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1. 
Cover image for Organizational behavior
by 
Robbins, Stephen P., 1943-
Format: 
Electronic Resources
Publication Date 
2003
Excerpt: 
Organizational behavior / Robbins, Stephen P., 1943-
Available: Copies:
2. 
Cover image for Consumer behavior
by 
Schiffman, Leon G. (DE-588)154336181
Format: 
Books
Publication Date 
2015
Excerpt: 
Consumer behavior / Schiffman, Leon G. (DE-588)154336181
Available: Copies:
3. 
Cover image for Behavior in organizations.
by 
Greenberg, Jerald.
Format: 
Regular print
Publication Date 
2011
Excerpt: 
Behavior in organizations. Greenberg, Jerald.
Available: Copies:
4. 
Cover image for Fundamentals of organizational behavior
by 
DuBrin, Andrew J.
Format: 
Books
Publication Date 
2007
Excerpt: 
Fundamentals of organizational behavior / DuBrin, Andrew J.
Available: Copies:
by 
Robbins, Stephen P., 1943- author.
Format: 
Books
Publication Date 
2016
Excerpt: 
Organisational behaviour : global and Southern African perspectives / Robbins, Stephen P., 1943
Available: Copies:
6. 
Cover image for Principles of marketing
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2024
Excerpt: 
information to gain customer insights -- Consumer markets and buyer behavior -- Business markets and business
Available: Copies:
by 
Roberts-Lombard, Mornay
Format: 
Books
Publication Date 
2022
Excerpt: 
Consumer Behaviour 5th Roberts-Lombard, Mornay
Available: Copies:
8. 
Cover image for Principles of marketing
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Behavior -- 6. Business Markets and Business Buyer Behavior -- Part 3 Desingning a Customer Value
Available: Copies:
9. 
Cover image for Marketing 5.0 : technology for humanity
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
customer behavior, such as Whatever-Whenever-Wherever (WWW) and the differences between Generations X, Y, Z
Available: Copies:
by 
Werner, Amanda, editor.
Format: 
Books
Publication Date 
2020
Excerpt: 
Organisational behaviour : a contemporary South African perspective / Werner, Amanda, editor.
Available: Copies:
11. 
Cover image for The age of surveillance capitalism : the fight for a human future at the new frontier of power
by 
Zuboff, Shoshana, 1951- author.
Format: 
Books
Publication Date 
2019
Excerpt: 
Behavior modification -- Economic aspects.
Available: Copies:
12. 
Cover image for Handbook of research on gender and marketing
by 
Dobscha, Susan, editor.
Format: 
Books
Publication Date 
2019
Excerpt: 
Consumer behavior.
Available: Copies:
13. 
Cover image for Gender, crime and criminal justice
by 
Fitz-Gibbon, Kate (Lecturer in criminology), author.
Format: 
Books
Publication Date 
2018
Excerpt: 
Criminal behavior.
Available: Copies:
by 
Roberts-Lombard, Mornay
Format: 
Books
Publication Date 
2017
Excerpt: 
Consumer Behaviour 4e Roberts-Lombard, Mornay
Available: Copies:
15. 
Cover image for UX for beginners : a crash course in 100 short lessons
by 
Marsh, Joel, author.
Format: 
Books
Publication Date 
2016
Excerpt: 
goals and business goals -- UX is a process -- Gathering requirements -- Building consensus -- Behavior
Available: Copies:
by 
Werner, Amanda, editor.
Format: 
Books
Publication Date 
2016
Excerpt: 
Organisational behaviour : a contemporary South African perspective / Werner, Amanda, editor.
Available: Copies:
by 
Breganski, Carla.
Format: 
Manuscript
Publication Date 
2016
Excerpt: 
An exploration of Discovery as a brand and its effectiveness on South African's wellness behaviour /
Available: Copies:
18. 
Cover image for Advertising and integrated brand promotion
by 
O'Guinn, Thomas C.
Format: 
Books
Publication Date 
2015
Excerpt: 
-- 5. Advertising, integrated brand promotion, and consumer behavior -- 6. Market segmentation
Available: Copies:
19. 
Cover image for Principles of marketing
by 
Kotler, Philip (Philip J.), 1931-
Format: 
Books
Publication Date 
2014 2013
Excerpt: 
Information to Gain Customer Insights -- 5. Consumer Markets and Consumer Buyer Behavior -- 6. Business
Available: Copies:
20. 
Cover image for Consumer behaviour
by 
Parumasur, Sanjana Brijball, editor.
Format: 
Books
Publication Date 
2014
Excerpt: 
Consumer behaviour / Parumasur, Sanjana Brijball, editor.
Available: Copies:
21. 
Cover image for Fashion Branding and Consumer Behaviors : Scientific Models
by 
Choi, Tsan-Ming, editor.
Format: 
Books
Publication Date 
2014
Excerpt: 
Fashion Branding and Consumer Behaviors : Scientific Models / Choi, Tsan-Ming, editor.
Available: Copies:
22. 
Cover image for Advertising : concept and copy
by 
Felton, George, 1947-
Format: 
Books
Publication Date 
2013
Excerpt: 
; Understanding Consumer Behavior ; Analyzing the Marketplace ; Defining Strategic Approaches ; Developing the
Available: Copies:
23. 
Cover image for Advertising, promotion, and other aspects of integrated marketing communications
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2013
Excerpt: 
Process and Consumer Behavior -- 7 The Role of Persuasion in Intergrated Marketing Communications -- 8
Available: Copies:
24. 
Cover image for The design of everyday things
by 
Norman, Donald A., author.
Format: 
Books
Publication Date 
2013
Excerpt: 
: Seven fundamental design principles -- 3. Knowledge in the head and in the world. Precise behavior from
Available: Copies:
25. 
Cover image for Winning the story wars : why those who tell--and live--the best stories will rule the future
by 
Sachs, Jonah, author.
Format: 
Books
Publication Date 
2012
Excerpt: 
changed behavior -- great stories. With insights from mythology, advertising history, evolutionary biology
Available: Copies:
26. 
Cover image for Brandwashed : tricks companies use to manipulate our minds and persuade us to buy
by 
Lindström, Martin, 1970-
Format: 
Books
Publication Date 
2012
Excerpt: 
Consumer behavior.
Available: Copies:
27. 
Cover image for Pro C# 5.0 and the .NET 4.5 framework
by 
Troelsen, Andrew W.
Format: 
Books
Publication Date 
2012
Excerpt: 
-Passing Behavior -- The out Modifier -- The ref Modifier -- The params Modifier -- Defining Optional Parameters
Available: Copies:
by 
Werner, Amanda.
Format: 
Books
Publication Date 
2011
Excerpt: 
Organisational behaviour : a contemporary South African perspective / Werner, Amanda.
Available: Copies:
29. 
Cover image for Branding only works on cattle : the new way to get known (and drive your competitors crazy) / Jonathan Salem Baskin.
by 
Baskin, Jonathan Salem.
Format: 
Books
Publication Date 
2009
Excerpt: 
Information behavior.
Available: Copies:
by 
Robbins, Stephen P., 1943-
Format: 
Electronic Resources
Publication Date 
2009
Excerpt: 
Organisational behaviour : global and Southern African perspectives / Robbins, Stephen P., 1943-
Available: Copies:
by 
Worthington-Smith, Robert, 1961-
Format: 
Books
Publication Date 
2009
Excerpt: 
The sustainability handbook : a comprehensive guide to responsible corporate behaviour and
Available: Copies:
32. 
Cover image for Buyology : how everything we believe about why we buy is wrong
by 
Lindström, Martin, 1970-
Format: 
Books
Publication Date 
2008
Excerpt: 
Consumer behavior.
Available: Copies:
33. 
Cover image for Super crunchers : why thinking-by-numbers is the new way to be smart
by 
Ayres, Ian, 1959-
Format: 
Books
Publication Date 
2008 2007
Excerpt: 
analyzing massive databases at lightning speed to provide greater insights into human behavior. From Web
Available: Copies:
34. 
Cover image for Business marketing management : B2B
by 
Hutt, Michael D.
Format: 
Books
Publication Date 
2007
Excerpt: 
-- Organizational Buying Behavior -- Customer Relationship Management Strategies for Business Markets -- Segmenting
Available: Copies:
35. 
Cover image for Visual communication : integrating media, art and science
by 
Williams, Rick.
Format: 
Books
Publication Date 
2007 2006
Excerpt: 
visual and media literacy as core to communication, understanding, and behavior. A comprehensive text for
Available: Copies:
36. 
Cover image for Buyer behaviour : understanding consumer psychology and marketing
by 
Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format: 
Books
Publication Date 
2007
Excerpt: 
Buyer behaviour : understanding consumer psychology and marketing / Du Plessis, P. J. (Phillipus
Available: Copies:
38. 
Cover image for Design studies : theory and research in graphic design
by 
Bennett, Audrey.
Format: 
Books
Publication Date 
2006
Excerpt: 
through human behavior / Roshi Givechi, Ian Grouls, and Marc Woollard -- Personas: practice and theory
Available: Copies:
39. 
Cover image for Advertising : concept and copy
by 
Felton, George, 1947-
Format: 
Books
Publication Date 
2006
Excerpt: 
behavior -- Analyzing the marketplace -- Defining strategic approaches -- Developing the creative brief
Available: Copies:
by 
Sun, J.
Format: 
Manuscript
Publication Date 
2005
Excerpt: 
Social behaviors reflect through post modern advertising / Sun, J.
Available: Copies:
41. 
Cover image for Brand hijack : marketing without marketing
by 
Wipperfürth, Alex.
Format: 
Books
Publication Date 
2005
Excerpt: 
Consumer behavior.
Available: Copies:
42. 
Cover image for Truth, lies, and advertising : the art of account planning
by 
Steel, Jon.
Format: 
Books
Publication Date 
1998
Excerpt: 
consumers. While many in the industry are still dissecting consumer behavior, extrapolating demographic
Available: Copies:
by 
Robbins, Steven P.
Format: 
Books
Publication Date 
1989
Excerpt: 
Organisational behaviour Robbins, Steven P.
Available: Copies:
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