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by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2022
Excerpt: 
mechanism. These best-selling authors are known as leading marketing educators and their book, a global
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by 
Koekemoer, Ludi.
Format: 
Books
Publication Date 
2020
Excerpt: 
-- Advertising -- Advertising creativity -- Advertising media and media planning -- Personal selling -- Shopper
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3. 
Cover image for The content marketing handbook : how to double the results of your marketing campaigns
by 
Bly, Robert W., author.
Format: 
Books
Publication Date 
2020
Excerpt: 
selling -- Marketing with white papers and special reports -- Marketing with case sudies and testemonials
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4. 
Cover image for New tourism ventures : an entrepreneurial and managerial approach
by 
Tassiopoulos, Dimitri.
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Managing growth of SMTEs -- Selling/haversting the venture -- Case study: Kamieskroon Bed & Breakfast
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