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1. 
Cover image for Public relations
by 
Gordon, Averill.
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations / Gordon, Averill.
Available: Copies:
2. 
Cover image for Public relations
by 
Jefkins, Frank William.
Format: 
Books
Publication Date 
1998
Excerpt: 
Public relations / Jefkins, Frank William.
Available: Copies:
by 
Jefkins, Frank William.
Format: 
Books
Publication Date 
1992
Excerpt: 
Public relations / Jefkins, Frank William.
Available: Copies:
by 
Jefkins, Frank William.
Format: 
Books
Publication Date 
1983
Excerpt: 
Public relations / Jefkins, Frank William.
Available: Copies:
5. 
Cover image for Public relations strategy
by 
Oliver, Sandra.
Format: 
Books
Publication Date 
2001
Excerpt: 
Public relations strategy / Oliver, Sandra.
Available: Copies:
6. 
Cover image for Online public relations
by 
Phillips, David.
Format: 
Books
Publication Date 
2001
Excerpt: 
Online public relations / Phillips, David.
Available: Copies:
8. 
Cover image for Exploring public relations
by 
Tench, Ralph, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Exploring public relations / Tench, Ralph, author.
Available: Copies:
9. 
Cover image for Public relations cases
by 
Hayes, Darrell C.
Format: 
Books
Publication Date 
2013
Excerpt: 
Public relations -- United States -- Case studies.
Available: Copies:
10. 
Cover image for Think public relations
by 
Wilcox, Dennis L.
Format: 
Books
Publication Date 
2013
Excerpt: 
Think public relations / Wilcox, Dennis L.
Available: Copies:
11. 
Cover image for Fashion public relations
by 
Sherman, Gerald J.
Format: 
Books
Publication Date 
2010
Excerpt: 
Clothing trade -- Public relations -- Case studies.
Available: Copies:
12. 
Cover image for Exploring public relations
by 
Tench, Ralph.
Format: 
Books
Publication Date 
2009
Excerpt: 
Exploring public relations / Tench, Ralph.
Available: Copies:
13. 
Cover image for Public relations cases
by 
Hendrix, Jerry A.
Format: 
Books
Publication Date 
2007
Excerpt: 
Public relations -- United States -- Case studies.
Available: Copies:
14. 
Cover image for Effective public relations
by 
Cutlip, Scott M.
Format: 
Books
Publication Date 
2006
Excerpt: 
Effective public relations / Cutlip, Scott M.
Available: Copies:
15. 
Cover image for Exploring public relations
by 
Tench, Ralph.
Format: 
Books
Publication Date 
2006
Excerpt: 
Exploring public relations / Tench, Ralph.
Available: Copies:
16. 
Cover image for Mastering public relations
by 
Davis, Anthony.
Format: 
Books
Publication Date 
2004
Excerpt: 
Mastering public relations / Davis, Anthony.
Available: Copies:
17. 
Cover image for Effective public relations
by 
Cutlip, Scott M.
Format: 
Books
Publication Date 
2000
Excerpt: 
Effective public relations / Cutlip, Scott M.
Available: Copies:
by 
Jefkins, Frank, 1920-
Format: 
Books
Publication Date 
1988
Excerpt: 
Public relations techniques / Jefkins, Frank, 1920-
Available: Copies:
20. 
Cover image for Managing public relations
by 
Grunig, James E.
Format: 
Books
Publication Date 
1984
Excerpt: 
Managing public relations / Grunig, James E.
Available: Copies:
by 
Jethwaney, Jaishri N. author.
Format: 
Books
Publication Date 
2012
Excerpt: 
Public relations management / Jethwaney, Jaishri N. author.
Available: Copies:
by 
Benecke, Dalien Rene
Format: 
Books
Publication Date 
2024
Excerpt: 
Handbook of public relations / Benecke, Dalien Rene
Available: Copies:
23. 
Cover image for Handbook of public relations
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
2016
Excerpt: 
Handbook of public relations / Skinner, J. C. (J. Chris)
Available: Copies:
24. 
Cover image for Handbook of public relations
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
2013
Excerpt: 
Handbook of public relations / Skinner, J. C. (J. Chris)
Available: Copies:
25. 
Cover image for Handbook of public relations
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
2010
Excerpt: 
Handbook of public relations / Skinner, J. C. (J. Chris)
Available: Copies:
26. 
Cover image for Handbook of public relations
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
2007
Excerpt: 
Skinner, J. C. (J. Chris). Handbook of public relations.
Available: Copies:
27. 
Cover image for The public relations handbook
by 
Theaker, Alison.
Format: 
Books
Publication Date 
2012
Excerpt: 
The public relations handbook / Theaker, Alison.
Available: Copies:
28. 
Cover image for Creativity in public relations
by 
Green, Andy, 1958-
Format: 
Books
Publication Date 
2010
Excerpt: 
Creativity in public relations / Green, Andy, 1958-
Available: Copies:
29. 
Cover image for Public relations for Asia
by 
Morris, Trevor.
Format: 
Books
Publication Date 
2008
Excerpt: 
Public relations for Asia / Morris, Trevor.
Available: Copies:
by 
Botha, Dawid.
Format: 
Books
Publication Date 
2007
Excerpt: 
Public relations : fresh perspectives / Botha, Dawid.
Available: Copies:
31. 
Cover image for Public Relations in Practice.
by 
Gregory, Anne.
Format: 
Books
Publication Date 
2003
Excerpt: 
Public Relations in Practice. Gregory, Anne.
Available: Copies:
32. 
Cover image for The public relations handbook
by 
Theaker, Alison HerausgeberIn.
Format: 
Books
Publication Date 
2021
Excerpt: 
The public relations handbook Theaker, Alison HerausgeberIn.
Available: Copies:
33. 
Cover image for Practice of public relations
by 
Seitel, Fraser P.
Format: 
Books
Publication Date 
2017
Excerpt: 
Practice of public relations / Seitel, Fraser P.
Available: Copies:
34. 
Cover image for The public relations handbook
by 
Theaker, Alison, author.
Format: 
Books
Publication Date 
2016
Excerpt: 
The public relations handbook / Theaker, Alison, author.
Available: Copies:
35. 
Cover image for Strategic public relations leadership
by 
Gregory, Anne, 1953-
Format: 
Books
Publication Date 
2013
Excerpt: 
Strategic public relations leadership / Gregory, Anne, 1953-
Available: Copies:
36. 
Cover image for Public relations in schools
by 
Kowalski, Theodore J.
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations in schools / Kowalski, Theodore J.
Available: Copies:
by 
Rensburg, Ronél S.
Format: 
Books
Publication Date 
2009
Excerpt: 
Public relations : African perspectives / Rensburg, Ronél S.
Available: Copies:
38. 
Cover image for Handbook of public relations
by 
Skinner, C. J.
Format: 
Books
Publication Date 
2004
Excerpt: 
Handbook of public relations / Skinner, C. J.
Available: Copies:
39. 
Cover image for Handbook of public relations
by 
Skinner, C. J.
Format: 
Books
Publication Date 
2001
Excerpt: 
Handbook of public relations / Skinner, C. J.
Available: Copies:
by 
Reilly, Robert T.
Format: 
Books
Publication Date 
1987
Excerpt: 
Public relations in action / Reilly, Robert T.
Available: Copies:
41. 
Cover image for Blueprint for public relations,
by 
Plackard, Dwight Hillis.
Format: 
Books
Publication Date 
1947
Excerpt: 
Blueprint for public relations, Plackard, Dwight Hillis.
Available: Copies:
by 
Grunig, James E
Format: 
Books
Excerpt: 
Professionalism in public relations Grunig, James E
Available: Copies:
43. 
Cover image for Public relations : the basics
by 
Smith, Ronald D., 1948-
Format: 
Books
Publication Date 
2013
Excerpt: 
Public relations : the basics / Smith, Ronald D., 1948-
Available: Copies:
44. 
Cover image for Handbook of public relations
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
1999
Excerpt: 
Handbook of public relations / Skinner, J. C. (J. Chris)
Available: Copies:
45. 
Cover image for Encyclopedia of public relations
by 
Heath, Robert L. (Robert Lawrence), 1941-
Format: 
Books
Publication Date 
2013
Excerpt: 
Encyclopedia of public relations / Heath, Robert L. (Robert Lawrence), 1941-
Available: Copies:
46. 
Cover image for Public relations : strategies and tactics
by 
Wilcox, Dennis L.
Format: 
Books
Publication Date 
2000
Excerpt: 
Public relations : strategies and tactics / Wilcox, Dennis L.
Available: Copies:
47. 
Cover image for Introducing public relations : theory and practice
by 
Butterick, Keith.
Format: 
Books
Publication Date 
2011
Excerpt: 
Introducing public relations : theory and practice / Butterick, Keith.
Available: Copies:
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
1992
Excerpt: 
Profit from pro-active public relations / Skinner, J. C. (J. Chris)
Available: Copies:
49. 
Cover image for The SAGE handbook of public relations
by 
Heath, Robert L. (Robert Lawrence), 1941-
Format: 
Books
Publication Date 
2010
Excerpt: 
The SAGE handbook of public relations / Heath, Robert L. (Robert Lawrence), 1941-
Available: Copies:
50. 
Cover image for The AMA handbook of public relations
by 
Dilenschneider, Robert L.
Format: 
Books
Publication Date 
2010
Excerpt: 
The AMA handbook of public relations / Dilenschneider, Robert L.
Available: Copies:
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
1990
Excerpt: 
South African handbook of public relations / Skinner, J. C. (J. Chris)
Available: Copies:
52. 
Cover image for Cutlip & Center's effective public relations
by 
Broom, Glen M.
Format: 
Books
Publication Date 
2013
Excerpt: 
Cutlip & Center's effective public relations / Broom, Glen M.
Available: Copies:
by 
Riddle, Carolyn.
Format: 
Video cassette
Publication Date 
1997
Excerpt: 
Marketing advantage your public relations image. Riddle, Carolyn.
Available: Copies:
54. 
Cover image for Public relations campaigns and portfolio building
by 
Puglisi, Gemma R.
Format: 
Regular print
Publication Date 
2012
Excerpt: 
Public relations campaigns and portfolio building / Puglisi, Gemma R.
Available: Copies:
55. 
Cover image for Successful public relations in a week
by 
Salter, Brian.
Format: 
Books
Publication Date 
2012
Excerpt: 
Successful public relations in a week / Salter, Brian.
Available: Copies:
56. 
Cover image for Cutlip & Center's effective public relations
by 
Cutlip, Scott M.
Format: 
Books
Publication Date 
2009
Excerpt: 
Cutlip & Center's effective public relations / Cutlip, Scott M.
Available: Copies:
57. 
Cover image for Effective writing skills for public relations
by 
Foster, John.
Format: 
Books
Publication Date 
2001
Excerpt: 
Effective writing skills for public relations / Foster, John.
Available: Copies:
58. 
Cover image for Planning and managing public relations campaigns
by 
Gregory, Anne.
Format: 
Books
Publication Date 
2000
Excerpt: 
Planning and managing public relations campaigns / Gregory, Anne.
Available: Copies:
59. 
Cover image for Public Relations: principles and practice
by 
Dalla Pria, Madel.
Format: 
Books
Publication Date 
2021
Excerpt: 
Public Relations: principles and practice Dalla Pria, Madel.
Available: Copies:
60. 
Cover image for Health and medical public relations
by 
Riggulsford, Myc.
Format: 
Books
Publication Date 
2013
Excerpt: 
Health and medical public relations / Riggulsford, Myc.
Available: Copies:
61. 
Cover image for Cases in public relations management
by 
Swann, Patricia.
Format: 
Books
Publication Date 
2010 2008
Excerpt: 
Cases in public relations management / Swann, Patricia.
Available: Copies:
62. 
Cover image for Sport public relations and communication
by 
Hopwood, Maria.
Format: 
Books
Publication Date 
2010
Excerpt: 
Sport public relations and communication / Hopwood, Maria.
Available: Copies:
63. 
Cover image for Key concepts in public relations
by 
Cain, Sandra.
Format: 
Books
Publication Date 
2009
Excerpt: 
Key concepts in public relations / Cain, Sandra.
Available: Copies:
64. 
Cover image for Public relations writing : form & style.
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2005
Excerpt: 
Public relations writing : form & style. Newsom, Doug.
Available: Copies:
65. 
Cover image for Public relations for your business
by 
Jefkins, Frank
Format: 
Books
Publication Date 
1990
Excerpt: 
Public relations for your business Jefkins, Frank
Available: Copies:
by 
Fourie, Letitia Engela, editor.
Format: 
Books
Publication Date 
2022
Excerpt: 
Public relations : theory and practice / Fourie, Letitia Engela, editor.
Available: Copies:
67. 
Cover image for Public relations campaigns : an integrated approach
by 
Luttrell, Regina, 1975- author.
Format: 
Books
Publication Date 
2022
Excerpt: 
Public relations campaigns : an integrated approach / Luttrell, Regina, 1975- author.
Available: Copies:
68. 
Cover image for Strategic planning for public relations
by 
Smith, Ronald D., 1948- author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Strategic planning for public relations / Smith, Ronald D., 1948- author.
Available: Copies:
69. 
Cover image for Public relations and strategic communication
by 
Sutherland, Karen, author.
Format: 
Books
Publication Date 
2020
Excerpt: 
Public relations and strategic communication / Sutherland, Karen, author.
Available: Copies:
70. 
Cover image for Public relations campaigns : an integrated approach
by 
Luttrell, Regina, 1975- author.
Format: 
Books
Publication Date 
2019
Excerpt: 
Public relations campaigns : an integrated approach / Luttrell, Regina, 1975- author.
Available: Copies:
by 
Fourie, Letitia Engela, editor.
Format: 
Books
Publication Date 
2017
Excerpt: 
Public relations : theory and practice / Fourie, Letitia Engela, editor.
Available: Copies:
72. 
Cover image for Strategic planning for public relations
by 
Smith, Ronald D., 1948- author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Strategic planning for public relations / Smith, Ronald D., 1948- author.
Available: Copies:
73. 
Cover image for Primer of public relations research
by 
Stacks, Don W., author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Primer of public relations research / Stacks, Don W., author.
Available: Copies:
74. 
Cover image for Exploring public relations : global strategic communication
by 
Tench, Ralph, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Exploring public relations : global strategic communication / Tench, Ralph, author.
Available: Copies:
75. 
Cover image for Public relations writing : strategies & structures
by 
Newsom, Doug, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Public relations writing : strategies & structures / Newsom, Doug, author.
Available: Copies:
76. 
Cover image for Public relations : strategies and tactics
by 
Wilcox, Dennis L.
Format: 
Books
Publication Date 
2015
Excerpt: 
Public relations : strategies and tactics / Wilcox, Dennis L.
Available: Copies:
by 
Koonin, Marla, compiler.
Format: 
Books
Publication Date 
2014
Excerpt: 
The practice of public relations / Koonin, Marla, compiler.
Available: Copies:
by 
Fourie, L., editor.
Format: 
Books
Publication Date 
2014
Excerpt: 
Public relations : theory and practice / Fourie, L., editor.
Available: Copies:
79. 
Cover image for Public relations : strategies and tactics
by 
Wilcox, Dennis L., author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Public relations : strategies and tactics / Wilcox, Dennis L., author.
Available: Copies:
80. 
Cover image for Strategic planning for public relations
by 
Smith, Ronald D., 1948-
Format: 
Books
Publication Date 
2013
Excerpt: 
Strategic planning for public relations / Smith, Ronald D., 1948-
Available: Copies:
81. 
Cover image for Public relations writing : form & style
by 
Haynes, Jim,
Format: 
Books
Publication Date 
2013
Excerpt: 
Public relations writing : form & style / Haynes, Jim,
Available: Copies:
82. 
Cover image for Public relations : writing and media techniques
by 
Wilcox, Dennis L.
Format: 
Regular print
Publication Date 
2013
Excerpt: 
Public relations : writing and media techniques / Wilcox, Dennis L.
Available: Copies:
83. 
Cover image for Public relations : strategies and tactics
by 
Wilcox, Dennis L.
Format: 
Books
Publication Date 
2012
Excerpt: 
Public relations : strategies and tactics / Wilcox, Dennis L.
Available: Copies:
84. 
Cover image for Mediawriting : print, broadcast, and public relations
by 
Whitaker, Wayne R., 1940-
Format: 
Books
Publication Date 
2012
Excerpt: 
Mediawriting : print, broadcast, and public relations / Whitaker, Wayne R., 1940-
Available: Copies:
85. 
Cover image for Public relations : a values-driven approach
by 
Guth, David W.
Format: 
Books
Publication Date 
2012
Excerpt: 
Public relations : a values-driven approach / Guth, David W.
Available: Copies:
86. 
Cover image for The practice of public relations
by 
Seitel, Fraser P.
Format: 
Books
Publication Date 
2011
Excerpt: 
The practice of public relations / Seitel, Fraser P.
Available: Copies:
87. 
Cover image for Public relations writing : form and style
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations writing : form and style / Newsom, Doug.
Available: Copies:
88. 
Cover image for Public relations : a managerial perspective
by 
Moss, Danny, 1954-
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations : a managerial perspective / Moss, Danny, 1954-
Available: Copies:
89. 
Cover image for Primer of public relations research
by 
Stacks, Don W.
Format: 
Books
Publication Date 
2011
Excerpt: 
Primer of public relations research / Stacks, Don W.
Available: Copies:
90. 
Cover image for Political public relations : principles and applications
by 
Strömbäck, Jesper.
Format: 
Books
Publication Date 
2011
Excerpt: 
Political public relations : principles and applications / Strömbäck, Jesper.
Available: Copies:
91. 
Cover image for Public relations : principles and practice
by 
Kitchen, Philip J.
Format: 
Books
Publication Date 
2010
Excerpt: 
Public relations : principles and practice / Kitchen, Philip J.
Available: Copies:
92. 
Cover image for Public relations cases : international perspectives
by 
Moss, Danny, 1954-
Format: 
Books
Publication Date 
2010
Excerpt: 
Public relations cases : international perspectives / Moss, Danny, 1954-
Available: Copies:
93. 
Cover image for Strategic planning for public relations
by 
Smith, Ronald D., 1948-
Format: 
Books
Publication Date 
2009
Excerpt: 
Strategic planning for public relations / Smith, Ronald D., 1948-
Available: Copies:
94. 
Cover image for Key concepts in public relations
by 
Franklin, Bob, 1949-
Format: 
Books
Publication Date 
2009
Excerpt: 
Key concepts in public relations / Franklin, Bob, 1949-
Available: Copies:
95. 
Cover image for Public relations : strategies and tactics
by 
Wilcox, Dennis L.
Format: 
Books
Publication Date 
2008
Excerpt: 
Public relations : strategies and tactics / Wilcox, Dennis L.
Available: Copies:
96. 
Cover image for Public relations writing : form & style
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2008
Excerpt: 
Public relations writing : form & style / Newsom, Doug.
Available: Copies:
97. 
Cover image for Effective writing skills for public relations
by 
Foster, John, 1926-
Format: 
Books
Publication Date 
2008
Excerpt: 
Effective writing skills for public relations / Foster, John, 1926-
Available: Copies:
98. 
Cover image for Public relations for the new Europe
by 
Morris, Trevor.
Format: 
Books
Publication Date 
2008
Excerpt: 
Public relations for the new Europe / Morris, Trevor.
Available: Copies:
99. 
Cover image for Public relations : a values-driven approach
by 
Guth, David.
Format: 
Books
Publication Date 
2006
Excerpt: 
Public relations : a values-driven approach / Guth, David.
Available: Copies:
100. 
Cover image for Ethics in public relations : responsible advocacy
by 
Fitzpatrick, Kathy, 1958-
Format: 
Books
Publication Date 
2006
Excerpt: 
Ethics in public relations : responsible advocacy / Fitzpatrick, Kathy, 1958-
Available: Copies:
101. 
Cover image for Today's public relations : an introduction
by 
Heath, Robert L. (Robert Lawrence), 1941-
Format: 
Books
Publication Date 
2006
Excerpt: 
Today's public relations : an introduction / Heath, Robert L. (Robert Lawrence), 1941-
Available: Copies:
102. 
Cover image for Public relations : strategies and tactics
by 
Wilcox, Dennis L.
Format: 
Books
Publication Date 
2006
Excerpt: 
Public relations : strategies and tactics / Wilcox, Dennis L.
Available: Copies:
103. 
Cover image for Effective writing skills for public relations
by 
Foster, John, 1926-
Format: 
Books
Publication Date 
2005
Excerpt: 
Effective writing skills for public relations / Foster, John, 1926-
Available: Copies:
104. 
Cover image for The practice of public relations
by 
Seitel, Fraser P.
Format: 
Books
Publication Date 
2004
Excerpt: 
The practice of public relations / Seitel, Fraser P.
Available: Copies:
105. 
Cover image for Public relations : theory and practice
by 
Johnston, Jane, 1961-
Format: 
Books
Publication Date 
2004
Excerpt: 
Public relations : theory and practice / Johnston, Jane, 1961-
Available: Copies:
106. 
Cover image for Public relations : contemporary issues and techniques
by 
Baines, Paul, 1973-
Format: 
Books
Publication Date 
2004
Excerpt: 
Public relations : contemporary issues and techniques / Baines, Paul, 1973-
Available: Copies:
by 
Rensburg, Ronél S.
Format: 
Books
Publication Date 
2003
Excerpt: 
Public relations : South African perspectives / Rensburg, Ronél S.
Available: Copies:
108. 
Cover image for Public relations : strategies and tactics
by 
Wilcox, Dennis L.
Format: 
Books
Publication Date 
2003
Excerpt: 
Public relations : strategies and tactics / Wilcox, Dennis L.
Available: Copies:
109. 
Cover image for Public relations : a values-driven approach
by 
Guth, David.
Format: 
Books
Publication Date 
2003
Excerpt: 
Public relations : a values-driven approach / Guth, David.
Available: Copies:
110. 
Cover image for Deconstructing public relations : public relations criticism
by 
Mickey, Thomas J.
Format: 
Books
Publication Date 
2003
Excerpt: 
Deconstructing public relations : public relations criticism / Mickey, Thomas J.
Available: Copies:
111. 
Cover image for Managing perceptions : succeeding in public relations
by 
Goldman, Gillian.
Format: 
Books
Publication Date 
2002
Excerpt: 
Managing perceptions : succeeding in public relations / Goldman, Gillian.
Available: Copies:
112. 
Cover image for The practice of public relations
by 
Seitel, Fraser P.
Format: 
Books
Publication Date 
2001
Excerpt: 
The practice of public relations / Seitel, Fraser P.
Available: Copies:
113. 
Cover image for Public relations writing : form and style
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2001
Excerpt: 
Public relations writing : form and style / Newsom, Doug.
Available: Copies:
114. 
Cover image for Public relations : theory and practice
by 
Johnston, Jane, 1961-
Format: 
Books
Publication Date 
2000
Excerpt: 
Public relations : theory and practice / Johnston, Jane, 1961-
Available: Copies:
115. 
Cover image for Introduction to public relations and advertising
by 
Du Plessis, D. F.
Format: 
Books
Publication Date 
2000
Excerpt: 
Introduction to public relations and advertising / Du Plessis, D. F.
Available: Copies:
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
1995
Excerpt: 
The handbook of public relations / Skinner, J. C. (J. Chris)
Available: Copies:
117. 
Cover image for The practice of public relations
by 
Black, Sam, 1915-
Format: 
Books
Publication Date 
1995
Excerpt: 
The practice of public relations / Black, Sam, 1915-
Available: Copies:
118. 
Cover image for Public relations for your business.
by 
Jefkins, Frank William.
Format: 
Books
Publication Date 
1990
Excerpt: 
Public relations for your business. Jefkins, Frank William.
Available: Copies:
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
1982
Excerpt: 
South African handbook of public relations / Skinner, J. C. (J. Chris)
Available: Copies:
by 
Moore, H. Frazier.
Format: 
Books
Publication Date 
1981
Excerpt: 
Public relations--principles, cases, and problems / Moore, H. Frazier.
Available: Copies:
by 
Grunig, James E
Format: 
Books
Excerpt: 
Public relations and public responsibility Grunig, James E
Available: Copies:
122. 
Cover image for An overview of the public relations function
by 
Bowen, Shannon A.
Format: 
Books
Publication Date 
2010
Excerpt: 
An overview of the public relations function / Bowen, Shannon A.
Available: Copies:
123. 
Cover image for Excellence in public relations and communication management
by 
Grunig, James E.
Format: 
Books
Publication Date 
1992
Excerpt: 
Excellence in public relations and communication management / Grunig, James E.
Available: Copies:
by 
Mersham, G. M. (Gary Malcolm), 1949-
Format: 
Books
Publication Date 
1999
Excerpt: 
New insights into communication and public relations / Mersham, G. M. (Gary Malcolm), 1949-
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125. 
Cover image for Public relations and nation building : influencing Israel
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Toledano, Margalit.
Format: 
Books
Publication Date 
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Public relations and nation building : influencing Israel / Toledano, Margalit.
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126. 
Cover image for Public relations practices : managerial case studies and problems
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Center, Allen H.
Format: 
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Public relations practices : managerial case studies and problems / Center, Allen H.
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127. 
Cover image for PR today : the authoritative guide to public relations
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Morris, Trevor.
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PR today : the authoritative guide to public relations / Morris, Trevor.
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The new Australian and New Zealand public relations manual / Tymson, Candy.
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129. 
Cover image for Effective personal communication skills for public relations
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Green, Andy, 1958-
Format: 
Electronic Resources
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2006
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Effective personal communication skills for public relations / Green, Andy, 1958-
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by 
Tymson, Candy.
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The new Australian and New Zealand public relations manual / Tymson, Candy.
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131. 
Cover image for Understanding public relations : theory, culture and society
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Edwards, Lee (Lee M. S.), author.
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Books
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Understanding public relations : theory, culture and society / Edwards, Lee (Lee M. S.), author.
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by 
Meintjies, Corne.
Format: 
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Public relations 3B, 2014 : module manual / Meintjies, Corne.
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by 
Independent Institute of Education.
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Public relations 3A, 2013 : lecturer resource / Independent Institute of Education.
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Cover image for Strategic public relations : an audience-focused approach
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Strategic public relations : an audience-focused approach / Diggs-Brown, Barbara.
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135. 
Cover image for Culture and public relations : links and implications
by 
Sriramesh, Krishnamurthy.
Format: 
Books
Publication Date 
2012
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Culture and public relations : links and implications / Sriramesh, Krishnamurthy.
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by 
Meintjies, Corne.
Format: 
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Public relations 3B, 2012 : module manual / Meintjies, Corne.
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137. 
Cover image for Public Relations : the Profession and the Practice.
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Lattimore, D.
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Public Relations : the Profession and the Practice. Lattimore, D.
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138. 
Cover image for Global public relations : spanning borders, spanning cultures
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Freitag, Alan.
Format: 
Books
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Global public relations : spanning borders, spanning cultures / Freitag, Alan.
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139. 
Cover image for Public relations : an interdisciplinary and critical introduction
by 
L'Etang, Jacquie.
Format: 
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2007
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Public relations : an interdisciplinary and critical introduction / L'Etang, Jacquie.
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140. 
Cover image for Rethinking public relations : PR propaganda and democracy
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Moloney, Kevin, 1943-
Format: 
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2006
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Rethinking public relations : PR propaganda and democracy / Moloney, Kevin, 1943-
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141. 
Cover image for Applied public relations : cases in stakeholder management
by 
Lamb, Larry F.
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2005
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Applied public relations : cases in stakeholder management / Lamb, Larry F.
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142. 
Cover image for Public relations : the profession and the practice
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Baskin, Otis.
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Public relations : the profession and the practice / Baskin, Otis.
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by 
Baskin, O and Aronoff, C
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Public relations: the profession and the practice Baskin, O and Aronoff, C
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by 
Independent Institute of Education
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Masterskills Public Relations 3A [PURE7311] Independent Institute of Education
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Cover image for Public relations, society and culture : theoretical and empirical explorations
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Edwards, Lee, 1932-
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2011
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Public relations, society and culture : theoretical and empirical explorations / Edwards, Lee, 1932-
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146. 
Cover image for A practitioner's guide to public relations research, measurement and evaluation
by 
Stacks, Don W.
Format: 
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2010
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A practitioner's guide to public relations research, measurement and evaluation / Stacks, Don W.
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147. 
Cover image for Writing skills for public relations : style and technique for mainstream and social media
by 
Foster, John, 1926-
Format: 
Books
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2012
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Writing skills for public relations : style and technique for mainstream and social media / Foster
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by 
Independent Institute of Education.
Format: 
Books
Publication Date 
2021
Excerpt: 
Practice of public relations 3A : (PRPR7311). Study reader / Independent Institute of Education.
Available: Copies:
by 
Independent Institute of Education.
Format: 
Books
Publication Date 
2016
Excerpt: 
Public relations 3A : module manual. Study reader / Independent Institute of Education.
Available: Copies:
by 
Independent Institute of Education.
Format: 
Books
Publication Date 
2016
Excerpt: 
Practice of public relations 3A : module manual. Study reader / Independent Institute of Education.
Available: Copies:
by 
Independent Institute of Education.
Format: 
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Publication Date 
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Practice of public relations 3A : (PRPR7311). Study reader / Independent Institute of Education.
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152. 
Cover image for Positioning theory and strategic communication : a new approach to public relations research and practice
by 
James, Melanie, author.
Format: 
Books
Publication Date 
2014
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Positioning theory and strategic communication : a new approach to public relations research and
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153. 
Cover image for Gender and public relations : critical perspectives on voice, image and identity
by 
Daymon, Christine, editor of compilation.
Format: 
Books
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2014 2013
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Gender and public relations : critical perspectives on voice, image and identity / Daymon
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154. 
Cover image for Pathways to public relations : histories of practice and profession
by 
St. John, Burton, 1957-
Format: 
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2014
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Pathways to public relations : histories of practice and profession / St. John, Burton, 1957-
Available: Copies:
155. 
Cover image for Rhetorical and critical approaches to public relations II
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Heath, Robert L. (Robert Lawrence), 1941-
Format: 
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2009
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Rhetorical and critical approaches to public relations II / Heath, Robert L. (Robert Lawrence
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156. 
Cover image for The future of excellence in public relations and communication management : challenges for the next generation
by 
Grunig, James E.
Format: 
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2007 2006
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The future of excellence in public relations and communication management : challenges for the next
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157. 
Cover image for The marketer's guide to public relations in the 21st century
by 
Harris, Thomas L., 1931-
Format: 
Books
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2006
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The marketer's guide to public relations in the 21st century / Harris, Thomas L., 1931-
Available: Copies:
by 
Theron, Francois, 1937-
Format: 
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Publication Date 
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Better English, better business : your key to successful business skills & public relations /
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159. 
Cover image for Public relations : a practical guide to the basics
by 
Henslowe, Philip.
Format: 
Books
Publication Date 
2003
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Public relations : a practical guide to the basics / Henslowe, Philip.
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160. 
Cover image for Public relations and communications : from theory to practice
by 
O'Donnell, Aoife, author.
Format: 
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2023
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Public relations and communications : from theory to practice / O'Donnell, Aoife, author.
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161. 
Cover image for Reputation management : the key to successful public relations and corporate communication
by 
Doorley, John, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Reputation management : the key to successful public relations and corporate communication /
Available: Copies:
by 
Clear, Annette, editor.
Format: 
Books
Publication Date 
2021
Excerpt: 
Dynamics of public relations and journalism : a practical guide for media studies / Clear, Annette
Available: Copies:
by 
Independent Institute of Education.
Format: 
Books
Publication Date 
2021
Excerpt: 
Public relations 3A, 2020: PURE7311 Study reader module manual / Independent Institute of Education.
Available: Copies:
by 
Independent Institute of Education.
Format: 
Books
Publication Date 
2020 2013
Excerpt: 
Public relations 3A, 2020: PURE7311 Study reader module manual / Independent Institute of Education.
Available: Copies:
by 
Independent Institute of Education.
Format: 
Books
Publication Date 
2017
Excerpt: 
Public relations 3B PURE7312: Student Edition: IIE80 - 089sg_rev 2.0 / Independent Institute of
Available: Copies:
by 
Independent Institute of Education.
Format: 
Books
Publication Date 
2017
Excerpt: 
Public relations 3B PURE7311: module manual / Independent Institute of Education.
Available: Copies:
by 
Independent Institute of Education.
Format: 
Books
Publication Date 
2017
Excerpt: 
Public relations 3B PURE7312: module manual :IIE80-089sg_rev1.0/ Independent Institute of Education.
Available: Copies:
by 
Clear, Annette, editor.
Format: 
Books
Publication Date 
2015
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Dynamics of public relations and journalism : a practical guide for media studies / Clear, Annette
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169. 
Cover image for Planning and managing public relations campaigns : a strategic approach
by 
Gregory, Anne, 1953- author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Planning and managing public relations campaigns : a strategic approach / Gregory, Anne, 1953
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171. 
Cover image for Public relations as relationship management : a relational approach to the study and practice of public relations
by 
Ki, Eyun-Jung, editor.
Format: 
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Publication Date 
2015
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Public relations as relationship management : a relational approach to the study and practice of
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172. 
Cover image for Reputation management : the key to successful public relations and corporate communication
by 
Doorley, John.
Format: 
Books
Publication Date 
2015
Excerpt: 
Reputation management : the key to successful public relations and corporate communication /
Available: Copies:
by 
Singleton, Alex.
Format: 
Books
Publication Date 
2014
Excerpt: 
ThePR masterclass : How to develop a public relations strategy that works! / Singleton, Alex.
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174. 
Cover image for Public relations writing : the essentials of style and format / Thomas H. Bivins, University of Oregon.
by 
Bivins, Thomas H.
Format: 
Books
Publication Date 
2014
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Public relations writing : the essentials of style and format / Thomas H. Bivins, University of
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175. 
Cover image for This is PR : the realities of public relations
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2013
Excerpt: 
This is PR : the realities of public relations / Newsom, Doug.
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176. 
Cover image for The public relations strategic toolkit : an essential guide to successful public relations practice
by 
Theaker, Alison.
Format: 
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2013
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The public relations strategic toolkit : an essential guide to successful public relations practice /
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177. 
Cover image for Becoming a public relations writer : a writing workbook for emerging and established media
by 
Smith, Ronald D., 1948-
Format: 
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2012
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Becoming a public relations writer : a writing workbook for emerging and established media / Smith
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178. 
Cover image for Public relations as activism : postmodern approaches to theory & practice
by 
Holtzhausen, Derina Rhoda.
Format: 
Books
Publication Date 
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Public relations as activism : postmodern approaches to theory & practice / Holtzhausen, Derina
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179. 
Cover image for Social media and public relations : eight new practices for the PR professional
by 
Breakenridge, Deirdre.
Format: 
Books
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2012
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Social media and public relations : eight new practices for the PR professional / Breakenridge
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180. 
Cover image for The handbook of strategic public relations and integrated communications
by 
Caywood, Clarke L., 1947-
Format: 
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2012
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The handbook of strategic public relations and integrated communications / Caywood, Clarke L., 1947-
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181. 
Cover image for Strategic writing : multimedia writing for public relations, advertising, and more
by 
Marsh, Charles, 1955-
Format: 
Books
Publication Date 
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Strategic writing : multimedia writing for public relations, advertising, and more / Marsh, Charles
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182. 
Cover image for Reputation management : the key to successful public relations and corporate communication
by 
Doorley, John.
Format: 
Books
Publication Date 
2011 2010 2007
Excerpt: 
Reputation management : the key to successful public relations and corporate communication /
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183. 
Cover image for Dynamics of public relations and journalism : a practical guide for media studies
by 
Clear, Annette.
Format: 
Books
Publication Date 
2011
Excerpt: 
Dynamics of public relations and journalism : a practical guide for media studies / Clear, Annette.
Available: Copies:
184. 
Cover image for Public relations in global cultural contexts : multi-paradigmatic perspectives
by 
Bardhan, Nilanjana.
Format: 
Books
Publication Date 
2011
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Public relations in global cultural contexts : multi-paradigmatic perspectives / Bardhan, Nilanjana.
Available: Copies:
185. 
Cover image for Power performance : Multimedia storytelling for journalism and public relations.
by 
Silvia, Tony.
Format: 
Books
Publication Date 
2011
Excerpt: 
Power performance : Multimedia storytelling for journalism and public relations. Silvia, Tony.
Available: Copies:
186. 
Cover image for Public relations, society & culture : theoretical and empirical explorations
by 
Edwards, Lee, 1932-
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations, society & culture : theoretical and empirical explorations / Edwards, Lee
Available: Copies:
187. 
Cover image for Qualitative research methods in public relations and marketing communications
by 
Daymon, Christine.
Format: 
Books
Publication Date 
2011
Excerpt: 
Qualitative research methods in public relations and marketing communications / Daymon, Christine.
Available: Copies:
188. 
Cover image for Marketing and public relations for museums, galleries, cultural and heritage attractions
by 
French, Ylva.
Format: 
Books
Publication Date 
2011
Excerpt: 
Marketing and public relations for museums, galleries, cultural and heritage attractions / French
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189. 
Cover image for Public relations writing : the essentials of style and format
by 
Bivins, Thomas H. (Thomas Harvey), 1947-
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations writing : the essentials of style and format / Bivins, Thomas H. (Thomas Harvey
Available: Copies:
190. 
Cover image for The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadership
by 
Gillis, Tamara L.
Inhaltsverzeichnis Inhaltsverzeichnis
Format: 
Books
Publication Date 
2011
Excerpt: 
The IABC handbook of organizational communication : a guide to internal communication, public
Available: Copies:
191. 
Cover image for Planning and managing public relations campaigns : a strategic approach
by 
Gregory, Anne, 1953-
Format: 
Books
Publication Date 
2010
Excerpt: 
Planning and managing public relations campaigns : a strategic approach / Gregory, Anne, 1953-
Available: Copies:
192. 
Cover image for Putting the public back in public relations : how social media is reinventing the aging business of PR
by 
Solis, Brian.
Format: 
Books
Publication Date 
2010 2009
Excerpt: 
Putting the public back in public relations : how social media is reinventing the aging business of
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193. 
Cover image for This is PR : the realities of public relations
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2010
Excerpt: 
This is PR : the realities of public relations / Newsom, Doug.
Available: Copies:
194. 
Cover image for This is PR : the realities of public relations
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2009
Excerpt: 
This is PR : the realities of public relations / Newsom, Doug.
Available: Copies:
195. 
Cover image for The global public relations handbook : theory, research, and practice
by 
Sriramesh, Krishnamurthy.
Format: 
Books
Publication Date 
2009
Excerpt: 
The global public relations handbook : theory, research, and practice / Sriramesh, Krishnamurthy.
Available: Copies:
196. 
Cover image for Online public relations : a practical guide to developing an online strategy in the world of social media
by 
Phillips, David.
Format: 
Regular print
Publication Date 
2009
Excerpt: 
Online public relations : a practical guide to developing an online strategy in the world of social
Available: Copies:
197. 
Cover image for Public relations and the social web : how to use social media and Web 2.0 in communications
by 
Brown, Rob, 1962 December 17-
Format: 
Books
Publication Date 
2009
Excerpt: 
Public relations and the social web : how to use social media and Web 2.0 in communications / Brown
Available: Copies:
198. 
Cover image for Start your own public relations business : your step-by-step guide to success
by 
Lynn, Jacquelyn.
Format: 
Books
Publication Date 
2009
Excerpt: 
Start your own public relations business : your step-by-step guide to success / Lynn, Jacquelyn.
Available: Copies:
199. 
Cover image for Public relations and social theory : key figures and concepts
by 
Ihlen, Øyvind.
Format: 
Books
Publication Date 
2009
Excerpt: 
Public relations and social theory : key figures and concepts / Ihlen, Øyvind.
Available: Copies:
200. 
Cover image for Developing the public relations campaign : a team-based approach
by 
Bobbitt, Randy, 1955-
Format: 
Books
Publication Date 
2009
Excerpt: 
Developing the public relations campaign : a team-based approach / Bobbitt, Randy, 1955-
Available: Copies:
201. 
Cover image for Crisis communication : practical public relations srategies for reputation management and company survival
by 
Anthonissen, Peter Frans.
Format: 
Books
Publication Date 
2008
Excerpt: 
Crisis communication : practical public relations srategies for reputation management and company
Available: Copies:
203. 
Cover image for PR - a persuasive industry? : spin, public relations, and the shaping of the modern media
by 
Morris, Trevor.
Format: 
Books
Publication Date 
2008
Excerpt: 
PR - a persuasive industry? : spin, public relations, and the shaping of the modern media / Morris
Available: Copies:
204. 
Cover image for Becoming a public relations writer : a writing process workbook for the profession
by 
Smith, Ronald D., 1948-
Format: 
Books
Publication Date 
2008
Excerpt: 
Becoming a public relations writer : a writing process workbook for the profession / Smith, Ronald
Available: Copies:
205. 
Cover image for A century of spin : how public relations became the cutting edge of corporate power
by 
Miller, David.
Format: 
Books
Publication Date 
2008
Excerpt: 
A century of spin : how public relations became the cutting edge of corporate power / Miller, David.
Available: Copies:
206. 
Cover image for Public relations writing : the essentials of style and format
by 
Bivins, Thomas H. (Thomas Harvey), 1947-
Format: 
Books
Publication Date 
2008
Excerpt: 
Public relations writing : the essentials of style and format / Bivins, Thomas H. (Thomas Harvey
Available: Copies:
207. 
Cover image for Public relations practices : managerial case studies and problems.
by 
Center, Allen H.
Format: 
Books
Publication Date 
2008
Excerpt: 
Public relations practices : managerial case studies and problems. Center, Allen H.
Available: Copies:
208. 
Cover image for This is PR : the realities of public relations
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2007
Excerpt: 
This is PR : the realities of public relations / Newsom, Doug.
Available: Copies:
209. 
Cover image for Public relations online : lasting concepts for changing media
by 
Kelleher, Tom (Tom A.)
Format: 
Books
Publication Date 
2007
Excerpt: 
Public relations online : lasting concepts for changing media / Kelleher, Tom (Tom A.)
Available: Copies:
210. 
Cover image for International public relations : negotiating culture, identity, and power
by 
Curtin, Patricia A. (Patricia Ann), 1955-
Format: 
Books
Publication Date 
2007
Excerpt: 
International public relations : negotiating culture, identity, and power / Curtin, Patricia A
Available: Copies:
211. 
Cover image for Evaluating public relations : a best practice guide to public relations planning, research & evaluation
by 
Watson, Tom, 1950-
Format: 
Books
Publication Date 
2007
Excerpt: 
Evaluating public relations : a best practice guide to public relations planning, research &amp
Available: Copies:
212. 
Cover image for Journalism, science and society : science communication between news and public relations
by 
Bauer, Martin W.
Format: 
Books
Publication Date 
2007
Excerpt: 
Journalism, science and society : science communication between news and public relations / Bauer
Available: Copies:
213. 
Cover image for The public relations writer's handbook : the digital age
by 
Aronson, Merry.
Format: 
Books
Publication Date 
2007
Excerpt: 
The public relations writer's handbook : the digital age / Aronson, Merry.
Available: Copies:
214. 
Cover image for It's not just PR : public relations in society
by 
Coombs, W. Timothy.
Format: 
Books
Publication Date 
2007
Excerpt: 
It's not just PR : public relations in society / Coombs, W. Timothy.
Available: Copies:
215. 
Cover image for Reputation management : the key to successful public relations and corporate communication
by 
Doorley, John.
Format: 
Books
Publication Date 
2007
Excerpt: 
Reputation management : the key to successful public relations and corporate communication /
Available: Copies:
216. 
Cover image for International and intercultural public relations : a campaign case approach
by 
Parkinson, Michael G.
Format: 
Books
Publication Date 
2006
Excerpt: 
International and intercultural public relations : a campaign case approach / Parkinson, Michael G.
Available: Copies:
217. 
Cover image for Strategic public relations management : planning and managing effective communication programs
by 
Austin, Erica Weintraub.
Format: 
Books
Publication Date 
2006
Excerpt: 
Strategic public relations management : planning and managing effective communication programs /
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218. 
Cover image for Gaining influence in public relations : the role of resistance in practice
by 
Berger, Bruce K.
Format: 
Books
Publication Date 
2006
Excerpt: 
Gaining influence in public relations : the role of resistance in practice / Berger, Bruce K.
Available: Copies:
219. 
Cover image for Travel and tourism public relations : an introductory guide for hospitality managers
by 
Deuschl, Dennis E.
Format: 
Books
Publication Date 
2006
Excerpt: 
Travel and tourism public relations : an introductory guide for hospitality managers / Deuschl
Available: Copies:
220. 
Cover image for The essentials of corporate communications and public relations.
by 
Society for Human Resource Management (U.S.)
Format: 
Books
Publication Date 
2006
Excerpt: 
The essentials of corporate communications and public relations. Society for Human Resource
Available: Copies:
221. 
Cover image for Public relations disasters : talespin--inside stories and lessons learnt
by 
McCusker, Gerry, 1962-
Format: 
Books
Publication Date 
2006 2005
Excerpt: 
Public relations disasters : talespin--inside stories and lessons learnt / McCusker, Gerry, 1962-
Available: Copies:
222. 
Cover image for Talespin : public relations disasters-inside stories & lessons learnt
by 
McCusker, Gerry, 1962-
Format: 
Books
Publication Date 
2005
Excerpt: 
Talespin : public relations disasters-inside stories & lessons learnt / McCusker, Gerry, 1962-
Available: Copies:
223. 
Cover image for Strategic writing : multimedia writing for public relations, advertising, sales and marketing, and business communication
by 
Marsh, Charles, 1955-
Format: 
Books
Publication Date 
2005
Excerpt: 
Strategic writing : multimedia writing for public relations, advertising, sales and marketing, and
Available: Copies:
224. 
Cover image for Fearless editing : crafting words and images for print, web, and public relations
by 
Dale, Carolyn, 1950-
Format: 
Books
Publication Date 
2005
Excerpt: 
Fearless editing : crafting words and images for print, web, and public relations / Dale, Carolyn
Available: Copies:
225. 
Cover image for This is PR : the realities of public relations
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2004
Excerpt: 
This is PR : the realities of public relations / Newsom, Doug.
Available: Copies:
226. 
Cover image for The global public relations handbook : theory, research, and practice
by 
Sriramesh, Krishnamurthy.
Format: 
Books
Publication Date 
2003
Excerpt: 
The global public relations handbook : theory, research, and practice / Sriramesh, Krishnamurthy.
Available: Copies:
227. 
Cover image for The marketing glossary : key terms, concepts, and applications in marketing management, sales, advertising, public relations, direct marketing, market research, sales promotion,
by 
Clemente, Mark N.
Format: 
Books
Publication Date 
2002
Excerpt: 
, advertising, public relations, direct marketing, market research, sales promotion, / Clemente, Mark N.
Available: Copies:
by 
Cutlip, Scott M.
Format: 
Books
Publication Date 
2002
Excerpt: 
Essentials of effective public relations for Sub-Saharan Africa / Cutlip, Scott M.
Available: Copies:
229. 
Cover image for Dynamics of public relations and journalism : a practical guide for media studies
by 
Clear, Annette.
Format: 
Books
Publication Date 
2002
Excerpt: 
Dynamics of public relations and journalism : a practical guide for media studies / Clear, Annette.
Available: Copies:
230. 
Cover image for The corporate communications bible : everything you need to know to become a public relations expert
by 
Dilenschneider, Robert L.
Format: 
Books
Publication Date 
2000
Excerpt: 
The corporate communications bible : everything you need to know to become a public relations
Available: Copies:
231. 
Cover image for This is PR : the realities of public relations
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2000
Excerpt: 
This is PR : the realities of public relations / Newsom, Doug.
Available: Copies:
232. 
Cover image for Value-added public relations : the secret weapon of integrated marketing
by 
Harris, Thomas L., 1931-
Format: 
Books
Publication Date 
1998
Excerpt: 
Value-added public relations : the secret weapon of integrated marketing / Harris, Thomas L., 1931-
Available: Copies:
by 
Clear, Annette.
Format: 
Books
Publication Date 
1997
Excerpt: 
Dynamics of public relations and journalism : a practical guide for media studies / Clear, Annette.
Available: Copies:
by 
Angelopoulo, G. C.
Format: 
Books
Publication Date 
1996
Excerpt: 
Introduction to communication. Course Book 7, Speech communication, public relations and
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235. 
Cover image for Public relations, development and social investment : a southern African perspective
by 
Rensburg, Ronél S.
Format: 
Books
Publication Date 
1995
Excerpt: 
Public relations, development and social investment : a southern African perspective / Rensburg
Available: Copies:
by 
Lubbe, Berendien.
Format: 
Books
Publication Date 
1994
Excerpt: 
Public relations in South Africa : a management reader / Lubbe, Berendien.
Available: Copies:
by 
Newsom, Doug.
Format: 
Books
Publication Date 
1993
Excerpt: 
This is PR : the realities of public relations / Newsom, Doug.
Available: Copies:
by 
Bell, Quentin.
Format: 
Books
Publication Date 
1991
Excerpt: 
The PR business : an insider's guide to real-life public relations / Bell, Quentin.
Available: Copies:
239. 
Cover image for All about public relations : how to build business success on good communications
by 
Haywood, Roger, 1939-
Format: 
Books
Publication Date 
1991
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All about public relations : how to build business success on good communications / Haywood, Roger
Available: Copies:
240. 
Cover image for This is PR : the realities of public relations
by 
Newsom, Doug.
Format: 
Books
Publication Date 
1989
Excerpt: 
This is PR : the realities of public relations / Newsom, Doug.
Available: Copies:
241. 
Cover image for Public Relations Writing Form & Style, With Errata Sheet.
Format: 
Books
Publication Date 
2007
Excerpt: 
Public Relations Writing Form & Style, With Errata Sheet.
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242. 
Cover image for Communication planning : an integrated approach
by 
Ferguson, Sherry Devereaux.
Format: 
Books
Publication Date 
1999
Excerpt: 
Sage series in public relations ;
Available: Copies:
243. 
Cover image for Digital PR
by 
Whatmough, Danny, author.
Format: 
Books
Publication Date 
2019
Excerpt: 
Internet in public relations.
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244. 
Cover image for Share this : the social media handbook for PR professionals
by 
Waddington, Stephen.
Format: 
Books
Publication Date 
2012
Excerpt: 
Chartered Institute of Public Relations.
Available: Copies:
Format: 
Continuing Resources
Publication Date 
2025 2024 2023 2022 2021
Excerpt: 
Relations -- Business and Infrastructure -- Assets and Incomes -- Education -- Health -- Social Security
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by 
Mulder, D. (Dalmé)
Format: 
Books
Publication Date 
2025
Excerpt: 
-- Public relations and publicity -- Sponsorship -- Direct marketing -- Digital communication.
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247. 
Cover image for Political science today
by 
Whitman Cobb, Wendy N., author.
Format: 
Books
Publication Date 
2024
Excerpt: 
subfield chapters on Comparative Politics, International Relations, American Government, Political Economy
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248. 
Cover image for Principles of marketing
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2024
Excerpt: 
communications strategy -- Advertising and public relations -- Personal selling and sales promotion -- Digital
Available: Copies:
by 
Calitz, Estian, editor.
Format: 
Books
Publication Date 
2023
Excerpt: 
Public economics / Calitz, Estian, editor.
Available: Copies:
250. 
Cover image for Corporate communication a guide to theory and practice
by 
Cornelissen, Joep VerfasserIn.
Format: 
Books
Publication Date 
2023
Excerpt: 
communication; strategic communication; and public relations. Joep Cornelissen is Professor of Corporate
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251. 
Cover image for Digital storytelling for brands
by 
Tombleson, Bridget, author.
Format: 
Books
Publication Date 
2023
Excerpt: 
public relations professionals, as well as content creators and journalists. This book teaches essential
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by 
Tassiopoulos, Dimitri.
Format: 
Books
Publication Date 
2022
Excerpt: 
KMPL: Public relations
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253. 
Cover image for Advertising & promotion
by 
Hackley, Christopher E., author.
Format: 
Books
Publication Date 
2021
Excerpt: 
-- Public relations -- Other elements of non-advertising promotion -- Global advertising strategy
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254. 
Cover image for Principles of marketing
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Strategy -- 15. Advertising and Public Relations -- 16. Personal Selling and Sales Promotion -- 17. Direct
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255. 
Cover image for Principles of strategic communication
by 
Holtzhausen, Derina Rhoda, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Public relations.
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by 
Koekemoer, Ludi.
Format: 
Books
Publication Date 
2020
Excerpt: 
marketing -- Direct response and database marketing -- Public relations and word-of-mouth management
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257. 
Cover image for The copywriter's handbook : a step-by-step guide to writing copy that sells
by 
Bly, Robert W., author.
Format: 
Books
Publication Date 
2020
Excerpt: 
public relations materials -- Writing TV and radio commercials -- Writing web sites -- Writing landing
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258. 
Cover image for Marketing tourism in South Africa
by 
George, Richard, 1968- author.
Format: 
Books
Publication Date 
2019
Excerpt: 
and public relations in tourism -- PART V: Understanding marketing issues in tourism -- 15. Service
Available: Copies:
by 
Van Heerden, Neels, 1957-
Format: 
Books
Publication Date 
2019
Excerpt: 
-- Public relations and publicity -- Sponsorship -- Direct marketing -- Digital communication.
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by 
Moriarty, Sandra E. (Sandra Ernst), author.
Format: 
Books
Publication Date 
2019
Excerpt: 
different types of consumers. Covering advertising, public relations, direct marketing, promotion, and more
Available: Copies:
by 
Moeti, Kabelo.
Format: 
Books
Publication Date 
2019
Excerpt: 
Finance, Public -- Law and legislation -- South Africa.
Available: Copies:
by 
Cunningham, Nicole.
Format: 
Books
Publication Date 
2018
Excerpt: 
-- 13. Promotions in the marketing mix -- 14. Advertising, public relations and sales promotion -- 15
Available: Copies:
by 
Pritchard, Maritha, editor.
Format: 
Books
Publication Date 
2018
Excerpt: 
digital public relations executives. Primarily, these are all online storytellers and this book aims to
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264. 
Cover image for The basics of media writing : a strategic approach
by 
Kuehn, Scott A., author.
Format: 
Books
Publication Date 
2018
Excerpt: 
-- Persuasive writing -- Public relations -- Advertising -- Business communication -- Appendices.
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265. 
Cover image for Media now : understanding media, culture, and technology
by 
Straubhaar, Joseph D., author.
Format: 
Books
Publication Date 
2018
Excerpt: 
-- The Internet -- The third screen: smart phones and tablets -- Video games -- Public relations -- Media
Available: Copies:
266. 
Cover image for Organizational crisis communication
by 
Frandsen, Finn, 1956- author.
Format: 
Books
Publication Date 
2017
Excerpt: 
-- Crisis management and crisis communication in private and public organizations -- Crisis consulting firms
Available: Copies:
267. 
Cover image for Marketing for tourism, hospitality & events : a global & digital approach
by 
Hudson, Simon, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
advertising and sales promotions, 9) Public relations and personal selling, 10) The role of customer service
Available: Copies:
268. 
Cover image for MKTG 10
by 
Lamb, Charles W., author.
Format: 
Books
Publication Date 
2017
Excerpt: 
communication strategies -- Marketing communications -- Advertising, public relations, and sales promotion
Available: Copies:
269. 
Cover image for The law of delict in South Africa
by 
Loubser, M. M., editor.
Format: 
Books
Publication Date 
2017
Excerpt: 
damages -- Legal and public policy considerations that have justified the statutory development of the law
Available: Copies:
270. 
Cover image for Marketing for hospitality and tourism
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
customers and communicating customer value and advertising -- Promoting products : public relations and
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271. 
Cover image for Media/impact : an introduction to mass media
by 
Biagi, Shirley, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
: Widening the web -- Part 2. Selling the message: Advertising: catching consumers -- Public relations
Available: Copies:
272. 
Cover image for Business writing today : a practical guide
by 
Canavor, Natalie, 1942- author.
Format: 
Books
Publication Date 
2016
Excerpt: 
presentation, video and public relations purposes -- 13. Present yourself : write well to speak well -- 14
Available: Copies:
273. 
Cover image for Marketing management
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2016
Excerpt: 
and experiences, and public relations -- Managing digital communications: online, social media, and
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274. 
Cover image for Mass communication : living in a media world
by 
Hanson, Ralph E., author.
Format: 
Books
Publication Date 
2016 2015
Excerpt: 
; Public relations: interactions, relationships, and the news. -- Part 5: Regulation and control of the
Available: Copies:
275. 
Cover image for Advertising and integrated brand promotion
by 
O'Guinn, Thomas C.
Format: 
Books
Publication Date 
2015
Excerpt: 
, and branded entertainment -- 17. Integrating direct marketing and personal selling -- 18. Public
Available: Copies:
277. 
Cover image for Media and journalism : new approaches to theory and practice
by 
Bainbridge, Jason, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
drum -- Film : the seventh art -- Television : the zoo -- Public relations : spin cycle -- pt. 3. Media
Available: Copies:
278. 
Cover image for Marketing management
by 
Marshall, Greg W.
Format: 
Books
Publication Date 
2015
Excerpt: 
-- Promotional strategy and new media -- Advertising, sales promotion and public relations -- Persoanl selling
Available: Copies:
279. 
Cover image for Global marketing
by 
Keegan, Warren J. author.
Format: 
Books
Publication Date 
2015
Excerpt: 
physical distribution -- Global marketing communications decisions i: advertising and public relations
Available: Copies:
280. 
Cover image for The concise encyclopedia of communication
by 
Donsbach, Wolfgang, 1949-
Format: 
Books
Publication Date 
2015
Excerpt: 
Public relations.
Available: Copies:
281. 
Cover image for Global dimensions of public administration and governance : a comparative voyage
by 
Raadschelders, J. C. N., author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Global dimensions of public administration and governance : a comparative voyage / Raadschelders, J
Available: Copies:
282. 
Cover image for Between the world and me
by 
Coates, Ta-Nehisi author.
Cover image 9780812993547.jpg
Format: 
Books
Publication Date 
2015
Excerpt: 
African Americans -- Public opinion.
Available: Copies:
283. 
Cover image for The Politics of Leverage in international relations : name, shame, and sanction
by 
Friman, H. Richard.
Format: 
Books
Publication Date 
2015
Excerpt: 
The Politics of Leverage in international relations : name, shame, and sanction / Friman, H
Available: Copies:
284. 
Cover image for Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2015
Excerpt: 
-- Direct marketing -- The internet: digital and social media -- Sales promotion -- Public relations
Available: Copies:
285. 
Cover image for Marketing communication : an integrated approach
by 
Koekemoer, Ludi.
Format: 
Books
Publication Date 
2014
Excerpt: 
marketing -- Direct response and database marketing -- Public relations and word-of-mouth management
Available: Copies:
286. 
Cover image for Advertising, promotion, and other aspects of integrated marketing communications
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2014
Excerpt: 
. Public relations, word-of-mouth influence, and sponsorships -- Packaging, point
Available: Copies:
287. 
Cover image for Principles of marketing
by 
Kotler, Philip (Philip J.), 1931-
Format: 
Books
Publication Date 
2014 2013
Excerpt: 
-- 15. Advertising and Public Relations -- 16. Personal Selling and Sales Promotion -- 17. Direct and
Available: Copies:
288. 
Cover image for Business communication
by 
Daniels, Dawn, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
of complaint -- Public Relations -- The functions of public relations -- Public relations tools
Available: Copies:
289. 
Cover image for Consumer democracy : the marketing of politics
by 
Scammell, Margaret.
Format: 
Books
Publication Date 
2014
Excerpt: 
Public relations and politics.
Available: Copies:
290. 
Cover image for Gender terrains in African cinema
by 
Dipio, Dominica, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
; Male victims under patriarchy ; Conclusion -- Positioning the elderly in gender relations. Introduction
Available: Copies:
291. 
Cover image for Marketing
by 
Grewal, Dhruv.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Advertising, public relations, and sales promotions -- Personal selling and sales management -- Glossary
Available: Copies:
292. 
Cover image for International summitry and global governance : the rise of the G7 and the European Council, 1974-1991
by 
Mourlon-Druol, Emmanuel, editor of compilation.
Format: 
Books
Publication Date 
2014
Excerpt: 
-Druol -- Between political messages and public expectations : G7 summits in French and US public opinions, 1975
Available: Copies:
293. 
Cover image for New South African review 4 : a fragile democracy - twenty years on
by 
Khadiagala, Gilbert M.
Format: 
Books
Publication Date 
2014
Excerpt: 
. Public policy and social practice. Introduction / Roger Southall -- Why does Zimbabwe's school system out
Available: Copies:
294. 
Cover image for The outbreak of the First World War : structure, politics, and decision-making
by 
Levy, Jack S., 1948- editor.
Format: 
Books
Publication Date 
2014
Excerpt: 
relations scholars to debate the causes of the war. Organized around several theoretically based questions
Available: Copies:
295. 
Cover image for Media and development
by 
Scott, Martin, 1982- author.
Format: 
Books
Publication Date 
2014
Excerpt: 
play a myriad of roles in influencing levels of charitable donations and the public policies of donor
Available: Copies:
296. 
Cover image for Investment treaty arbitration as public international law procedural aspects and implications
by 
Brabandere, Eric de.
Format: 
Books
Publication Date 
2014
Excerpt: 
Investment treaty arbitration as public international law procedural aspects and implications /
Available: Copies:
297. 
Cover image for Knowledge for whom? : public sociology in the making
by 
Fleck, Christian, 1954-
Format: 
Books
Publication Date 
2014
Excerpt: 
Knowledge for whom? : public sociology in the making / Fleck, Christian, 1954-
Available: Copies:
by 
Thornhill, C.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Human resources -- Municipal associations and related institutions -- Public relations and information
Available: Copies:
299. 
Cover image for Advertising and sales promotion
by 
Koekemoer, Ludi.
Format: 
Books
Publication Date 
2014
Excerpt: 
planning -- Chapter 5. Personal selling -- Chapter 6. Public relations and word-of-mouth management
Available: Copies:
by 
Moeti, Kabelo.
Format: 
Books
Publication Date 
2014
Excerpt: 
Finance, Public -- Law and legislation -- South Africa.
Available: Copies:
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