Generation Y in consumer and labour markets / Parment, Anders, 1972-

How cool brands stay hot : branding to Generation Y / Bergh, Joeri van den, 1971-

How cool brands stay hot : branding to generation Y / Bergh, Joeri van den.

Not everyone gets a trophy : how to manage Generation Y / Tulgan, Bruce.

Mind your X's and Y's : satisfying the 10 cravings of a new generation of consumers / Johnson, Lisa

The world according to Y : inside the new adult generation / Huntley, Rebecca.

Managing Generation Y : global citizens born in the late seventies and early eighties / Tulgan

customer behavior, such as Whatever-Whenever-Wherever (WWW) and the differences between Generations X, Y, Z

Generation Y -- Employment.

; Studio interview : Dennis Y. Ichiyama ; Student exercise : Rich media -- Vocabulary. Design language

from study for the generation Y student / Kim Shahabudin -- Learning from the past and looking into the

Development - Virtual Action Learning - A New Frontier? Generation Y and learning: A Changing World -- PART

unknown factor in the South African consumer society? -- The importance of subcultures: Putting Generation

/ Alexander R. Galloway -- Reload: liveness, mobility, and the Web / Tara McPherson -- Generation flash / Lev

Trillion-dollar moms : marketing to a new generation of mothers / Bailey, Maria T.