Exploring the paradigm shift from traditional radio DJ's to radio DJ's being face of the brand, within the framework of the social cognitive theory
Title:
Exploring the paradigm shift from traditional radio DJ's to radio DJ's being face of the brand, within the framework of the social cognitive theory
Author:
Nteso, Refiloe Cindy.
Personal Author:
Publication Information:
2015.
General Note:
Dissertation (honours)--Independent Institute of Education, Sandton, 2015.
Subject Term: