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Print
by 
Alozie, Emmanuel C.
Format: 
Books
Publication Date 
2011
Excerpt: 
Advertising in developing and emerging countries : the economic, political and social context /
Available: Copies:
2. 
Cover image for Global marketing
by 
Keegan, Warren J. author.
Format: 
Books
Publication Date 
2015
Excerpt: 
physical distribution -- Global marketing communications decisions i: advertising and public relations
Available: Copies:
3. 
Cover image for Children and media : a global perspective
by 
Lemish, Dafna, 1951-
Format: 
Books
Publication Date 
2015
Excerpt: 
teenage sexuality -- Media and advertising -- Advertising for children -- Social and emotional wellbeing
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4. 
Cover image for Consumer democracy : the marketing of politics
by 
Scammell, Margaret.
Format: 
Books
Publication Date 
2014
Excerpt: 
Advertising, Political.
Available: Copies:
5. 
Cover image for Controversies in contemporary advertising
by 
Sheehan, Kim.
Format: 
Books
Publication Date 
2014
Excerpt: 
Controversies in contemporary advertising / Sheehan, Kim.
Available: Copies:
6. 
Cover image for The dynamics of political communication : media and politics in a digital age
by 
Perloff, Richard M.
Format: 
Books
Publication Date 
2014
Excerpt: 
The dynamics of political communication : media and politics in a digital age / Perloff, Richard M.
Available: Copies:
7. 
Cover image for Media studies : the essential resource
by 
Benyahia, Sarah Casey.
Format: 
Books
Publication Date 
2014
Excerpt: 
creativities -- 16.Media in a global political economy -- 17.Public service broadcasting -- 18.News selection
Available: Copies:
8. 
Cover image for Business ethics
by 
Parboteeah, Praveen.
Format: 
Books
Publication Date 
2013
Excerpt: 
-Governmental Organizations -- Government Regulation -- Government Regulation and Company Political Activity -- The Media
Available: Copies:
by 
Lemish, Dafna, 1951- editor.
Format: 
Books
Publication Date 
2013
Excerpt: 
citizenship in the twenty-first century / Cynthia Carter -- Processes and impacts of political socialization
Available: Copies:
10. 
Cover image for Advertising theory
by 
Rodgers, Shelly.
Format: 
Books
Publication Date 
2012
Excerpt: 
Advertising theory / Rodgers, Shelly.
Available: Copies:
by 
Close, Angeline, editor.
Format: 
Books
Publication Date 
2012
Excerpt: 
Online consumer behavior : theory and research in social media, advertising, and e-tail / Close
Available: Copies:
12. 
Cover image for Campaign communication and political marketing
by 
Maarek, Philippe J.
Format: 
Books
Publication Date 
2011
Excerpt: 
Campaign communication and political marketing / Maarek, Philippe J.
Available: Copies:
by 
Conboy, Martin.
Format: 
Books
Publication Date 
2011
Excerpt: 
questions - political coverage, the influence of advertising, the sensationalization of news coverage, the
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by 
Smith, Craig Allen, 1949 February 4-
Format: 
Books
Publication Date 
2010
Excerpt: 
Political campaigns -- United States.
Available: Copies:
by 
Fennis, Bob Michaël, 1968-
Format: 
Books
Publication Date 
2010
Excerpt: 
The psychology of advertising / Fennis, Bob Michaël, 1968-
Available: Copies:
16. 
Cover image for Free speech in the new media
by 
Gibbons, Thomas.
Format: 
Books
Publication Date 
2009
Excerpt: 
unjustifiable infringement"? : political expression and the broadcasting ban on advocacy advertising / Andrew
Available: Copies:
17. 
Cover image for Marketing ethics
by 
Brenkert, George G.
Format: 
Books
Publication Date 
2008
Excerpt: 
. Distribution -- VI. Conclusion -- 4. Promotion: Advertising, Retailing, and Customers -- I. Introduction -- II
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by 
Benoit, William L.
Format: 
Books
Publication Date 
2008
Excerpt: 
-- Theory of reasoned action -- Critical consumers of persuasive messages -- Persuasion in advertising
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19. 
Cover image for International marketing
by 
Cateora, Philip R.
Format: 
Books
Publication Date 
2007
Excerpt: 
Style, and Business Systems -- The Political Environment: A Critical Concern -- The International Legal
Available: Copies:
by 
Brock, Timothy C., 1935-
Format: 
Books
Publication Date 
2005
Excerpt: 
prejudice, persuasiveness of narratives, mass media and political persuasion, small groups, and advertising.".
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by 
Sheehan, Kim Bartel.
Format: 
Books
Publication Date 
2004
Excerpt: 
Controversies in contemporary advertising / Sheehan, Kim Bartel.
Available: Copies:
22. 
Cover image for Public relations : contemporary issues and techniques
by 
Baines, Paul, 1973-
Format: 
Books
Publication Date 
2004
Excerpt: 
relations in political context -- Interview sketch 5: the role of lobbying -- Appendix 1: IPR Code of
Available: Copies:
by 
Frith, Katherine Toland.
Format: 
Books
Publication Date 
2003
Excerpt: 
Advertising and societies : global issues / Frith, Katherine Toland.
Available: Copies:
24. 
Cover image for International marketing
by 
Cateora, Philip R.
Format: 
Books
Publication Date 
2002
Excerpt: 
communications and international advertising -- 17. Personal selling and sales management -- 18. Pricing for
Available: Copies:
by 
Jamieson, Kathleen Hall.
Format: 
Books
Publication Date 
2000
Excerpt: 
The interplay of influence : news, advertising, politics, and the mass media / Jamieson, Kathleen
Available: Copies:
by 
Mueller, Barbara, 1958-
Format: 
Books
Publication Date 
1996
Excerpt: 
International advertising : communicating across cultures / Mueller, Barbara, 1958-
Available: Copies:
by 
Brierley, Sean, 1966-
Format: 
Books
Publication Date 
1995
Excerpt: 
The advertising handbook / Brierley, Sean, 1966-
Available: Copies:
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