id=266216&ref=toc
Format: 
Electronic Resources
Publication Date 
2007
Excerpt: 
case studies that explore the many ways in which language is used to discuss, describe, analyze and
Available: Copies:
56. 
Cover image for The studio photographer's lighting bible
The studio photographer's lighting bible
by 
Taylor-Haw, Calvey.
Format: 
Books
Publication Date 
2007
Excerpt: 
Photography -- Lighting -- Case studies.
Available: Copies:
57. 
Cover image for Brandscapes : architecture in the experience economy
Brandscapes : architecture in the experience economy
by 
Klingmann, Anna.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0620/2006029843.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Square - prototypes and case studies in branding - to Prada's superstar-architect-designed shopping
Available: Copies:
59. 
Cover image for Exploring package design
Exploring package design
by 
Groth, Chuck.
Format: 
Books
Publication Date 
2006
Excerpt: 
production process. Throughout, concepts and principles are illustrated with dynamic case studies and behind
Available: Copies:
60. 
Cover image for Recycle : the essential guide
Recycle : the essential guide
by 
Siegle, Lucy.
Format: 
Books
Publication Date 
2006
Excerpt: 
Case studies: The environmental policies of the mega-economies -- Construction workshop in Dakar
Available: Copies:
61. 
Cover image for A designer's research manual : succeed in design by knowing your clients and what they really need
A designer's research manual : succeed in design by knowing your clients and what they really need
by 
Visocky O'Grady, Jennifer.
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=571474
Format: 
Books
Publication Date 
2006
Excerpt: 
studies -- Design for Democracy -- Rule 29 -- Landesberg Design -- Baseman Design Associates -- Schwartz
Available: Copies:
62. 
Cover image for Writing for the media in southern Africa
Writing for the media in southern Africa
by 
Nel, François.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0725/2005279895-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0639/2005279895-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
, publicity, and advice on how to succeed as a freelancer." "Each chapter contains real-life case studies
Available: Copies:
63. 
Cover image for No such thing as over-exposure : inside the life and celebrity of Donald Trump
No such thing as over-exposure : inside the life and celebrity of Donald Trump
by 
Slater, Robert, 1943-2014.
Table of contents http://catdir.loc.gov/catdir/toc/fy053/2004116294.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Success in business -- United States -- Case studies.
Available: Copies:
64. 
Cover image for Not White Enough, Not Black Enough : Racial Identity in the South African Coloured Community.
Not White Enough, Not Black Enough : Racial Identity in the South African Coloured Community.
by 
Adhikari, Mohamed.
Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=1743613
ebrary http://site.ebrary.com/id/10472415
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=815240
Google http://books.google.com/books?id=O71wAAAAMAAJ
HathiTrust Digital Library, Limited view (search only) http://catalog.hathitrust.org/api/volumes/oclc/61520281.html
Format: 
Electronic Resources
Publication Date 
2005
Excerpt: 
Research in international studies. Africa series.
Available: Copies:
65. 
Cover image for Leading issues in economic development
Leading issues in economic development
by 
Meier, Gerald M.
Table of contents http://swbplus.bsz-bw.de/bsz11624322inh.pdf
Table of contents http://swbplus.bsz-bw.de/bsz116243228inh.htm
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0723/2004063638-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0619/2004063638-d.html
Verlagsinformation http://swbplus.bsz-bw.de/bsz11624322vlg.pdf
Format: 
Books
Publication Date 
2005
Excerpt: 
. Case studies -- Selection VIII. C.1. Rising inequality in China, 1981-1995 -- Selection VIII. C.2
Available: Copies:
66. 
Cover image for The power of governance : enhancing the performance of state-owned enterprises
The power of governance : enhancing the performance of state-owned enterprises
by 
Khoza, Reuel J.
Format: 
Books
Publication Date 
2005
Excerpt: 
Government business enterprises -- South Africa -- Case studies.
Available: Copies:
67. 
Cover image for Trillion-dollar moms : marketing to a new generation of mothers
Trillion-dollar moms : marketing to a new generation of mothers
by 
Bailey, Maria T.
Table of contents http://catdir.loc.gov/catdir/toc/ecip054/2004028760.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0708/2004028760-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
buying behaviors of today's mothers and moms-to-be. They offer original consumer research, case studies
Available: Copies:
68. 
Cover image for Management of knowledge in project environments
Management of knowledge in project environments
by 
Love, Peter E. D.
Format: 
Books
Publication Date 
2005
Excerpt: 
offers practical applications, models and case studies from a variety of international perspectives
Available: Copies:
69. 
Cover image for The new strategic brand management : creating and sustaining brand equity long term
The new strategic brand management : creating and sustaining brand equity long term
by 
Kapferer, Jean-Noël.
Table of contents http://swbplus.bsz-bw.de/bsz119879484inh.htm
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0915/2004011734-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2004011734-d.html
Verlagsinformation http://swbplus.bsz-bw.de/bsz119879484vlg.htm
Format: 
Books
Publication Date 
2004
Excerpt: 
on the topic for many years to come. Packed with examples and case studies, it pays particular
Available: Copies:
70. 
Cover image for Brand it like Beckham : the story of how brand Beckham was built
Brand it like Beckham : the story of how brand Beckham was built
by 
Milligan, Andy.
Format: 
Books
Publication Date 
2004
Excerpt: 
Brand name products -- Case studies.
Available: Copies:
72. 
Cover image for Why courage matters : the way to a braver life
Why courage matters : the way to a braver life
by 
McCain, John, 1936-
Format: 
Books
Publication Date 
2004
Excerpt: 
Case studies.
Available: Copies:
73. 
Cover image for Advanced entrepreneurship
Advanced entrepreneurship
by 
Rwigema, Henry.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013210659&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2004
Excerpt: 
Entrepreneurship -- Africa, Southern -- Case studies.
Available: Copies:
74. 
Cover image for Market intelligence : how and why organizations use market research
Market intelligence : how and why organizations use market research
by 
Callingham, Martin.
123Library http://www.123library.org/book_details/?id=98811
Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=242855
ebrary http://site.ebrary.com/id/10084453
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=130559
MyiLibrary http://www.myilibrary.com?id=22253
Format: 
Electronic Resources
Publication Date 
2004
Excerpt: 
Intelligence is fully international in scope and offers comparative examples and case studies from Europe and
Available: Copies:
75. 
Cover image for Introduction to business management
Introduction to business management
by 
Cronje, G. J. de J.
Format: 
Books
Publication Date 
2004
Excerpt: 
Industrial management -- South Africa -- Case studies.
Available: Copies:
76. 
Cover image for Marketing in South Africa : cases and concepts
Marketing in South Africa : cases and concepts
Marketing in South Africa : cases and concepts
by 
Simpson, John, 1943 September 17-
Table of contents http://catdir.loc.gov/catdir/toc/fy036/2002443604.html
Format: 
Books
Publication Date 
2004
Excerpt: 
Marketing -- South Africa -- Case studies.
Available: Copies:
77. 
Cover image for Passion branding
Passion branding
by 
Duffy, Neill.
Table of contents http://catdir.loc.gov/catdir/toc/wiley031/2003007458.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley046/2003007458.html
Publisher description http://catdir.loc.gov/catdir/description/wiley039/2003007458.html
Format: 
Books
Publication Date 
2003
Excerpt: 
Branding (Marketing) -- Case studies.
Available: Copies:
78. 
Cover image for Organisational development : new models and methods for Southern Africa
Organisational development : new models and methods for Southern Africa
Organisational development : new models and methods for Southern Africa
by 
Moerdyk, A. P. (Alwyn Paul)
Format: 
Books
Publication Date 
2003
Excerpt: 
of organisational structures and processes. Fascinating Case Studies help introduce the practical
Available: Copies:
79. 
Cover image for Consensus design : socially inclusive process
Consensus design : socially inclusive process
by 
Day, Christopher, 1942-
Format: 
Books
Publication Date 
2003
Excerpt: 
Architectural design -- Case studies.
Available: Copies:
80. 
Cover image for Problem solved : a primer in design and communication
Problem solved : a primer in design and communication
by 
Johnson, Michael, 1964-
Format: 
Books
Publication Date 
2002
Excerpt: 
informative guide brings together for the first time discussions and case studies that illustrate the working
Available: Copies:
81. 
Cover image for Branding : from brief to finished solution
Branding : from brief to finished solution
by 
Mono (Firm)
Format: 
Books
Publication Date 
2002
Excerpt: 
Brand name products -- Case studies.
Available: Copies:
83. 
Cover image for Global marketing strategies
Global marketing strategies
by 
Jeannet, Jean-Pierre.
Format: 
Books
Publication Date 
2001
Excerpt: 
Export marketing -- Management -- Case studies.
Available: Copies:
84. 
Cover image for Research methodology : an introduction
Research methodology : an introduction
by 
Goddard, Wayne.
Format: 
Books
Publication Date 
2001
Excerpt: 
-- Research and South Africa's needs -- Case studies.
Available: Copies:
85. 
Cover image for Business : an integrative approach
Business : an integrative approach
by 
Fry, Fred L.
Format: 
Books
Publication Date 
2001
Excerpt: 
Industrial management -- Case studies.
Available: Copies:
87. 
Cover image for Marketing management : knowledge and skills
Marketing management : knowledge and skills
by 
Peter, J. Paul.
Table of contents http://catdir.loc.gov/catdir/toc/mh021/00026735.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00026735.html
Format: 
Books
Publication Date 
2001
Excerpt: 
Marketing -- Management -- Case studies.
Available: Copies:
88. 
Cover image for Advanced communication skills for organisational success
Advanced communication skills for organisational success
Advanced communication skills for organisational success
by 
Erasmus-Kritzinger, Lisel, 1967-
Format: 
Books
Publication Date 
2000
Excerpt: 
stress -- 16. Interviews -- 17. Oral communication and listening skills -- 18. Case studies.
Available: Copies:
89. 
Cover image for Handbook of creativity
Handbook of creativity
by 
Sternberg, Robert J.
Table of contents http://catdir.loc.gov/catdir/toc/cam025/98035205.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=3298452
Publisher description http://catdir.loc.gov/catdir/description/cam029/98035205.html
Format: 
Books
Publication Date 
1999
Excerpt: 
-- From case studies to robust generalizations : an approach to the study of creativity / Emma Policastro
Available: Copies:
90. 
Cover image for Connections & reflections : mothers & daughters in their own light, in their own words.
Connections & reflections : mothers & daughters in their own light, in their own words.
by 
Koemptgen, Catherine.
Format: 
Books
Publication Date 
1998
Excerpt: 
Mothers and daughters -- Case studies.
Available: Copies:
91. 
Cover image for Marketing mistakes and successes
Marketing mistakes and successes
by 
Hartley, Robert F., 1927-
Table of contents http://catdir.loc.gov/catdir/toc/onix05/97014092.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0706/97014092-d.html
Format: 
Books
Publication Date 
1998
Excerpt: 
Marketing -- United States -- Case studies.
Available: Copies:
92. 
Cover image for Nike culture : the sign of the swoosh
Nike culture : the sign of the swoosh
by 
Goldman, Robert, 1949-
ebrary http://site.ebrary.com/id/10369665
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=45541
Google http://books.google.com/books?id=aCGTAAAAIAAJ
MyiLibrary http://www.myilibrary.com?id=255942
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0656/98061739-t.html
Format: 
Electronic Resources
Publication Date 
1998
Excerpt: 
Advertising -- Social aspects -- United States -- Case studies.
Available: Copies:
93. 
Cover image for Modern management control systems : text and cases
Modern management control systems : text and cases
by 
Merchant, Kenneth A.
Format: 
Books
Publication Date 
1998
Excerpt: 
Industrial management -- Case studies.
Available: Copies:
94. 
Cover image for Undressing cinema : clothing and identity in the movies
Undressing cinema : clothing and identity in the movies
by 
Bruzzi, Stella, 1962-
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0649/97007260-d.html
Format: 
Books
Publication Date 
1997
Excerpt: 
cinematic identities. She uses case studies to reassess established ideas about costume and fashion, and to
Available: Copies:
95. 
Cover image for Retail management
Retail management
by 
Hasty, Ronald W.
Format: 
Books
Publication Date 
1997
Excerpt: 
Retail trade -- Management -- Case studies.
Available: Copies:
96. 
Cover image for Cases in strategic management
Cases in strategic management
by 
Pearce, John A.
Format: 
Books
Publication Date 
1997
Excerpt: 
Strategic planning -- Case studies.
Available: Copies:
97. 
Cover image for Disruption : overturning conventions and shaking up the marketplace
Disruption : overturning conventions and shaking up the marketplace
by 
Dru, Jean-Marie.
Table of contents http://catdir.loc.gov/catdir/toc/onix05/96021256.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/96021256.html
Publisher description http://catdir.loc.gov/catdir/description/wiley034/96021256.html
Format: 
Books
Publication Date 
1996
Excerpt: 
Advertising -- Cross-cultural studies.
Available: Copies:
98. 
Cover image for Strategic management : concepts and cases
Strategic management : concepts and cases
by 
Thompson, Arthur A., 1940-
Format: 
Books
Publication Date 
1995
Excerpt: 
Strategic planning -- Case studies.
Available: Copies:
99. 
Cover image for An introduction to feminism and theatre
An introduction to feminism and theatre
by 
Aston, Elaine.
Table of contents http://www.gbv.de/dms/bowker/toc/9780415087681.pdf
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0909/94012202-d.html
Format: 
Books
Publication Date 
1995
Excerpt: 
-ranging theoretical topics and provides case studies including: * Feminism and theatre history * `M/Othering the self
Available: Copies:
100. 
Cover image for Cases in South African business management
Cases in South African business management
Cases in South African business management
by 
Simpson, John D.
Format: 
Books
Publication Date 
1979
Excerpt: 
Industrial management -- South Africa -- Case studies.
Available: Copies:
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