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1. 
Cover image for Consumers
by 
Arnould, Eric J.
Format: 
Books
Publication Date 
2004
Excerpt: 
Consumer behavior -- United States.
Available: Copies:
2. 
Cover image for Contemporary mathematics for business & consumers
by 
Brechner, Robert A., author.
Format: 
Books
Publication Date 
2016
Excerpt: 
Contemporary mathematics for business & consumers / Brechner, Robert A., author.
Available: Copies:
3. 
Cover image for Contemporary mathematics for business and consumers
by 
Brechner, Robert A.
Format: 
Books
Publication Date 
2017
Excerpt: 
Contemporary mathematics for business and consumers / Brechner, Robert A.
Available: Copies:
by 
Franz, Kathleen.
Format: 
Books
Publication Date 
2011
Excerpt: 
Tinkering : consumers reinvent the early automobile. Franz, Kathleen.
Available: Copies:
5. 
Cover image for Understanding consumers of food products
by 
Frewer, Lynn.
Format: 
Books
Publication Date 
2007
Excerpt: 
Understanding consumers of food products / Frewer, Lynn.
Available: Copies:
by 
Healey, Justin.
Format: 
Books
Publication Date 
2005
Excerpt: 
Money matters for young consumers / Healey, Justin.
Available: Copies:
by 
Cooper, Barington
Format: 
Books
Publication Date 
1993
Excerpt: 
A Consumers Guide to Prescription medicines Cooper, Barington
Available: Copies:
8. 
Cover image for Tourism business frontiers : consumers, products and industry
by 
Buhalis, Dimitrios.
Format: 
Books
Publication Date 
2006 2005
Excerpt: 
Tourism business frontiers : consumers, products and industry / Buhalis, Dimitrios.
Available: Copies:
by 
Cooper, Barrington.
Format: 
Books
Publication Date 
1993
Excerpt: 
A consumer's guide to prescription medicines / Cooper, Barrington.
Available: Copies:
10. 
Cover image for We first : how brands and consumers use social media to build a better world
by 
Mainwaring, Simon, 1967-
Format: 
Books
Publication Date 
2012
Excerpt: 
We first : how brands and consumers use social media to build a better world / Mainwaring, Simon
Available: Copies:
11. 
Cover image for Beloved brands : playbook for how to build a brand your consumers will love
by 
Robertson, Graham, author.
Format: 
Books
Publication Date 
2018
Excerpt: 
Beloved brands : playbook for how to build a brand your consumers will love / Robertson, Graham
Available: Copies:
12. 
Cover image for The Arab world unbound : tapping into the power of 350 million consumers
by 
Mahajan, Vijay, 1948-
Format: 
Books
Publication Date 
2012
Excerpt: 
The Arab world unbound : tapping into the power of 350 million consumers / Mahajan, Vijay, 1948-
Available: Copies:
by 
Lunt, Peter K. (Peter Kenneth), 1956-
Format: 
Books
Publication Date 
2012
Excerpt: 
Media regulation : governance and the interests of citizens and consumers / Lunt, Peter K. (Peter
Available: Copies:
14. 
Cover image for Africa rising : how 900 million African consumers offer more than you think
by 
Mahajan, Vijay.
Format: 
Books
Publication Date 
2009
Excerpt: 
Africa rising : how 900 million African consumers offer more than you think / Mahajan, Vijay.
Available: Copies:
15. 
Cover image for Faith-based marketing : the guide to reaching 140 million Christian consumers
by 
Stielstra, Greg.
Format: 
Books
Publication Date 
2009
Excerpt: 
Faith-based marketing : the guide to reaching 140 million Christian consumers / Stielstra, Greg.
Available: Copies:
16. 
Cover image for Does ethics have a chance in a world of consumers?
by 
Bauman, Zygmunt, 1925-2017.
Format: 
Books
Publication Date 
2008
Excerpt: 
Does ethics have a chance in a world of consumers? / Bauman, Zygmunt, 1925-2017.
Available: Copies:
by 
Jordaan, P. (Pieter)
Format: 
Books
Publication Date 
2007
Excerpt: 
The credit law of South Africa : a guide to consumers, credit users and credit grantors / Jordaan
Available: Copies:
18. 
Cover image for Holding up half of the sky : the new women consumers of Asia
by 
Wong, Yuwa, 1952-
Format: 
Books
Publication Date 
2006
Excerpt: 
Holding up half of the sky : the new women consumers of Asia / Wong, Yuwa, 1952-
Available: Copies:
by 
Johnson, Lisa, 1967-
Format: 
Books
Publication Date 
2006
Excerpt: 
Mind your X's and Y's : satisfying the 10 cravings of a new generation of consumers / Johnson, Lisa
Available: Copies:
20. 
Cover image for Performing consumers : global capital and its theatrical seductions
by 
Wickstrom, Maurya.
Format: 
Books
Publication Date 
2006
Excerpt: 
Performing consumers : global capital and its theatrical seductions / Wickstrom, Maurya.
Available: Copies:
21. 
Cover image for Pocketbook power : how to reach the hearts and minds of today's most coveted consumers - women
by 
Kanner, Bernice.
Format: 
Books
Publication Date 
2004
Excerpt: 
Pocketbook power : how to reach the hearts and minds of today's most coveted consumers - women /
Available: Copies:
22. 
Cover image for E-Learning and the science of instruction : proven guidelines for consumers and designers of multimedia learning
by 
Clark, Ruth Colvin.
Format: 
Books
Publication Date 
2003
Excerpt: 
E-Learning and the science of instruction : proven guidelines for consumers and designers of
Available: Copies:
23. 
Cover image for A consumer's republic : the politics of mass consumption in postwar America
by 
Cohen, Lizabeth.
Format: 
Books
Publication Date 
2003
Excerpt: 
A consumer's republic : the politics of mass consumption in postwar America / Cohen, Lizabeth.
Available: Copies:
24. 
Cover image for Take it personally : an action guide for conscious consumers
by 
Roddick, Anita.
Format: 
Books
Publication Date 
2003 2001
Excerpt: 
Take it personally : an action guide for conscious consumers / Roddick, Anita.
Available: Copies:
25. 
Cover image for The future of advertising : new media, new clients, new consumers in the post-television age
by 
Cappo, Joe.
Format: 
Books
Publication Date 
2003
Excerpt: 
The future of advertising : new media, new clients, new consumers in the post-television age /
Available: Copies:
26. 
Cover image for Attention! : how to interrupt, yell, whisper, and touch consumers
by 
Sacharin, Ken.
Format: 
Books
Publication Date 
2001
Excerpt: 
Attention! : how to interrupt, yell, whisper, and touch consumers / Sacharin, Ken.
Available: Copies:
27. 
Cover image for Brand new : how entrepreneurs earned consumers' trust from Wedgwood to Dell
by 
Koehn, Nancy F. (Nancy Fowler), 1959-
Format: 
Books
Publication Date 
2001
Excerpt: 
Brand new : how entrepreneurs earned consumers' trust from Wedgwood to Dell / Koehn, Nancy F
Available: Copies:
28. 
Cover image for Women as producers and consumers of tourism in developing regions
by 
Timothy, Dallen J.
Format: 
Books
Publication Date 
2001
Excerpt: 
Women as producers and consumers of tourism in developing regions / Timothy, Dallen J.
Available: Copies:
Format: 
Books
Publication Date 
2025 2024 2023 2022 2021
Excerpt: 
Consumers -- Periodicals.
Available: Copies:
Format: 
Books
Publication Date 
2025 2024 2023 2022 2021
Excerpt: 
Consumers -- Periodicals.
Available: Copies:
31. 
Cover image for Entrepreneurship
by 
Hisrich, Robert D., author.
Format: 
Books
Publication Date 
2024
Excerpt: 
that consumers, businesspeople, and government officials from every part of the world are interested in
Available: Copies:
32. 
Cover image for Principles of marketing
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2024
Excerpt: 
-- Understanding the marketplace and consumer value -- Analyzing the marketing environment -- Managing marketing
Available: Copies:
33. 
Cover image for Introduction to sport marketing
by 
Smith, Aaron, 1972- author.
Format: 
Books
Publication Date 
2024
Excerpt: 
soft power, innovation and fast prototyping, consumer psychology, and diversity and equity. It includes
Available: Copies:
34. 
Cover image for Brand management : co-creating meaningful brands
by 
Beverland, Michael, author.
Format: 
Books
Publication Date 
2024
Excerpt: 
around the globe to help show the wide range and diversity of brands and consumers today. These include
Available: Copies:
35. 
Cover image for Microeconomics and behavior
by 
Frank, Robert H., author.
Format: 
Books
Publication Date 
2024
Excerpt: 
Consumer behavior.
Available: Copies:
by 
Yathika Gowpall & Carinda Williams
Format: 
Books
Publication Date 
2023
Excerpt: 
Consumer Behaviour : a South African perspective / Yathika Gowpall & Carinda Williams
Available: Copies:
by 
Gowpall, Yathika, editor.
Format: 
Books
Publication Date 
2023
Excerpt: 
Consumer behaviour : a South African perspective / Gowpall, Yathika, editor.
Available: Copies:
by 
Roberts-Lombard, Mornay
Format: 
Books
Publication Date 
2022
Excerpt: 
Consumer Behaviour 5th Roberts-Lombard, Mornay
Available: Copies:
39. 
Cover image for Digital marketing
by 
Chaffey, Dave 1963- VerfasserIn.
Format: 
Books
Publication Date 
2022
Excerpt: 
audiences. Consumers now have access to a much wider choice of entertainment, products, services and prices
Available: Copies:
40. 
Cover image for Brand metrics measuring brand efficacy along the customer journey
by 
Kall, Jacek VerfasserIn.
Format: 
Books
Publication Date 
2022
Excerpt: 
Consumers' preferences.
Available: Copies:
by 
Lekakis, Eleftheria J., author.
Format: 
Books
Publication Date 
2022
Excerpt: 
Consumer activism : promotional culture & resistance / Lekakis, Eleftheria J., author.
Available: Copies:
42. 
Cover image for Make your brand matter : experience-driven solutions to capture customers and keep them loyal
by 
Soechtig, Steven G., author.
Format: 
Books
Publication Date 
2022
Excerpt: 
Consumer satisfaction.
Available: Copies:
43. 
Cover image for The SAGE handbook of digital marketing
by 
Hanlon, Annmarie, editor.
Format: 
Books
Publication Date 
2022
Excerpt: 
/ Programmatic Advertising/ The Role of Push Notifications/ The Chatbot Revolution: Companies and Consumers in a
Available: Copies:
44. 
Cover image for The practice of social research
by 
Babbie, Earl R., author.
Format: 
Books
Publication Date 
2021
Excerpt: 
consumers. Known as the "gold standard" for research methods, the text delivers a comprehensive
Available: Copies:
by 
Frank, Robert H., author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Consumer behavior.
Available: Copies:
46. 
Cover image for Principles of marketing
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Environment -- 4. Managing Marketing Information to Gain Customer Insights -- 5. Consumer Markets and Buyer
Available: Copies:
47. 
Cover image for Consumer behaviour
by 
Hoyer, Wayne D., author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Consumer behaviour / Hoyer, Wayne D., author.
Available: Copies:
48. 
Cover image for The psychology of advertising
by 
Fennis, Bob Michaël, 1968- author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Consumers -- Attitudes.
Available: Copies:
49. 
Cover image for Social media marketing
by 
Tuten, Tracy L., 1967- author.
Format: 
Books
Publication Date 
2021
Excerpt: 
The social media environment -- Social consumers -- Network structure and group influences in
Available: Copies:
50. 
Cover image for Microeconomics and behavior
by 
Frank, Robert H. 1945- VerfasserIn. (DE-588)124848648 (DE-627)366971328 (DE-576)164417044
Format: 
Books
Publication Date 
2021
Excerpt: 
Consumer behavior.
Available: Copies:
51. 
Cover image for Consumer behavior : buying, having, and being
by 
Solomon, Michael R., author.
Format: 
Books
Publication Date 
2020
Excerpt: 
Consumer behavior : buying, having, and being / Solomon, Michael R., author.
Available: Copies:
52. 
Cover image for Design for behaviour change : theories and practices of designing for change
by 
Niedderer, Kristina, editor.
Format: 
Books
Publication Date 
2020 2018
Excerpt: 
Consumer behavior.
Available: Copies:
53. 
Cover image for Architecting experience : a conversion science handbook
by 
Wheeler, Scot R., author.
Format: 
Books
Publication Date 
2020
Excerpt: 
developed consumer insights and sound consumer engagement strategies. This edition of Architecting
Available: Copies:
54. 
Cover image for Educational research : quantitative, qualitative, and mixed approaches
by 
Johnson, Burke, auteur.
Format: 
Books
Publication Date 
2020
Excerpt: 
their own. With the support of this highly readable text, readers will transform into critical consumers
Available: Copies:
55. 
Cover image for The content marketing handbook : how to double the results of your marketing campaigns
by 
Bly, Robert W., author.
Format: 
Books
Publication Date 
2020
Excerpt: 
marketing is most effective when integrated into a multi-channel campaign that not only educates consumers
Available: Copies:
56. 
Cover image for Nutrition essentials : a personal approach
by 
Schiff, Wendy J., author.
Format: 
Books
Publication Date 
2020
Excerpt: 
-- Spreading nutrition misinformation -- Becoming a more critical consumer of nutrition information -- Seeking
Available: Copies:
57. 
Cover image for Handbook of research on gender and marketing
by 
Dobscha, Susan, editor.
Format: 
Books
Publication Date 
2019
Excerpt: 
Consumer behavior.
Available: Copies:
58. 
Cover image for Global marketing & advertising : understanding cultural paradoxes
by 
Mooij, Marieke K. de, 1943- author.
Format: 
Books
Publication Date 
2019
Excerpt: 
Consumer behavior -- Cross-cultural studies.
Available: Copies:
59. 
Cover image for Consumer behaviour : South African psychology and marketing applications
by 
Botha, Elrie, 1970-
Format: 
Books
Publication Date 
2019
Excerpt: 
Consumer behaviour : South African psychology and marketing applications / Botha, Elrie, 1970-
Available: Copies:
60. 
Cover image for Consumer behaviour.
by 
Sethna, Zubin, author.
Format: 
Books
Publication Date 
2019
Excerpt: 
Consumer behaviour. Sethna, Zubin, author.
Available: Copies:
61. 
Cover image for Digital PR
by 
Whatmough, Danny, author.
Format: 
Books
Publication Date 
2019
Excerpt: 
. It's a celebration of the power of earned media in a world where we are, as consumers of media
Available: Copies:
by 
Moriarty, Sandra E. (Sandra Ernst), author.
Format: 
Books
Publication Date 
2019
Excerpt: 
different types of consumers. Covering advertising, public relations, direct marketing, promotion, and more
Available: Copies:
63. 
Cover image for The age of surveillance capitalism : the fight for a human future at the new frontier of power
by 
Zuboff, Shoshana, 1951- author.
Format: 
Books
Publication Date 
2019
Excerpt: 
Consumer profiling -- Data processing.
Available: Copies:
64. 
Cover image for Consumer behavior
by 
Schiffman, Leon G., author.
Format: 
Books
Publication Date 
2019
Excerpt: 
Consumer behavior / Schiffman, Leon G., author.
Available: Copies:
65. 
Cover image for Strategic corporate social responsibility : tools & theories for responsible management
by 
Haski-Leventhal, Debbie, author.
Format: 
Books
Publication Date 
2018
Excerpt: 
volunteering in Australia -- Employee giving -- Involving employees in sustainability -- Consumers: Sustainable
Available: Copies:
66. 
Cover image for Social media marketing
by 
Tuten, Tracy L., 1967- author.
Format: 
Books
Publication Date 
2018
Excerpt: 
Social Media -- Social Media Marketing -- Careers in Social Media -- 2.Social Consumers -- Segmentation
Available: Copies:
67. 
Cover image for Retail management : a strategic approach.
by 
Berman, Barry, author.
Format: 
Books
Publication Date 
2018
Excerpt: 
-- Identifying and understanding consumers -- Information gathering and processing in retailing -- Choosing a
Available: Copies:
68. 
Cover image for Principles of economics
by 
Gans, Joshua, 1968- author.
Format: 
Books
Publication Date 
2018
Excerpt: 
policies -- Part 3: Supply and demand II: Markets and welfare -- 7. Consumers, producers and the efficiency
Available: Copies:
69. 
Cover image for Consumer behavior : buying, having, and being
by 
Solomon, Michael R. author.
Format: 
Books
Publication Date 
2018
Excerpt: 
Consumer behavior : buying, having, and being / Solomon, Michael R. author.
Available: Copies:
70. 
Cover image for Digital marketing analytics : making sense of consumer data in a digital world
by 
Hemann, Chuck, author.
Format: 
Books
Publication Date 
2018
Excerpt: 
Digital marketing analytics : making sense of consumer data in a digital world / Hemann, Chuck
Available: Copies:
71. 
Cover image for Microeconomics
by 
Pindyck, Robert S., VerfasserIn.
Format: 
Books
Publication Date 
2017
Excerpt: 
, consumers, and competitive markets -- Consumer behavior -- Individual and market demand -- Uncertainty and
Available: Copies:
72. 
Cover image for Organizational crisis communication
by 
Frandsen, Finn, 1956- author.
Format: 
Books
Publication Date 
2017
Excerpt: 
overview -- Introduction -- Consumers as citizens/citizens as consumers? -- Case example 9.1 Citizens
Available: Copies:
73. 
Cover image for Development and social change : a global perspective
by 
McMichael, Philip, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
consumers." -- Publisher's website.
Available: Copies:
by 
Simpson, John, 1943 September 17-
Format: 
Books
Publication Date 
2017
Excerpt: 
Marketing in South Africa : consumer landscape : concepts and cases / Simpson, John, 1943 September
Available: Copies:
by 
Roberts-Lombard, Mornay
Format: 
Books
Publication Date 
2017
Excerpt: 
Consumer Behaviour 4e Roberts-Lombard, Mornay
Available: Copies:
76. 
Cover image for Consumer behavior : buying, having, and being
by 
Solomon, Michael R., author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Consumer behavior : buying, having, and being / Solomon, Michael R., author.
Available: Copies:
by 
Van Eeden, Evert Philippus, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Consumer protection law in South Africa / Van Eeden, Evert Philippus, author.
Available: Copies:
78. 
Cover image for Media/impact : an introduction to mass media
by 
Biagi, Shirley, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
: Widening the web -- Part 2. Selling the message: Advertising: catching consumers -- Public relations
Available: Copies:
80. 
Cover image for Experiential marketing : secrets, strategies, and success stories from the world's greatest brands
by 
Smith, Kerry, 1963- author.
Format: 
Books
Publication Date 
2016
Excerpt: 
, and building stronger relationships with consumers who buy more, buy quicker ... and buy forever
Available: Copies:
81. 
Cover image for The psychology of advertising
by 
Fennis, Bob Michaël, 1968-
Format: 
Books
Publication Date 
2016
Excerpt: 
Consumers -- Attitudes.
Available: Copies:
82. 
Cover image for Small data : the tiny clues that uncover huge trends
by 
Lindström, Martin, 1970-
Format: 
Books
Publication Date 
2016
Excerpt: 
Consumer behavior.
Available: Copies:
83. 
Cover image for The HyperDoc handbook : digital lesson design using Google apps
by 
Highfill, Lisa, author.
Format: 
Books
Publication Date 
2016
Excerpt: 
learning--rather than simply consumers. If you have fully embraced the Digital Age, you'll glean exciting
Available: Copies:
84. 
Cover image for Information technology for management : digital strategies for insight, action, and sustainable performance
by 
Turban, Efraim, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
and risk management -- Winning, engaging, and retaining consumers with technology. Attracting buyers
Available: Copies:
85. 
Cover image for Microeconomics
by 
Pindyck, Robert S., author.
Format: 
Books
Publication Date 
2015
Excerpt: 
, consumers, and competitive markets -- Consumer behavior -- Individual and market demand -- Uncertainty and
Available: Copies:
86. 
Cover image for Evaluation fundamentals : insights into program effectiveness, quality, and value
by 
Fink, Arlene, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
From Expert Consultation: Professionals, Consumers, Community Groups -- Evidence From Existing Data and
Available: Copies:
87. 
Cover image for Big data analytics strategies for the smart grid
by 
Stimmel, Carol L., 1965-
Format: 
Books
Publication Date 
2015
Excerpt: 
electricity consumers"--
Available: Copies:
88. 
Cover image for Conscious marketing : how to create an awesome business with a new approach to marketing
by 
Tate, Carolyn, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
consumer, business, leader and marketer The who, what, why and how of conscious marketing Navigating the
Available: Copies:
89. 
Cover image for Focus groups : theory and practice
by 
Stewart, David W.
Format: 
Books
Publication Date 
2015
Excerpt: 
the Public Will Never See -- Impulsive Consumers, Shoplifters, and Focus Groups -- A Representative
Available: Copies:
by 
Babin, Barry J.
Format: 
Books
Publication Date 
2015
Excerpt: 
CB : consumer behavior : student edition 6 / Babin, Barry J.
Available: Copies:
91. 
Cover image for Youthnation : building remarkable brands in a youth-driven culture
by 
Britton, Matt, 1975-, author
Format: 
Books
Publication Date 
2015
Excerpt: 
Young adult consumers.
Available: Copies:
92. 
Cover image for Intellectual property and general legal principles : is IP a lex specialis?
by 
Dinwoodie, Graeme B., editor.
Format: 
Books
Publication Date 
2015
Excerpt: 
copyright law : a view of Japanese consumers / Branislav Hazucha, Hsiao-Chien Liu and Toshihide Watabe -- 8
Available: Copies:
93. 
Cover image for Principles of economics
by 
Gans, Joshua, 1968- author.
Format: 
Books
Publication Date 
2015 2014
Excerpt: 
. Income inequality and poverty -- Part VII: Topics for further study -- 22. The theory of consumer choice
Available: Copies:
94. 
Cover image for Social media marketing
by 
Tuten, Tracy L., 1967- author.
Format: 
Books
Publication Date 
2015
Excerpt: 
-- Social consumers -- Network structure and group influence in social media -- The four zones of social
Available: Copies:
95. 
Cover image for Nutrition : an applied approach
by 
Thompson, Janice, 1962-
Format: 
Books
Publication Date 
2015
Excerpt: 
-- Nutrition and physical activity: keys to good health -- Food safety and technology: impact on consumers
Available: Copies:
96. 
Cover image for Social media marketing : theories & applications
by 
Dahl, Stephan, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Tribal Mainstream -- Tribes or Brand Communities -- ThinkBox: Tribal Consumers -- Tribal Consumers and
Available: Copies:
97. 
Cover image for Street law : practical law for South Africans
by 
McQuoid-Mason, David Jan.
Format: 
Books
Publication Date 
2015
Excerpt: 
Consumer protection -- South Africa.
Available: Copies:
98. 
Cover image for Consumer behavior
by 
Schiffman, Leon G. (DE-588)154336181
Format: 
Books
Publication Date 
2015
Excerpt: 
Consumer behavior / Schiffman, Leon G. (DE-588)154336181
Available: Copies:
by 
Affinity Advertising and Publishing.
Format: 
Books
Publication Date 
2015
Excerpt: 
Consumers' preferences -- South Africa.
Available: Copies:
100. 
Cover image for Introduction to sport marketing
by 
Smith, Aaron, 1972-
Format: 
Books
Publication Date 
2015
Excerpt: 
1. Sport marketing introduction -- 2. Sport markets -- 3. Sport consumers -- 4. Sport marketing
Available: Copies:
101. 
Cover image for Consumer behaviour
by 
Parumasur, Sanjana Brijball, editor.
Format: 
Books
Publication Date 
2014
Excerpt: 
Consumer behaviour / Parumasur, Sanjana Brijball, editor.
Available: Copies:
102. 
Cover image for Principles of marketing
by 
Kotler, Philip (Philip J.), 1931-
Format: 
Books
Publication Date 
2014 2013
Excerpt: 
Information to Gain Customer Insights -- 5. Consumer Markets and Consumer Buyer Behavior -- 6. Business
Available: Copies:
103. 
Cover image for Fashion Branding and Consumer Behaviors : Scientific Models
by 
Choi, Tsan-Ming, editor.
Format: 
Books
Publication Date 
2014
Excerpt: 
Fashion Branding and Consumer Behaviors : Scientific Models / Choi, Tsan-Ming, editor.
Available: Copies:
104. 
Cover image for Consumer culture, modernity and identity
by 
Mathur, Nita, editor of compilation.
Format: 
Books
Publication Date 
2014
Excerpt: 
Consumer culture, modernity and identity / Mathur, Nita, editor of compilation.
Available: Copies:
105. 
Cover image for Consumer democracy : the marketing of politics
by 
Scammell, Margaret.
Format: 
Books
Publication Date 
2014
Excerpt: 
Consumer democracy : the marketing of politics / Scammell, Margaret.
Available: Copies:
106. 
Cover image for Social media intelligence
by 
Moe, Wendy.
Format: 
Books
Publication Date 
2014
Excerpt: 
Consumers -- Research.
Available: Copies:
107. 
Cover image for Consumer behaviour : implications for marketing strategy
by 
Quester, Pascale G. (Pascale Genevieve), author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Consumer behaviour : implications for marketing strategy / Quester, Pascale G. (Pascale Genevieve
Available: Copies:
108. 
Cover image for Health program planning and evaluation : a practical, systematic approach for community health
by 
Issel, L. Michele.
Format: 
Books
Publication Date 
2014
Excerpt: 
concepts, this outstanding resource prepares students and professionals to become savvy consumers of
Available: Copies:
109. 
Cover image for Beyond imported magic : essays on science, technology, and society in Latin America
by 
Medina, Eden, 1976- editor.
Format: 
Books
Publication Date 
2014
Excerpt: 
: patient-citizen-consumers claiming the right to health in Brazilian courts /
Available: Copies:
110. 
Cover image for Handbook of research on marketing and corporate social responsibility
by 
Hill, Ronald Paul, editor of compilation.
Format: 
Books
Publication Date 
2014
Excerpt: 
SOCIAL RESPONSIBILITY -- 10.Consumers and CSR understanding: nuances in consumer perceptions of corporate
Available: Copies:
111. 
Cover image for Writing useful, accessible, and legally defensible psychoeducational reports
by 
Hass, Michael R.
Format: 
Books
Publication Date 
2014
Excerpt: 
Report Legally Defensible? Chapter 3 How Do I Make a Report More Useful to Consumers? Chapter 4 Step by
Available: Copies:
112. 
Cover image for Controversies in contemporary advertising
by 
Sheehan, Kim.
Format: 
Books
Publication Date 
2014
Excerpt: 
advertising : emerging consumers, problematic strategies -- Advertising controversial products : bans and
Available: Copies:
113. 
Cover image for The right to health at the public/private divide : a global comparative study
by 
Flood, Colleen M., 1966- (DE-588)138513813
Format: 
Books
Publication Date 
2014
Excerpt: 
Services Consumers' Rights".
Available: Copies:
114. 
Cover image for Social marketing and behaviour change : models, theory and applications
by 
Brennan, Linda L. author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Consumer behavior.
Available: Copies:
115. 
Cover image for Research handbook on directors' duties
by 
Paolini, Adolfo, editor.
Format: 
Books
Publication Date 
2014
Excerpt: 
-stakeholder board / In loco parentis : directorial duties to consumers / Connections between ethics and directors
Available: Copies:
116. 
Cover image for Electric power distribution handbook
by 
Short, T. A. (Tom A.), 1966-
Format: 
Books
Publication Date 
2014
Excerpt: 
utility consumers are paying considerable attention to reliability and quality. Another change that is
Available: Copies:
by 
James, Deborah, Dr., author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Consumer credit -- South Africa.
Available: Copies:
118. 
Cover image for Creative strategy in advertising
by 
Drewniany, Bonnie L., author.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Integrated marketing communications: building strong relationships between the brand and the consumer -- The
Available: Copies:
119. 
Cover image for Managing service excellence : the ultimate guide to building and maintaining a customer-centric organization
by 
Crutcher, C. William, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Consumer satisfaction.
Available: Copies:
120. 
Cover image for Essentials of mathematics : an applied approach
by 
Aufmann, Richard N.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- 5. Precents -- 6. Applications for business and consumers.
Available: Copies:
by 
Schiffman, Leon G.
Format: 
Books
Publication Date 
2014
Excerpt: 
Consumer behaviour : global and Southern African perspectives / Schiffman, Leon G.
Available: Copies:
122. 
Cover image for Mobile marketing : an hour a day
by 
Pasqua, Rachel.
Format: 
Books
Publication Date 
2013
Excerpt: 
. The easy-to-follow tips on building stronger consumer relationships through apps and social networking
Available: Copies:
123. 
Cover image for The media studies reader
by 
Ouellette, Laurie.
Format: 
Books
Publication Date 
2013
Excerpt: 
neo-network era" -- Tom McCourt and Patrick Burkart, "When creators, corporations and consumers
Available: Copies:
124. 
Cover image for How cool brands stay hot : branding to Generation Y
by 
Bergh, Joeri van den, 1971-
Format: 
Books
Publication Date 
2013
Excerpt: 
Young adult consumers.
Available: Copies:
125. 
Cover image for Marketing
by 
Kotler, Philip, 1931-
Format: 
Books
Publication Date 
2013
Excerpt: 
and marketing research -- Consumer behaviour -- Business-to-business marketing -- PART 3. Implementing
Available: Copies:
126. 
Cover image for Marketing strategy : the thinking involved
by 
Hill, Mark E., 1957-
Format: 
Books
Publication Date 
2013
Excerpt: 
: The Changing Marketplace-The Twists and Turns -- Difference Perspective of Consumers -- 4-DS Consumer
Available: Copies:
127. 
Cover image for Consumer behavior analysis : (A) rational approach to consumer choice
by 
Hantula, Donald A.
Format: 
Books
Publication Date 
2013
Excerpt: 
Consumer behavior analysis : (A) rational approach to consumer choice / Hantula, Donald A.
Available: Copies:
128. 
Cover image for Consumer behaviour : perspectives, findings and explanations
by 
O'Shaughnessy, John, 1927-
Format: 
Books
Publication Date 
2013
Excerpt: 
Consumer behaviour : perspectives, findings and explanations / O'Shaughnessy, John, 1927-
Available: Copies:
129. 
Cover image for Professional Windows 8 programming : application development with C# and XAML
by 
Lecrenski, Nick.
Format: 
Books
Publication Date 
2013
Excerpt: 
Monetization -- Windows Store Overview -- How Consumers See Your App -- App Discovery -- Making the First Good
Available: Copies:
by 
Joubert, Johan Pierre Retief, editor.
Format: 
Books
Publication Date 
2013
Excerpt: 
Introduction to consumer behaviour / Joubert, Johan Pierre Retief, editor.
Available: Copies:
131. 
Cover image for Rethinking social exclusion : the end of the social?
by 
Winlow, Simon, author.
Format: 
Books
Publication Date 
2013
Excerpt: 
reserve army of labour? -- A reserve army of consumers? -- Occupying non-places -- Excluded from what?
Available: Copies:
132. 
Cover image for Emotions and consumption behaviour
by 
Soscia, Isabella.
Format: 
Books
Publication Date 
2013
Excerpt: 
Consumer behavior.
Available: Copies:
133. 
Cover image for Competition, diversity and economic performance
by 
Tisdell, C. A. (Clement Allan)
Format: 
Books
Publication Date 
2013
Excerpt: 
-conduct-performance approach -- 2.6.Concluding observations -- 3.Diversity of consumers, product innovation and economic
Available: Copies:
134. 
Cover image for Qualitative consumer & marketing research
by 
Belk, Russell W., author.
Format: 
Books
Publication Date 
2013
Excerpt: 
Qualitative consumer & marketing research / Belk, Russell W., author.
Available: Copies:
135. 
Cover image for Setting profitable prices : a step-by-step guide to pricing strategy--without hiring a consultant
by 
Jensen, Marlene.
Format: 
Books
Publication Date 
2013
Excerpt: 
. Indirect Competitors -- How Consumers Evaluate Prices -- How to Get Profitable Ideas from Your Competitors
Available: Copies:
136. 
Cover image for Customer sense : how the 5 senses influence buying behavior
by 
Krishna, Aradhna.
Format: 
Books
Publication Date 
2013
Excerpt: 
Consumer behavior.
Available: Copies:
137. 
Cover image for Consumer research methods
by 
Fitchett, James, editor of compilation.
Format: 
Books
Publication Date 
2013
Excerpt: 
Consumer research methods / Fitchett, James, editor of compilation.
Available: Copies:
138. 
Cover image for Consumer behaviour
by 
Blythe, Jim.
Format: 
Books
Publication Date 
2013
Excerpt: 
Consumer behaviour / Blythe, Jim.
Available: Copies:
139. 
Cover image for Mobile influence : the new power of the consumer
by 
Martin, Chuck, 1949- author.
Format: 
Books
Publication Date 
2013
Excerpt: 
Mobile influence : the new power of the consumer / Martin, Chuck, 1949- author.
Available: Copies:
140. 
Cover image for Consumer behavior
by 
Hoyer, Wayne D. author.
Format: 
Books
Publication Date 
2013
Excerpt: 
Consumer behavior / Hoyer, Wayne D. author.
Available: Copies:
by 
Van Eeden, Evert Philippus.
Format: 
Books
Publication Date 
2013
Excerpt: 
Consumer protection law in South Africa / Van Eeden, Evert Philippus.
Available: Copies:
142. 
Cover image for The Routledge international handbook of children, adolescents and media
by 
Lemish, Dafna, 1951- editor.
Format: 
Books
Publication Date 
2013
Excerpt: 
-- Children's music culture : commerce, technology, and tradition / Tyler Bickford -- Children and consumer
Available: Copies:
143. 
Cover image for International consumer behavior in the 21st century : impact on marketing strategy development
by 
Samli, A. Coskun.
Format: 
Books
Publication Date 
2013
Excerpt: 
International consumer behavior in the 21st century : impact on marketing strategy development /
Available: Copies:
144. 
Cover image for Microeconomics
by 
Pindyck, Robert S.
Format: 
Books
Publication Date 
2013
Excerpt: 
, consumers, and competitive -- Consumer behavior -- Individual and market demand -- Uncertainty and consumer
Available: Copies:
by 
Affinity Advertising and Publishing.
Format: 
Books
Publication Date 
2013
Excerpt: 
Consumers' preferences -- South Africa.
Available: Copies:
by 
Desforges, Toby.
Format: 
Books
Publication Date 
2013
Excerpt: 
The shopper marketing revolution : consumer - shopper - retailer : how marketing must reinvent
Available: Copies:
147. 
Cover image for Consumer behaviour : South African psychology and marketing applications
by 
Mpinganjira, Mercy.
Format: 
Books
Publication Date 
2013
Excerpt: 
Consumer behaviour : South African psychology and marketing applications / Mpinganjira, Mercy.
Available: Copies:
148. 
Cover image for Consumer law unlocked
by 
De Stadler, Elizabeth.
Format: 
Books
Publication Date 
2013
Excerpt: 
Consumer protection -- Law and legislation -- South Africa.
Available: Copies:
149. 
Cover image for Winning the story wars : why those who tell--and live--the best stories will rule the future
by 
Sachs, Jonah, author.
Format: 
Books
Publication Date 
2012
Excerpt: 
Consumers -- Psychology.
Available: Copies:
150. 
Cover image for Consumer behaviour
by 
Parumasur, Sanjana Brijball.
Format: 
Books
Publication Date 
2012
Excerpt: 
Consumer behaviour / Parumasur, Sanjana Brijball.
Available: Copies:
151. 
Cover image for E-business
by 
Schneider, Gary P., 1952-
Format: 
Books
Publication Date 
2012
Excerpt: 
-Mail Technologies -- E-Business Revenue Models -- Selling to Consumers Online -- Selling to Businesses Online
Available: Copies:
152. 
Cover image for Developing world 12/13
by 
Griffiths, Robert J.
Format: 
Books
Publication Date 
2012 2011
Excerpt: 
-- 16. A few dollars at a time: How to tap consumers for development / Philippe Douste-Blazy and Daniel
Available: Copies:
153. 
Cover image for Happy customers everywhere : how your business can profit from the insights of positive psychology
by 
Schmitt, Bernd.
Format: 
Books
Publication Date 
2012
Excerpt: 
Consumers' preferences.
Available: Copies:
154. 
Cover image for Marketing without advertising : brand preference and consumer choice in Cuba
by 
Morales, Emilio, 1969-
Format: 
Books
Publication Date 
2012
Excerpt: 
Marketing without advertising : brand preference and consumer choice in Cuba / Morales, Emilio
Available: Copies:
155. 
Cover image for Marketing in the age of Google : your online strategy IS your business strategy
by 
Fox, Vanessa, 1972-
Format: 
Books
Publication Date 
2012
Excerpt: 
strategy can have a dramatic impact on how consumers interact with that business. But even more importantly
Available: Copies:
156. 
Cover image for Mobilized marketing : how to drive sales, engagement, and loyalty through mobile devices
by 
Hasen, Jeff, 1958-
Format: 
Books
Publication Date 
2012
Excerpt: 
Listening to the Consumer -- ch. 8 The Brands Show Some Interest -- ch. 9 Mobile as a Natural Progression
Available: Copies:
157. 
Cover image for Luxury brand management : a world of priviledge
by 
Chevalier, Michel, 1943-
Format: 
Books
Publication Date 
2012
Excerpt: 
Consumer -- New Customer Expectations -- New Customer Behaviors -- Are Clients from Different Nationalities
Available: Copies:
158. 
Cover image for The greatest business decisions of all time : how Apple, Ford, IBM, Zappos, and others made radical choices that changed the course of business
by 
Harnish, Verne.
Format: 
Books
Publication Date 
2012
Excerpt: 
consumers to love chips / David A Kaplan -- Jack's GE cathedral / David A. Kaplan -- Bill Gates decides to
Available: Copies:
159. 
Cover image for Public finance : an international perspective
by 
Greene, Joshua E.
Format: 
Books
Publication Date 
2012
Excerpt: 
management problems -- C.Consequences for efficiency -- D.Consequences for consumers -- E.Pricing at state
Available: Copies:
160. 
Cover image for Online consumer behavior : theory and research in social media, advertising, and e-tail
by 
Close, Angeline, editor.
Format: 
Books
Publication Date 
2012
Excerpt: 
Online consumer behavior : theory and research in social media, advertising, and e-tail / Close
Available: Copies:
161. 
Cover image for Social media analytics : effective tools for building, intrepreting, and using metrics
by 
Sponder, Marshall.
Format: 
Books
Publication Date 
2012
Excerpt: 
Consumer profiling.
Available: Copies:
162. 
Cover image for Handbook of developments in consumer behaviour
by 
Wells, Victoria.
Format: 
Books
Publication Date 
2012
Excerpt: 
Handbook of developments in consumer behaviour / Wells, Victoria.
Available: Copies:
163. 
Cover image for Advertising theory
by 
Rodgers, Shelly.
Format: 
Books
Publication Date 
2012
Excerpt: 
advertising : refining the transportation- imagery model / by Lu Zheng and Joseph E. Phelps -- Direct-to-consumer
Available: Copies:
164. 
Cover image for Brandstorm : surviving and thriving in the new consumer-led marketplace
by 
Nickles, Elizabeth.
Format: 
Books
Publication Date 
2012
Excerpt: 
Brandstorm : surviving and thriving in the new consumer-led marketplace / Nickles, Elizabeth.
Available: Copies:
165. 
Cover image for Unconscious branding : how neuroscience can empower (and inspire) marketing
by 
Van Praet, Douglas.
Format: 
Books
Publication Date 
2012
Excerpt: 
Consumer behavior -- Psychological aspects.
Available: Copies:
166. 
Cover image for On education : conversations with Riccardo Mazzeo
by 
Bauman, Zygmunt, 1925-2017.
Format: 
Books
Publication Date 
2012
Excerpt: 
. Defective consumers and never-ending minefields -- 15. Richard Sennett on difference -- 16. From Lacan
Available: Copies:
167. 
Cover image for No B.S. guide to marketing to leading edge boomers and seniors : [the ultimate no holds barred, take no prisoners roadmap to the money]
by 
Kennedy, Dan S., 1954-
Format: 
Books
Publication Date 
2012
Excerpt: 
Consumer behavior.
Available: Copies:
168. 
Cover image for Leading edge marketing research : 21st-century tools and practices
by 
Kaden, Robert J.
Format: 
Books
Publication Date 
2012
Excerpt: 
/ Joseph Plummer, James Forr, Katje Bressette -- 11: Crowdsourcing and Consumer Insights / Robin Pentecost
Available: Copies:
169. 
Cover image for Product innovation toolbox : a field guide to consumer understanding and research
by 
Beckley, Jacqueline H.
Format: 
Books
Publication Date 
2012
Excerpt: 
Product innovation toolbox : a field guide to consumer understanding and research / Beckley
Available: Copies:
170. 
Cover image for The little book of big customer satisfaction measurement
by 
Rao, Ajit, 1962-
Format: 
Books
Publication Date 
2012
Excerpt: 
Consumer satisfaction.
Available: Copies:
171. 
Cover image for Economics : a complete introduction
by 
Coskeran, Thomas.
Format: 
Books
Publication Date 
2012
Excerpt: 
Introducing economics -- Part one. Microeconomics. -- How markets work -- How consumers behave
Available: Copies:
172. 
Cover image for Brand management : Principles and Practices
by 
Dutta, Kirti.
Format: 
Books
Publication Date 
2012
Excerpt: 
. III UNDERSTANDING CONSUMERS AND MARKETS -- 7. Consumer Behaviour and Brand Buying Decisions -- About
Available: Copies:
by 
Hofmann, Wolfgang, 1945-
Format: 
Books
Publication Date 
2012
Excerpt: 
Basics of reactive power -- Reactive power consumers -- Effect of reactive power on electricity
Available: Copies:
174. 
Cover image for Brandwashed : tricks companies use to manipulate our minds and persuade us to buy
by 
Lindström, Martin, 1970-
Format: 
Books
Publication Date 
2012
Excerpt: 
Consumers -- Psychology.
Available: Copies:
175. 
Cover image for Principles of marketing
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2012
Excerpt: 
Consumers -- pt. 3. Designing a Customer-Driven Strategy and Mix -- pt. 4. Extending Marketing.
Available: Copies:
by 
Affinity Advertising and Publishing.
Format: 
Books
Publication Date 
2012
Excerpt: 
Consumers' preferences -- South Africa.
Available: Copies:
177. 
Cover image for Relationship marketing and customer relationship management
by 
Berndt, Adele.
Format: 
Books
Publication Date 
2012
Excerpt: 
Consumer satisfaction.
Available: Copies:
178. 
Cover image for Pro C# 5.0 and the .NET 4.5 framework
by 
Troelsen, Andrew W.
Format: 
Books
Publication Date 
2012
Excerpt: 
Consumers -- Applying Attributes in C# -- C# Attribute Shorthand Notation -- Specifying Constructor
Available: Copies:
179. 
Cover image for Fashion trends : analysis and forecasting
by 
Kim, Eundeok.
Format: 
Books
Publication Date 
2011
Excerpt: 
-Confident Consumer -- The Role of Industry Technology in Accelerating Product Innovation and Diffusion -- Chapter
Available: Copies:
180. 
Cover image for Introduction to consumer behaviour
by 
Joubert, Pierre.
Format: 
Books
Publication Date 
2011
Excerpt: 
Introduction to consumer behaviour / Joubert, Pierre.
Available: Copies:
181. 
Cover image for Psychology : an introduction
by 
Swartz, Leslie, 1955-
Format: 
Books
Publication Date 
2011
Excerpt: 
, respondents, participants or informants? -- Patients, clients or consumers? -- Ethics in psychology
Available: Copies:
182. 
Cover image for Organizational behavior : improving performance and commitment in the workplace
by 
Colquitt, Jason.
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumer satisfaction.
Available: Copies:
183. 
Cover image for Customer service : career success through customer loyalty
by 
Timm, Paul R.
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumer satisfaction.
Available: Copies:
184. 
Cover image for Handbook of marketing scales : multi-item measures for marketing and consumer behavior research
by 
Bearden, William O., 1945-. Handbook of marketing scales.
Format: 
Books
Publication Date 
2011
Excerpt: 
Handbook of marketing scales : multi-item measures for marketing and consumer behavior research /
Available: Copies:
185. 
Cover image for E-marketing : theory and application
by 
Dann, Stephen, 1973-
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumer behavior.
Available: Copies:
by 
Euromonitor International.
Format: 
Books
Publication Date 
2011
Excerpt: 
World consumer lifestyles databook 2011. Euromonitor International.
Available: Copies:
by 
South Africa.
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumer Protection Act 68 of 2008 & regulations / South Africa.
Available: Copies:
188. 
Cover image for Kick Ass Business & Marketing Secrets How to Blitz Your Competition.
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumers' preferences.
Available: Copies:
189. 
Cover image for Bounded rationality and industrial organization
by 
Spiegler, Ran.
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumer behavior.
Available: Copies:
190. 
Cover image for Creating powerful brands.
by 
De Chernatony, Leslie, 1953-
Format: 
Books
Publication Date 
2011
Excerpt: 
. Understanding the branding process -- Part 2: Brand Management in Different Sectors -- 3. How consumers choose
Available: Copies:
191. 
Cover image for Consumer behavior and culture : consequences for global marketing and advertising
by 
Mooij, Marieke K. de, 1943-
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumer behavior and culture : consequences for global marketing and advertising / Mooij, Marieke
Available: Copies:
192. 
Cover image for Please every customer : delivering stellar customer service across cultures
by 
Lucas, Robert W.
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumer behavior -- Cross-cultural studies.
Available: Copies:
193. 
Cover image for Capital and the debt trap : learning from cooperatives in the global crisis
by 
Du Vivier, Bruno Roelants.
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumer cooperatives.
Available: Copies:
194. 
Cover image for Generation Y in consumer and labour markets
by 
Parment, Anders, 1972-
Format: 
Books
Publication Date 
2011
Excerpt: 
Generation Y in consumer and labour markets / Parment, Anders, 1972-
Available: Copies:
195. 
Cover image for Consumer behaviour
by 
Schiffman, Leon G.
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumer behaviour / Schiffman, Leon G.
Available: Copies:
196. 
Cover image for How cool brands stay hot : branding to generation Y
by 
Bergh, Joeri van den.
Format: 
Books
Publication Date 
2011
Excerpt: 
Young adult consumers.
Available: Copies:
by 
Schiffman, Leon G. Consumer behaviour 4th ed.
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumer behaviour : market segmentation. Schiffman, Leon G. Consumer behaviour 4th ed.
Available: Copies:
by 
Southerton, Dale.
Format: 
Books
Publication Date 
2011
Excerpt: 
Encyclopedia of consumer culture / Southerton, Dale.
Available: Copies:
199. 
Cover image for A theory of producer-consumer household : the new Keynesian perspective on self-employment
by 
Maruyama, Yoshihiro, 1932-
Format: 
Books
Publication Date 
2011
Excerpt: 
A theory of producer-consumer household : the new Keynesian perspective on self-employment /
Available: Copies:
200. 
Cover image for The Routledge handbook of health communication
by 
Thompson, Teresa L.
Format: 
Books
Publication Date 
2011
Excerpt: 
Communication: Promoting Pharmaceuticals and Dietary Supplements to U.S. Consumers / Soontae An -- SECTION IV
Available: Copies:
201. 
Cover image for Neo-feminist cinema : girly films, chick flicks, and consumer culture
by 
Radner, Hilary.
Format: 
Books
Publication Date 
2011
Excerpt: 
Neo-feminist cinema : girly films, chick flicks, and consumer culture / Radner, Hilary.
Available: Copies:
202. 
Cover image for Marketing to the new majority : Strategies for a diverse world.
by 
Burgos, David.
Format: 
Books
Publication Date 
2011
Excerpt: 
interviews with industry leaders and Millward Brown's vast database of consumer research, this book will be a
Available: Copies:
203. 
Cover image for Managing customer relationships : a strategic framework
by 
Peppers, Don.
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumers' preferences.
Available: Copies:
by 
Melville, N. J. (Neville John)
Format: 
Books
Publication Date 
2011
Excerpt: 
The Consumer Protection Act made easy : [2nd improved edition with new regulations] / Melville, N
Available: Copies:
205. 
Cover image for Consumer behavior : science and practice
by 
Kardes, Frank R.
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumer behavior : science and practice / Kardes, Frank R.
Available: Copies:
by 
Melville, N. J. (Neville John)
Format: 
Books
Publication Date 
2011
Excerpt: 
The Consumer Protection Act made easy / Melville, N. J. (Neville John)
Available: Copies:
by 
Affinity Advertising and Publishing.
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumers' preferences -- South Africa.
Available: Copies:
208. 
Cover image for Tourism : concepts and practices
by 
Walker, John R.
Format: 
Books
Publication Date 
2011
Excerpt: 
consumers and professionals. Special geography spotlights examine the reasons people travel and the places
Available: Copies:
by 
Melville, N. J. (Neville John)
Format: 
Books
Publication Date 
2011
Excerpt: 
Know your consumer rights : pocket guide to the Consumer Protection Act / Melville, N. J. (Neville
Available: Copies:
210. 
Cover image for The Oxford handbook of strategic sales and sales management
by 
Cravens, David W.
Format: 
Books
Publication Date 
2011
Excerpt: 
/ Steven P. Brown, Manoshi Samaraweera, and William Zahn -- Salespeople's influence on consumers' and
Available: Copies:
211. 
Cover image for Services marketing.
by 
Bateson, John E. G.
Format: 
Books
Publication Date 
2011
Excerpt: 
personnel -- 10. People as strategy: Managing service consumers -- pt. III: Implementing successful service
Available: Copies:
212. 
Cover image for Service delivery for vulnerable populations : new directions in behavioral health
by 
Estrine, Steven.
Format: 
Books
Publication Date 
2011
Excerpt: 
/ Denise Torres -- Innovative programs for consumers with psychiatric disabilities / Phyllis Solomon [and
Available: Copies:
213. 
Cover image for Marketing 3.0 : from products to customers to the human spirit
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2010
Excerpt: 
consumers -- Marketing the values to the employees -- Marketing the values to the channel partners
Available: Copies:
214. 
Cover image for Consumer behavior
by 
Hoyer, Wayne D.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer behavior / Hoyer, Wayne D.
Available: Copies:
215. 
Cover image for Implementing word of mouth marketing : online strategies to identify influencers, craft stories, and draw customers
by 
Cakim, Idil Miriam, 1974-
Format: 
Books
Publication Date 
2010
Excerpt: 
their own set of online influencers, craft stories that will resonate with these consumers and spread
Available: Copies:
216. 
Cover image for The buying brain : secrets for selling to the subconscious mind
by 
Pradeep, A. K., 1963-
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer behavior.
Available: Copies:
217. 
Cover image for The economics of tourism
by 
Reece, William S.
Format: 
Books
Publication Date 
2010
Excerpt: 
Ch. 1. Introduction -- Ch. 2. Creating value in tourism -- Ch. 3. Tourism consumers -- Ch. 4
Available: Copies:
218. 
Cover image for The upside of irrationality : the unexpected benefits of defying logic at work and at home
by 
Ariely, Dan.
Format: 
Books
Publication Date 
2010
Excerpt: 
consumers go public -- Uses and misuses of revenge -- Making amends -- Part II. THE UNEXPECTED WAYS WE DEFY
Available: Copies:
219. 
Cover image for Sensory marketing : research on the sensuality of products
by 
Krishna, Aradhna.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer behavior.
Available: Copies:
220. 
Cover image for Neuromarketing : exploring the brain of the consumer
by 
Zurawicki, Leon.
Format: 
Books
Publication Date 
2010
Excerpt: 
Neuromarketing : exploring the brain of the consumer / Zurawicki, Leon.
Available: Copies:
221. 
Cover image for The psychology of advertising
by 
Fennis, Bob Michaël, 1968-
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumers -- Attitudes.
Available: Copies:
222. 
Cover image for Interpreting consumer choice : the behavioral perspective model
by 
Foxall, G. R.
Format: 
Books
Publication Date 
2010
Excerpt: 
Interpreting consumer choice : the behavioral perspective model / Foxall, G. R.
Available: Copies:
223. 
Cover image for The psychology of marketing : cross-cultural perspectives
by 
Raab, Gerhard.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer's preferences -- Cross-cultural studies.
Available: Copies:
224. 
Cover image for Connecting knowledge and performance in public services : from knowing to doing
by 
Walshe, Kieran.
Format: 
Books
Publication Date 
2010
Excerpt: 
information Steven Van de Walle and Wouter Van Dooren; 4. Citizens, users or consumers: the voice of the
Available: Copies:
225. 
Cover image for The automotive industry in a era of eco-austerity : creating an industry as if the planet mattered
by 
Wells, P. E. (Peter E.), 1959-
Format: 
Books
Publication Date 
2010
Excerpt: 
technologies and business concepts, grounded in the distinct needs of different places and consumers, will be
Available: Copies:
226. 
Cover image for The objects of affection : semiotics and consumer culture
by 
Berger, Arthur Asa, 1933-
Format: 
Books
Publication Date 
2010
Excerpt: 
The objects of affection : semiotics and consumer culture / Berger, Arthur Asa, 1933-
Available: Copies:
227. 
Cover image for Intermediate microeconomics : a modern approach
by 
Varian, Hal R.
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Risky assets -- Consumer's surplus -- Market demand -- Equilibrium -- Auctions -- Technology -- Profit
Available: Copies:
228. 
Cover image for Consumer Behaviour & marketing communication
by 
Kazmi, S. H. H.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer Behaviour & marketing communication / Kazmi, S. H. H.
Available: Copies:
229. 
Cover image for Inflation expectations
by 
Sinclair, P. J. N.
Format: 
Books
Publication Date 
2010
Excerpt: 
-looking monetary policy / Martin Fukač -- Consumer inflation expectations : usefulness of survey-based measures
Available: Copies:
230. 
Cover image for Consumer behavior & marketing strategy
by 
Peter, J. Paul.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer behavior & marketing strategy / Peter, J. Paul.
Available: Copies:
231. 
Cover image for Living on borrowed time : conversations with Citlali Rovirosa-Madrazo
by 
Bauman, Zygmunt, 1925-2017.
Format: 
Books
Publication Date 
2010
Excerpt: 
consumers is to prevent needs from being satisfied and to create demand; its natural extension is to enable
Available: Copies:
232. 
Cover image for Cloud computing : technologies and strategies of the ubiquitous data center
by 
Chee, Brian J. S.
Format: 
Books
Publication Date 
2010
Excerpt: 
progression that both consumers and enterprises are eager to embrace. As it can deliver those services
Available: Copies:
233. 
Cover image for Brand society : how brands transform management and lifestyle
by 
Kornberger, Martin, 1974-
Format: 
Books
Publication Date 
2010
Excerpt: 
between producers and consumers in a way that is rapidly transforming our economy and society. Using an
Available: Copies:
234. 
Cover image for Relationship marketing : a consumer experience approach
by 
Baron, Steve.
Format: 
Books
Publication Date 
2010
Excerpt: 
Relationship marketing : a consumer experience approach / Baron, Steve.
Available: Copies:
235. 
Cover image for Brands and brand management : contemporary research perspectives
by 
Loken, Barbara.
Format: 
Books
Publication Date 
2010
Excerpt: 
Marketing and consumer psychology series.
Available: Copies:
236. 
Cover image for Marketing through turbulent times
by 
Darroch, Jenny.
Format: 
Books
Publication Date 
2010
Excerpt: 
, Generating and Managing Ideas * Conclusions. -- Introduction * The Context: The Consumers' Perspective, The
Available: Copies:
237. 
Cover image for Consumer behavior : building marketing strategy
by 
Hawkins, Del I.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer behavior : building marketing strategy / Hawkins, Del I.
Available: Copies:
238. 
Cover image for Shopping : social and cultural perspectives
by 
Shaw, Jenny, 1943-
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumers -- History.
Available: Copies:
by 
Sperling, Daniel.
Format: 
Books
Publication Date 
2010 2009
Excerpt: 
auto-industry, dysfunctional oil markets, short-sighted government policies, and unmotivated consumers
Available: Copies:
by 
Joubert, Johan.
Format: 
Books
Publication Date 
2010
Excerpt: 
Introduction to consumer behaviour Joubert, Johan.
Available: Copies:
by 
Seeco, Louis Itumeleng.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer behavior -- South Africa -- Cross-cultural studies.
Available: Copies:
by 
Affinity Advertising and Publishing.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumers' preferences -- South Africa.
Available: Copies:
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2010
Excerpt: 
Defining marketing and the marketing process -- Understanding the marketplace and consumers
Available: Copies:
245. 
Cover image for International marketing
by 
Cateora, Philip R., author.
Format: 
Books
Publication Date 
2010
Excerpt: 
Services for Consumers --- 14. Products and Services for Businesses --- 15. International Marketing
Available: Copies:
246. 
Cover image for What would Google do?
by 
Jarvis, Jeff, 1954-
Format: 
Books
Publication Date 
2010 2009
Excerpt: 
: from secrecy to sharing -- Google Cola: we?re more than consumers -- Service. Google Air: a social
Available: Copies:
248. 
Cover image for Buy ology : how everything we believe about why we buy is wrong
by 
Lindström, Martin, 1970-
Format: 
Books
Publication Date 
2009 2008
Excerpt: 
Consumer behavior.
Available: Copies:
249. 
Cover image for Why we buy : the science of shopping
251. 
Cover image for Consumer behavior
by 
Schiffman, Leon G.
Format: 
Books
Publication Date 
2009
Excerpt: 
Consumer behavior / Schiffman, Leon G.
Available: Copies:
by 
Gordon, Adam, 1964-
Format: 
Books
Publication Date 
2009
Excerpt: 
-- The power of user utility : how consumers drive and block change -- Drivers, blockers, and trends
Available: Copies:
253. 
Cover image for Brand storming : managing brands in the era of complexity
by 
Fioroni, Michele.
Format: 
Books
Publication Date 
2009
Excerpt: 
witnessed a revolution in the way consumers relate to a product; consumers are increasingly tending to
Available: Copies:
254. 
Cover image for The digital handshake : seven proven strategies to grow your business using social media
by 
Chaney, Paul, 1955-
Format: 
Books
Publication Date 
2009
Excerpt: 
Five consumer trends turning the world upside down -- Consumer skepticism is at an all-time high
Available: Copies:
255. 
Cover image for Twitter power : how to dominate your market one tweet at a time
by 
Comm, Joel.
Format: 
Books
Publication Date 
2009
Excerpt: 
angry or disappointed consumers.
Available: Copies:
256. 
Cover image for Consumer behaviour
by 
Evans, Martin (Martin J.)
Format: 
Books
Publication Date 
2009
Excerpt: 
Consumer behaviour / Evans, Martin (Martin J.)
Available: Copies:
by 
Mda, Zakes.
Format: 
Books
Publication Date 
2009
Excerpt: 
Consumers, Black -- South Africa -- Fiction.
Available: Copies:
258. 
Cover image for International business : managing globalization
by 
Hill, John S., 1951-
Format: 
Books
Publication Date 
2009
Excerpt: 
Country Institutions, People, Industries, Business, and Consumers -- Pt. II. International Business
Available: Copies:
259. 
Cover image for Services marketing : text and cases.
by 
Baron, Steve (J. Steve)
Format: 
Books
Publication Date 
2009
Excerpt: 
interactions in services -- Consumer experiences -- Service design -- Service employees as operant resources
Available: Copies:
260. 
Cover image for Gender, design and marketing : how gender drives our perception of design and marketing
by 
Moss, Gloria.
Format: 
Books
Publication Date 
2009
Excerpt: 
Consumer behavior.
Available: Copies:
261. 
Cover image for Contemporary issues in marketing and consumer behaviour
by 
Parsons, Elizabeth.
Format: 
Books
Publication Date 
2009
Excerpt: 
Contemporary issues in marketing and consumer behaviour / Parsons, Elizabeth.
Available: Copies:
262. 
Cover image for Ethical marketing and the new consumer
by 
Arnold, Chris.
Format: 
Books
Publication Date 
2009
Excerpt: 
Ethical marketing and the new consumer / Arnold, Chris.
Available: Copies:
by 
TV Choice Productions.
Format: 
Books
Publication Date 
2009
Excerpt: 
technology" and the dangers he believes GM poses to consumers and farmers alike. The case goes to Canada
Available: Copies:
264. 
Cover image for Eating the big fish : how challenger brands can compete against brand leaders
by 
Morgan, Adam, 1969-
Format: 
Books
Publication Date 
2009
Excerpt: 
Communications and Publicity to enter Social Culture -- 12. The Eighth Credo: Become Idea-Centered, Not Consumer
Available: Copies:
265. 
Cover image for Introduction to animal science : global, biological, social, and industry perspectives
by 
Damron, W. Stephen.
Format: 
Books
Publication Date 
2009
Excerpt: 
as consumers of grain : asset or liability? ; Food safety and consumer concerns ; Animal welfare and
Available: Copies:
266. 
Cover image for Developing winning brand strategies
by 
Finskud, Lars.
Format: 
Books
Publication Date 
2009 2003
Excerpt: 
Consumers' preferences.
Available: Copies:
by 
Van Eeden, Evert Philippus.
Format: 
Books
Publication Date 
2009
Excerpt: 
A guide to the Consumer Protection Act Van Eeden, Evert Philippus.
Available: Copies:
by 
Van Eeden, Evert Philippus.
Format: 
Books
Publication Date 
2009
Excerpt: 
A guide to the Consumer Protection Act / Van Eeden, Evert Philippus.
Available: Copies:
269. 
Cover image for What would Google do?
by 
Jarvis, Jeff, 1954-
Format: 
Books
Publication Date 
2009
Excerpt: 
: from secrecy to sharing -- Google Cola: we're more than consumers -- Service. Google Air: a social
Available: Copies:
270. 
Cover image for Branding only works on cattle : the new way to get known (and drive your competitors crazy) / Jonathan Salem Baskin.
by 
Baskin, Jonathan Salem.
Format: 
Books
Publication Date 
2009
Excerpt: 
Consumer behavior.
Available: Copies:
271. 
Cover image for Advertising and the mind of the consumer : what works, what doesn't, and why.
by 
Sutherland, Max.
Format: 
Books
Publication Date 
2008
Excerpt: 
Advertising and the mind of the consumer : what works, what doesn't, and why. Sutherland, Max.
Available: Copies:
272. 
Cover image for The undercover economist
by 
Harford, Tim, 1973-
Format: 
Books
Publication Date 
2008 2006
Excerpt: 
Consumer education.
Available: Copies:
274. 
Cover image for Buyology : how everything we believe about why we buy is wrong
by 
Lindström, Martin, 1970-
Format: 
Books
Publication Date 
2008
Excerpt: 
Consumer behavior.
Available: Copies:
275. 
Cover image for The brand bubble : the looming crisis in brand value and how to avoid it
by 
Gerzema, John, 1961-
Format: 
Books
Publication Date 
2008
Excerpt: 
's--have an insatiable appetite for creativity and change. These brands offer consumers a palpable sense of
Available: Copies:
276. 
Cover image for Consumer behavior and marketing strategy
by 
Peter, J. Paul.
Format: 
Books
Publication Date 
2008
Excerpt: 
Consumer behavior and marketing strategy / Peter, J. Paul.
Available: Copies:
277. 
Cover image for Consumer behavior : buying, having, and being
by 
Solomon, Michael R.
Format: 
Books
Publication Date 
2008
Excerpt: 
Consumer behavior : buying, having, and being / Solomon, Michael R.
Available: Copies:
278. 
Cover image for Organizational behavior : improving performance and commitment in the workplace
by 
Colquitt, Jason.
Format: 
Books
Publication Date 
2008
Excerpt: 
Consumer satisfaction.
Available: Copies:
279. 
Cover image for Consumer behaviour
by 
Blythe, Jim
Format: 
Books
Publication Date 
2008
Excerpt: 
Consumer behaviour / Blythe, Jim
Available: Copies:
280. 
Cover image for Gravitational marketing : the science of attracting customers
by 
Vee, Jimmy, 1975-
Format: 
Books
Publication Date 
2008
Excerpt: 
Consumers -- Psychology.
Available: Copies:
281. 
Cover image for Consumer behaviour
by 
Schiffman, Leon G.
Format: 
Books
Publication Date 
2008
Excerpt: 
Consumer behaviour / Schiffman, Leon G.
Available: Copies:
by 
Campbell, Nicky, 1977-
Format: 
Books
Publication Date 
2008
Excerpt: 
Consumer protection -- Law and legislation -- South Africa.
Available: Copies:
283. 
Cover image for Coca-globalization : following soft drinks from New York to New Guinea
by 
Foster, Robert John, 1957-
Format: 
Books
Publication Date 
2008
Excerpt: 
Consumers -- Social aspects.
Available: Copies:
284. 
Cover image for Micro-economics and behavior
by 
Frank, Robert H.
Format: 
Books
Publication Date 
2008
Excerpt: 
Consumer behavior.
Available: Copies:
285. 
Cover image for Media literacy
by 
Potter, W. James.
Format: 
Books
Publication Date 
2008
Excerpt: 
readers become responsible media consumers." "This reader-friendly textbook is essential for introductory
Available: Copies:
286. 
Cover image for Criminal identities and consumer culture : crime, exclusion and the new culture of narcissism
by 
Hall, Steve, 1955-
Format: 
Books
Publication Date 
2008
Excerpt: 
Criminal identities and consumer culture : crime, exclusion and the new culture of narcissism /
Available: Copies:
287. 
Cover image for Persuasive messages : The Process of Influence
by 
Benoit, William L.
Format: 
Books
Publication Date 
2008
Excerpt: 
-- Theory of reasoned action -- Critical consumers of persuasive messages -- Persuasion in advertising
Available: Copies:
288. 
Cover image for Inequality, consumer credit and the saving puzzle
by 
Brown, Christopher, 1955-
Format: 
Books
Publication Date 
2008
Excerpt: 
Inequality, consumer credit and the saving puzzle / Brown, Christopher, 1955-
Available: Copies:
289. 
Cover image for The state of the novel : Britain and beyond
by 
Head, Dominic.
Format: 
Books
Publication Date 
2008
Excerpt: 
consumers of novels. Key topics are re-evaluated, including: literary prize culture; the idea of a literary
Available: Copies:
by 
Euromonitor International.
Format: 
Books
Publication Date 
2008
Excerpt: 
Emerging consumer markets. Euromonitor International.
Available: Copies:
291. 
Cover image for Patient advocacy for health care quality : strategies for achieving patient-centered care
by 
Earp, Jo Anne L., 1943-
Format: 
Books
Publication Date 
2008 2007
Excerpt: 
improving end-of-life care -- Did patient/consumers cause the healthcare crisis? -- Advocacy for residents
Available: Copies:
292. 
Cover image for Food and nutrition
by 
Healey, Justin.
Format: 
Books
Publication Date 
2008
Excerpt: 
sugars. Consumers have a huge variety of foods to choose from, but are often bewildered trying to
Available: Copies:
293. 
Cover image for Microeconomic policy : a new perspective
by 
Tisdell, C. A. (Clement Allan)
Format: 
Books
Publication Date 
2008
Excerpt: 
and price regulation -- 5. Consumers and policy -- 6. Costs, supply and policy -- Pt. C. Imperfect
Available: Copies:
294. 
Cover image for Customer care excellence : how to create an effective customer focus
by 
Cook, Sarah, 1955-
Format: 
Books
Publication Date 
2008
Excerpt: 
"Today's consumers are sophisticated, well informed and have high expectations of the services they
Available: Copies:
by 
Parkin, Godfrey.
Format: 
Books
Publication Date 
2008
Excerpt: 
-- Best and worst practices -- New consumers and web 2.0 -- Website design -- Search engine marketing
Available: Copies:
296. 
Cover image for DigiMarketing : the essential guide to new media & digital marketing
by 
Wertime, Kent.
Format: 
Books
Publication Date 
2008
Excerpt: 
: Consumers in Control Consumer Generated Content -- Consumers taking control the consumer as the "programmer
Available: Copies:
297. 
Cover image for 1000 package designs : a comprehensive guide to packing it in
by 
Grip (Firm : Chicago, Ill.)
Format: 
Books
Publication Date 
2008
Excerpt: 
. The package of a product often times makes or breaks a sale - consumers are drawn to certain colors
Available: Copies:
299. 
Cover image for Marketing success stories : South African case studies
by 
Cant, M. C. (Michael Colin), 1957-
Format: 
Books
Publication Date 
2008
Excerpt: 
-- Circulating what consumers want -- Retail Park Stationers -- Branding through publicity: labour movement
Available: Copies:
300. 
Cover image for The long tail : how endless choice is creating unlimited demand
by 
Anderson, Chris, 1961-
Format: 
Books
Publication Date 
2007
Excerpt: 
transformed by the Internet and the near infinite choice it offers consumers, so traditional business models
Available: Copies:
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