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1. 
Cover image for Handbook of public relations
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
2016
Excerpt: 
Handbook of public relations / Skinner, J. C. (J. Chris)
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2. 
Cover image for Handbook of public relations
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
2013
Excerpt: 
Handbook of public relations / Skinner, J. C. (J. Chris)
Available: Copies:
by 
Seitel, Fraser P.
Format: 
Books
Publication Date 
2017
Excerpt: 
Practice of public relations / Seitel, Fraser P.
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by 
Gregory, Anne, 1953-
Format: 
Books
Publication Date 
2013
Excerpt: 
Strategic public relations leadership / Gregory, Anne, 1953-
Available: Copies:
by 
Dalla Pria, Madel.
Format: 
Books
Publication Date 
2021
Excerpt: 
Public Relations: principles and practice Dalla Pria, Madel.
Available: Copies:
by 
Luttrell, Regina, 1975- author.
Format: 
Books
Publication Date 
2022
Excerpt: 
Public relations campaigns : an integrated approach / Luttrell, Regina, 1975- author.
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by 
Fourie, Letitia Engela, editor.
Format: 
Books
Publication Date 
2017
Excerpt: 
Public relations : theory and practice / Fourie, Letitia Engela, editor.
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by 
Wilcox, Dennis L.
Format: 
Books
Publication Date 
2015
Excerpt: 
Public relations : strategies and tactics / Wilcox, Dennis L.
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by 
Koonin, Marla, compiler.
Format: 
Books
Publication Date 
2014
Excerpt: 
The practice of public relations / Koonin, Marla, compiler.
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by 
Fourie, L., editor.
Format: 
Books
Publication Date 
2014
Excerpt: 
Public relations : theory and practice / Fourie, L., editor.
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by 
Independent Institute of Education.
Format: 
Books
Publication Date 
2021
Excerpt: 
Practice of public relations 3A : (PRPR7311). Study reader / Independent Institute of Education.
Available: Copies:
by 
Independent Institute of Education.
Format: 
Books
Publication Date 
2016
Excerpt: 
Practice of public relations 3A : module manual. Study reader / Independent Institute of Education.
Available: Copies:
by 
Independent Institute of Education.
Format: 
Books
Publication Date 
2016
Excerpt: 
Practice of public relations 3A : (PRPR7311). Study reader / Independent Institute of Education.
Available: Copies:
by 
James, Melanie, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Positioning theory and strategic communication : a new approach to public relations research and
Available: Copies:
by 
Clear, Annette, editor.
Format: 
Books
Publication Date 
2021
Excerpt: 
Dynamics of public relations and journalism : a practical guide for media studies / Clear, Annette
Available: Copies:
by 
Independent Institute of Education.
Format: 
Books
Publication Date 
2020 2013
Excerpt: 
Public relations 3A, 2020: PURE7311 Study reader module manual / Independent Institute of Education.
Available: Copies:
by 
Independent Institute of Education.
Format: 
Books
Publication Date 
2017
Excerpt: 
Public relations 3B PURE7312: Student Edition: IIE80 - 089sg_rev 2.0 / Independent Institute of
Available: Copies:
by 
Independent Institute of Education.
Format: 
Books
Publication Date 
2017
Excerpt: 
Public relations 3B PURE7311: module manual / Independent Institute of Education.
Available: Copies:
by 
Clear, Annette, editor.
Format: 
Books
Publication Date 
2015
Excerpt: 
Dynamics of public relations and journalism : a practical guide for media studies / Clear, Annette
Available: Copies:
by 
Gregory, Anne, 1953- author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Planning and managing public relations campaigns : a strategic approach / Gregory, Anne, 1953
Available: Copies:
21. 
Cover image for Principles of marketing
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2024
Excerpt: 
communications strategy -- Advertising and public relations -- Personal selling and sales promotion -- Digital
Available: Copies:
by 
Tassiopoulos, Dimitri.
Format: 
Books
Publication Date 
2022
Excerpt: 
KMPL: Public relations
Available: Copies:
by 
Koekemoer, Ludi.
Format: 
Books
Publication Date 
2020
Excerpt: 
marketing -- Direct response and database marketing -- Public relations and word-of-mouth management
Available: Copies:
by 
Bly, Robert W., author.
Format: 
Books
Publication Date 
2020
Excerpt: 
public relations materials -- Writing TV and radio commercials -- Writing web sites -- Writing landing
Available: Copies:
25. 
Cover image for Marketing tourism in South Africa
by 
George, Richard, 1968- author.
Format: 
Books
Publication Date 
2019
Excerpt: 
and public relations in tourism -- PART V: Understanding marketing issues in tourism -- 15. Service
Available: Copies:
by 
Van Heerden, Neels, 1957-
Format: 
Books
Publication Date 
2019
Excerpt: 
-- Public relations and publicity -- Sponsorship -- Direct marketing -- Digital communication.
Available: Copies:
by 
Moriarty, Sandra E. (Sandra Ernst), author.
Format: 
Books
Publication Date 
2019
Excerpt: 
different types of consumers. Covering advertising, public relations, direct marketing, promotion, and more
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by 
Loubser, M. M., editor.
Format: 
Books
Publication Date 
2017
Excerpt: 
damages -- Legal and public policy considerations that have justified the statutory development of the law
Available: Copies:
29. 
Cover image for Marketing management
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2016
Excerpt: 
and experiences, and public relations -- Managing digital communications: online, social media, and
Available: Copies:
30. 
Cover image for Advertising and integrated brand promotion
by 
O'Guinn, Thomas C.
Format: 
Books
Publication Date 
2015
Excerpt: 
, and branded entertainment -- 17. Integrating direct marketing and personal selling -- 18. Public
Available: Copies:
31. 
Cover image for Marketing communication : an integrated approach
by 
Koekemoer, Ludi.
Format: 
Books
Publication Date 
2014
Excerpt: 
marketing -- Direct response and database marketing -- Public relations and word-of-mouth management
Available: Copies:
by 
Thornhill, C.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Human resources -- Municipal associations and related institutions -- Public relations and information
Available: Copies:
by 
Barker, Rachel, 1958-
Format: 
Books
Publication Date 
2013
Excerpt: 
. 6. Integrated marketing communication -- ch. 7. Public relations -- ch. 8. Contextualisation of
Available: Copies:
34. 
Cover image for Fashion marketing : theory, principles, & practice
by 
Bickle, Marianne C.
Format: 
Books
Publication Date 
2011
Excerpt: 
placement -- Public relations, promotion, and advertising -- Fashion and the entertainment industry -- The
Available: Copies:
35. 
Cover image for South African human resource management for the public sector
by 
Van der Westhuizen, Ernst.
Format: 
Books
Publication Date 
2011
Excerpt: 
South African human resource management for the public sector / Van der Westhuizen, Ernst.
Available: Copies:
by 
Ouwersloot, Hans.
Format: 
Books
Publication Date 
2008
Excerpt: 
placements, events, sponsorships and packaging -- Publicity and public relations -- Sales promotion
Available: Copies:
by 
Curtis, Adam.
Format: 
Video disc
Publication Date 
2006
Excerpt: 
Public relations -- History -- 20th century.
Available: Copies:
38. 
Cover image for Mass media, towards the millennium : the South African handbook of mass communication
by 
De Beer, A. S. (Arrie)
Format: 
Books
Publication Date 
1998
Excerpt: 
and entertainment ; Media law ; Media ethics ; Advertising ; Public relations ; Communication
Available: Copies:
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