Marketing research -- Case studies.

opinion and research in PR, Public relations, ethics and corporate social responsibility; Chapter 3

Research matters / Du Plooy-Cilliers, F. (Franzél)

-of-chapter discussion questions, and features that highlight how research methods can be applied to strategic

Research design : qualitative, quantitative, and mixed methods approaches / Creswell, John W

Research; Phase 2: Strategy; Phase 3: Tactics; Phase 4: Evaluative Research -- Effective Creativity.

-- Public relations' professionalism and ethics -- Public relations specialisms -- Media relations

The basics of social research / Babbie, Earl R., author.

/Process: Communication -- Public opinion -- Management -- Ethics -- The law -- Research -- The publics

Introduction to research : understanding and applying multiple strategies / DePoy, Elizabeth

Research methods for business students / Saunders, M. N. K.

Marketing research / Wiid, Jan.

Research methodology : a step-by-step guide for beginners / Kumar, Ranjit, author.

Introduction to social research : quantitative & qualitative approaches / Punch, Keith.

Research matters / Du Plooy-Cilliers, F. (Franzél)

Research methodology : business and management contexts / Bryman, Alan, author.

Professionalism -- Public Relations Departments and Firms -- pt. 2. Process: Research -- Program Planning

Anthea Garman: Foreword -- What is news? -- Finding the story -- Reporting & research

Marketing research / Aaker, David A.

university. Ch. 8. Collective consciousness and the ethics of learning -- Ch. 9. Quality and qualities -- Ch

Research -- Methodology -- Handbooks, manuals, etc.

-centered organizations and skills -- Research methods in organizational behavior -- Managing diversity: releasing every

Marketing research : a practical approach for the new Millennium / Hair, Joseph F.