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Marketing research

Wiid, Jan.

Format:

Books

Publication Date

2013

Excerpt:

Marketing research / Wiid, Jan.

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Marketing research

Wiid, Jan.

Format:

Books

Publication Date

2009

Excerpt:

Marketing research / Wiid, Jan.

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Research matters

Du Plooy-Cilliers, F. (Franzél)

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Books

Publication Date

2021

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Research matters / Du Plooy-Cilliers, F. (Franzél)

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Research matters

Du Plooy-Cilliers, F. (Franzél)

http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=746917&site=ehost-live

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Books

Publication Date

2014

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Research matters / Du Plooy-Cilliers, F. (Franzél)

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Research methods

White, Theresa L.

Format:

Books

Publication Date

2013

Excerpt:

Psychology -- Research -- Methodology.

Available: Copies:

Marketing research

Aaker, David A.

Format:

Books

Publication Date

2011

Excerpt:

Marketing research / Aaker, David A.

Available: Copies:

Doing research

Lategan, Laetus O. K., 1965-

Format:

Books

Publication Date

2011

Excerpt:

Doing research / Lategan, Laetus O. K., 1965-

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Research methods

McBurney, Donald, 1938-

Format:

Books

Publication Date

2010

Excerpt:

Research methods / McBurney, Donald, 1938-

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Marketing research

Aaker, David A.

Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014985787&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-b.html
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Books

Publication Date

2007

Excerpt:

Marketing research / Aaker, David A.

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10.

Marketing research

Aaker, David A.

Table of contents http://catdir.loc.gov/catdir/toc/wiley032/2003057663.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0703/2003057663-b.html
Publisher description http://catdir.loc.gov/catdir/description/wiley039/2003057663.html

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Books

Publication Date

2004

Excerpt:

Marketing research / Aaker, David A.

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11.

Marketing research

Cant, M. C. (Michael Colin), 1957-

Format:

Books

Publication Date

2005

Excerpt:

Marketing research / Cant, M. C. (Michael Colin), 1957-

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12.

First steps in research

Maree, Kobus, 1951-

Format:

Books

Publication Date

2020

Excerpt:

First steps in research / Maree, Kobus, 1951-

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13.

First steps in research

Maree, Kobus, 1951-

Format:

Books

Publication Date

2010

Excerpt:

First steps in research / Maree, Kobus, 1951-

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14.

Marketing research in practice

Tustin, D. H.

Format:

Books

Publication Date

2005

Excerpt:

Marketing research in practice / Tustin, D. H.

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15.

Research methods in psychology

Howitt, Dennis, author.

Format:

Books

Publication Date

2017

Excerpt:

Research methods in psychology / Howitt, Dennis, author.

Available: Copies:

16.

Research methodology : an introduction

Goddard, Wayne.

Format:

Books

Publication Date

2001

Excerpt:

Research methodology : an introduction / Goddard, Wayne.

Available: Copies:

17.

First steps in research

Maree, J. G. (Jacobus Gideon)

Format:

Books

Publication Date

2025

Excerpt:

First steps in research / Maree, J. G. (Jacobus Gideon)

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18.

Research methods in psychology

Howitt, Dennis, author.

Click here to view book
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Publication Date

2020

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Research methods in psychology / Howitt, Dennis, author.

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19.

Introduction to social research

Babbie, Earl R.

Format:

Books

Publication Date

2011 2010

Excerpt:

Introduction to social research / Babbie, Earl R.

Available: Copies:

20.

First steps in research

Maree, Kobus, 1951- editor.

Format:

Books

Publication Date

2016

Excerpt:

First steps in research / Maree, Kobus, 1951- editor.

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21.

Qualitative research design : an interactive approach

Maxwell, Joseph Alex, 1941-

Format:

Books

Publication Date

2013

Excerpt:

Qualitative research design : an interactive approach / Maxwell, Joseph Alex, 1941-

Available: Copies:

22.

Research methods for the behavioural sciences

Gravetter, Frederick J., author.

TCD-affiliated readers may click here for access.

Format:

Electronic Resources

Publication Date

2021

Excerpt:

Research methods for the behavioural sciences / Gravetter, Frederick J., author.

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23.

Legal research : purpose, planning and publication

Venter, Francois, 1947-

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Publication Date

2018

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Legal research : purpose, planning and publication / Venter, Francois, 1947-

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24.

The basics of social research

Babbie, Earl R., author.

Format:

Books

Publication Date

2017

Excerpt:

The basics of social research / Babbie, Earl R., author.

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25.

Practical research : planning and design

Leedy, Paul D.

Format:

Books

Publication Date

2014

Excerpt:

Practical research : planning and design / Leedy, Paul D.

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26.

Research methodology : business and management contexts

Bryman, Alan, author.

Format:

Books

Publication Date

2014

Excerpt:

Research methodology : business and management contexts / Bryman, Alan, author.

Available: Copies:

27.

Doing social research : a global context

Wagner, Claire.

Format:

Books

Publication Date

2012

Excerpt:

Doing social research : a global context / Wagner, Claire.

Available: Copies:

28.

Communication research : techniques, methods and applications

Du Plooy, Gertruida M.

Format:

Books

Publication Date

2009

Excerpt:

Communication research : techniques, methods and applications / Du Plooy, Gertruida M.

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29.

Marketing research : a practical approach

Kolb, Bonita M.

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Sage Research Methods http://SRMO.sagepub.com/view/marketing-research/SAGE.xml

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Electronic Resources

Publication Date

2008

Excerpt:

Marketing research : a practical approach / Kolb, Bonita M.

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30.

The practice of social research

Babbie, Earl R.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1515/2005932100-t.html
Table of contents text/pdf http://www.bsz-bw.de/rekla/show.php?mode=source&eid=uni_0_252978811inh
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Books

Publication Date

2007

Excerpt:

The practice of social research / Babbie, Earl R.

Available: Copies:

31.

Research writing breaking the barriers

Badenhorst, Cecile, 1962-

Format:

Books

Publication Date

2007

Excerpt:

Research writing breaking the barriers / Badenhorst, Cecile, 1962-

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32.

A guide to managing research

Fox, William, 1935-

Format:

Books

Publication Date

2007

Excerpt:

A guide to managing research / Fox, William, 1935-

Available: Copies:

33.

Mass media research : an introduction

Wimmer, Roger D.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1103/2004114638-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1103/2004114638-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1103/2004114638-d.html

Format:

Books

Publication Date

2006

Excerpt:

Mass media research : an introduction / Wimmer, Roger D.

Available: Copies:

34.

Communications research : techniques, methods and applications

Plooy, G. M. du.

Format:

Books

Publication Date

2002

Excerpt:

Communications research : techniques, methods and applications / Plooy, G. M. du.

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35.

Action research : principles and practice

McNiff, Jean.

Publisher description http://catdir.loc.gov/catdir/enhancements/fy0650/2001031911-d.html

Format:

Books

Publication Date

2002

Excerpt:

Action research : principles and practice / McNiff, Jean.

Available: Copies:

36.

Marketing research : a problem-solving approach

Sudman, Seymour.

Format:

Electronic Resources

Publication Date

1998

Excerpt:

Marketing research : a problem-solving approach / Sudman, Seymour.

Available: Copies:

37.

Marketing research : measurement and method

Tull, Donald S.

Format:

Books

Publication Date

1990

Excerpt:

Marketing research : measurement and method / Tull, Donald S.

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38.

Fundamentals of social research methods : an African perspective

Bless, Claire.

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Books

Publication Date

2013

Excerpt:

Fundamentals of social research methods : an African perspective / Bless, Claire.

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39.

Social research methods : qualitative and quantitative approaches

Neuman, W. Lawrence (William Lawrence), 1950- author.

E-book - Full text from Dawsonera. To print, you will need to select one page at a time
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Publication Date

2014

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Social research methods : qualitative and quantitative approaches / Neuman, W. Lawrence (William

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40.

Social research methods : qualitative and quantitative approaches

Neuman, W. Lawrence (William Lawrence), 1950-

Format:

Books

Publication Date

2011

Excerpt:

Social research methods : qualitative and quantitative approaches / Neuman, W. Lawrence (William

Available: Copies:

41.

Advanced research methods in the built environment

Knight, Andrew, 1972-

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0833/2008013079-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0833/2008013079-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy0833/2008013079-t.html

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Books

Publication Date

2008

Excerpt:

Advanced research methods in the built environment / Knight, Andrew, 1972-

Available: Copies:

42.

Social research methods : quantitative and qualitative approaches

Neuman, W. Lawrence (William Lawrence), 1950-

Format:

Books

Publication Date

2005

Excerpt:

Social research methods : quantitative and qualitative approaches / Neuman, W. Lawrence (William

Available: Copies:

43.

Industrial and organizational psychology : research and practice

Spector, Paul E.

Table of contents http://catdir.loc.gov/catdir/toc/onix04/98050852.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0706/98050852-d.html

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Books

Publication Date

2000

Excerpt:

Industrial and organizational psychology : research and practice / Spector, Paul E.

Available: Copies:

44.

Social research methods : qualitative and quantitative approaches

Neuman, W. Lawrence (William Lawrence), 1950-

Format:

Books

Publication Date

1997

Excerpt:

Social research methods : qualitative and quantitative approaches / Neuman, W. Lawrence (William

Available: Copies:

45.

Ethical decision making in physical activity research

Drowatzky, John N.

Table of contents http://www.gbv.de/dms/bowker/toc/9780873224734.pdf

Format:

Books

Publication Date

1996

Excerpt:

Ethical decision making in physical activity research / Drowatzky, John N.

Available: Copies:

46.

Research methodology for the economic and management sciences

Van Zyl, L. E.

Format:

Books

Publication Date

2014

Excerpt:

Research methodology for the economic and management sciences / Van Zyl, L. E.

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47.

Positioning theory and strategic communication : a new approach to public relations research and practice

James, Melanie, author.

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Publication Date

2014

Excerpt:

Positioning theory and strategic communication : a new approach to public relations research and

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48.

Research design : qualitative, quantitative, and mixed methods approaches

Creswell, John W., author.

Format:

Books

Publication Date

2023

Excerpt:

Research design : qualitative, quantitative, and mixed methods approaches / Creswell, John W

Available: Copies:

49.

Educational research : planning, conducting and evaluating quantitative and qualitative research

Creswell, John W. (NL-LeOCL)072403667

Format:

Books

Publication Date

2021

Excerpt:

Educational research : planning, conducting and evaluating quantitative and qualitative research /

Available: Copies:

50.

Research methodology : a step-by-step guide for beginners

Kumar, Ranjit, author.

Format:

Books

Publication Date

2019

Excerpt:

Research methodology : a step-by-step guide for beginners / Kumar, Ranjit, author.

Available: Copies:

51.

Research design : qualitative, quantitative, and mixed methods approaches

Creswell, John W., author.

Format:

Books

Publication Date

2018

Excerpt:

Research design : qualitative, quantitative, and mixed methods approaches / Creswell, John W

Available: Copies:

52.

Research methodology : a step-by-step guide for beginners

Kumar, Ranjit.

Format:

Books

Publication Date

2011

Excerpt:

Research methodology : a step-by-step guide for beginners / Kumar, Ranjit.

Available: Copies:

53.

Research at grass roots : for the social sciences and human services professions

De Vos, A. S.

Format:

Books

Publication Date

2011

Excerpt:

Research at grass roots : for the social sciences and human services professions / De Vos, A. S.

Available: Copies:

54.

Your research project : designing and planning your work

Walliman, Nicholas.

Format:

Books

Publication Date

2011

Excerpt:

Your research project : designing and planning your work / Walliman, Nicholas.

Available: Copies:

55.

The essentials of statistics : a tool for social research

Healey, Joseph F., 1945-

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1212/2008940409-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1303/2008940409-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1212/2008940409-d.html

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Books

Publication Date

2010 2009

Excerpt:

The essentials of statistics : a tool for social research / Healey, Joseph F., 1945-

Available: Copies:

56.

The essentials of statistics : a tool for social research

Healey, Joseph F., 1945-

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1515/2006904375-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1515/2006904375-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1515/2006904375-t.html

Format:

Books

Publication Date

2007

Excerpt:

The essentials of statistics : a tool for social research / Healey, Joseph F., 1945-

Available: Copies:

57.

Research in practice : applied methods for the social sciences

Terre Blanche, M. J. (Martin J.)

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1005/2010365473-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1005/2010365473-d.html

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Publication Date

2006

Excerpt:

Research in practice : applied methods for the social sciences / Terre Blanche, M. J. (Martin J.)

Available: Copies:

58.

Research methods for leisure and tourism : a practical guide

Veal, Anthony James, author.

to access electronic resource
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Format:

Books

Publication Date

2006

Excerpt:

Research methods for leisure and tourism : a practical guide / Veal, Anthony James, author.

Available: Copies:

59.

Research at grass roots : for the social sciences and human services professions

De Vos, A. S.

Format:

Books

Publication Date

2005

Excerpt:

Research at grass roots : for the social sciences and human services professions / De Vos, A. S.

Available: Copies:

60.

Research in practice : applied methods for the social sciences

Terre Blanche, M. J. (Martin J.)

Format:

Books

Publication Date

1999

Excerpt:

Research in practice : applied methods for the social sciences / Terre Blanche, M. J. (Martin J.)

Available: Copies:

61.

Emerging voices : a report on education in South African rural communities

Human Sciences Research Council.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0627/2005380808-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0627/2005380808-d.html

Format:

Books

Publication Date

2005

Excerpt:

Human Sciences Research Council.

Available: Copies:

62.

Curriculum inquiry in South African higher education : some scholarly affirmations and challenges

Bitzer, Eli.

Format:

Books

Publication Date

2011

Excerpt:

Sun Press series : Research into higher education.

Available: Copies:

63.

Sustainable urban futures in Africa

Cobbinah, Patrick Brandful, editor.

Format:

Books

Publication Date

2022

Excerpt:

Routledge research in planning and urban design.

Available: Copies:

64.

GIS for environmental decision-making

National Conference on GIS Research UK (12th : 2004 : Norwich, England)

Format:

Books

Publication Date

2020 2008

Excerpt:

GIS for environmental decision-making / National Conference on GIS Research UK (12th : 2004

Available: Copies:

65.

The scholarship of teaching and learning in higher education

Murray, Rowena.

Format:

Books

Publication Date

2008

Excerpt:

Society for Research into Higher Education.

Available: Copies:

66.

Analysis of derivatives for the CFA program

Chance, Don M.

Format:

Books

Publication Date

2003

Excerpt:

Association for Investment Management and Research.

Available: Copies:

67.

South African foreign policy review : Ramaphosa and a new dawn for South African foreign policy

Masters, Lesley, editor.

Format:

Books

Publication Date

2022

Excerpt:

Human Sciences Research Council, issuing body.

Available: Copies:

68.

Child and youth misbehaviour in South Africa : a holistic approach

Bezuidenhout, Christiaan, editor.

Format:

Books

Publication Date

2024

Excerpt:

relevant legal processes pertaining to young people and reinforces theoretical explanations with research

Available: Copies:

69.

PSYCHOPATHOLOGY SOUTH AFRICAN EDITION : an integrative approach to mental.

Barlow, DH

Format:

Books

Publication Date

2023

Excerpt:

Assessment and Diagnosis-- 4Research methods-- 5Anxieaty, Trauma and stress-related and obsessive

Available: Copies:

70.

Purchasing and supply management

Badenhorst, J. A. (Johanna Adolphina), 1954- editor.

Format:

Books

Publication Date

2023 2018

Excerpt:

activities -- PART 4. Instruments In Managing Purchasing And Supply. 11. Research in purchasing and supply

Available: Copies:

71.

Cognitive Psychology

van Hooff, Johanna VerfasserIn.

Cover lizenzpflichtig

Format:

Books

Publication Date

2023

Excerpt:

approach and emphasis on research, methodology and application, students learn how to interpret theories

Available: Copies:

72.

A Guide to Performing Internal Audit Engagement Internal Audit Techmican

The Institute of Internal Auditors South Africa author.

Format:

Books

Publication Date

2023

Excerpt:

Information and communication technology--Chapter 11 Concepts and principles of applied research--Chapter 12

Available: Copies:

73.

Operations management

Maritz, Mark, author.

Format:

Regular print

Publication Date

2023

Excerpt:

epidemiological research. Examples focus on the South African setting, highlighting regional conditions, diseases

Available: Copies:

74.

Psychology themes and variations a South African perspective

Weiten, Wayne, 1950- author.

Format:

Books

Publication Date

2022

Excerpt:

research and its relationship to application, to show both the unity and diversity of psychology's subject

Available: Copies:

75.

Life-span human development

Sigelman, Carol K., author.

Format:

Books

Publication Date

2022

Excerpt:

"Packed with the latest research and vivid examples, Sigelman and Rider's Life-span human

Available: Copies:

76.

Community psychology

Parry, B.P., editor.

Format:

Books

Publication Date

2022

Excerpt:

community psychology -- Discourse of empowerment -- Participatory action research in South African

Available: Copies:

77.

The Palgrave handbook of sustainable peace and security in Africa

Kuwali, Dan, editor.

Format:

Books

Publication Date

2022

Excerpt:

, instability and the challenges of peace and development, and provides research-based policy advice to guide

Available: Copies:

78.

Routledge handbook of environmental impact assessment

Hanna, Kevin S. (Kevin Stuart), 1961- editor.

Format:

Books

Publication Date

2022

Excerpt:

practice. This collection deploys a research and practice-based approach to the subject, delivering an

Available: Copies:

79.

Public Relations: principles and practice

Dalla Pria, Madel.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0417/2004009943.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0915/2004009943-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2004009943-d.html

Format:

Books

Publication Date

2021

Excerpt:

: Motivating and leading PR teams; Chapter 10: Digital technology and PR; Chapter 11: PR research for

Available: Copies:

80.

The psychology of advertising

Fennis, Bob Michaël, 1968- author.

Format:

Books

Publication Date

2021

Excerpt:

psychological theories and empirical research findings to real-life industry examples, showing how scientific

Available: Copies:

81.

Psychology for teachers

Castle, Paul (Sports psychologist), author.

Companion website https://study.sagepub.com/castlebuckler2e

Format:

Books

Publication Date

2021

Excerpt:

research literature with the very real needs for assessment services to continue, even when in

Available: Copies:

82.

A student's guide to advanced tax 2022

Muller, Andreas C., 1952- author.

Format:

Books

Publication Date

2021 2019

Excerpt:

Tax Research & Publication

Available: Copies:

83.

A student's guide to advanced tax /P2021

Brettenny, Alex, 1952- author.

Format:

Books

Publication Date

2021 2020 2019

Excerpt:

Tax Research & Publication

Available: Copies:

84.

Marketing management : a South African perspective

Cant, M. C. (Michael Colin), 1957- editor.

Format:

Books

Publication Date

2021

Excerpt:

, targeting and positioning -- Marketing research and information management -- Product decisions -- Branding

Available: Copies:

85.

Theories of human communication

Littlejohn, Stephen W., author.

Format:

Books

Publication Date

2021

Excerpt:

communication theories, current research, extensions, and applications in a thoughtfully organized and engaging

Available: Copies:

86.

Routledge international handbook of migration studies

Gold, Steven J. (Steven James), editor.

Format:

Books

Publication Date

2020

Excerpt:

Emigration and immigration -- Research.

Available: Copies:

87.

A handbook for teaching and learning in higher education ; enhancing academic practice

Marshall, Stephanie, editor.

Format:

Books

Publication Date

2020

Excerpt:

recognises the complex demands of teaching, research, scholarship and academic management in higher education

Available: Copies:

88.

Strategic management : an integrated approach. Theory & cases

Hill, Charles W. L., author.

Format:

Books

Publication Date

2020

Excerpt:

management. It integrates cutting edge research, rising trends in strategy and hot topics, such as corporate

Available: Copies:

89.

Religion in sociological perspective

Roberts, Keith A., author.

Format:

Books

Publication Date

2020

Excerpt:

research in the sociology of religion, and how to apply these analytical tools to new groups they encounter"--

Available: Copies:

90.

Litigation skills for South African lawyers

Marnewick, C. G. (Chris G.)

Format:

Books

Publication Date

2019

Excerpt:

-- Preparation for trial : legal research -- Preparation for trial : fact analysis and strategy -- Ethics

Available: Copies:

91.

An introduction to criminological theory

Burke, Roger Hopkins, author.

EBSCO

Format:

Books

Publication Date

2019

Excerpt:

"Building on previous editions, this book presents the latest research and theoretical developments

Available: Copies:

92.

Literacy in the foundation phase

Bester, Marie, author.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2125844&site=ehost-live

Format:

Books

Publication Date

2019

Excerpt:

focuses on the practical teaching of English. In addition, the book's strong research foundation will

Available: Copies:

93.

A Southern African perspective on fundamental criminology

Bezuidenhout, Christiaan.

Format:

Books

Publication Date

2019

Excerpt:

Criminology -- Research -- South Africa -- Methodology.

Available: Copies:

94.

Purchasing and supply management

Badenhorst, J. A. (Johanna Adolphina), 1954- editor.

Format:

Books

Publication Date

2018

Excerpt:

activities -- PART 4. Instruments In Managing Purchasing And Supply. 11. Research in purchasing and supply

Available: Copies:

95.

Social media marketing

Tuten, Tracy L., 1967- author.

Format:

Books

Publication Date

2018

Excerpt:

Research -- Social Media Listening: The Research Process -- Caution! Research Errors and Biases -- Social

Available: Copies:

96.

Media studies. Volume 3, Media content and media audiences

Fourie, Pieter J. (Pieter Jacobus), 1950- editor.

Format:

Books

Publication Date

2018

Excerpt:

; Questionnaire surveys in media research; Field research in media studies ; Measuring media audiences

Available: Copies:

97.

Psychology for teachers

Castle, Paul (Sports psychologist), author.

Companion website https://study.sagepub.com/castlebuckler2e

Format:

Books

Publication Date

2018

Excerpt:

. School-based research within positive psychology -- 2.4. Flow -- 2.5. Developing flow in the classroom

Available: Copies:

98.

Beginner's guide for law students

Kleyn, D. G., author.

EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2524082&site=ehost-live&scope=site

Format:

Books

Publication Date

2018

Excerpt:

's objectives, history and subdivisions; and legal research skills. Students are introduced to the law as it

Available: Copies:

99.

Criminology : theories, patterns, and typologies

Siegel, Larry J., 1947-

Format:

Books

Publication Date

2018

Excerpt:

cutting-edge seminal research, up-to-the-minute policy, hundreds of new references, and new material on

Available: Copies:

100.

Millennials, goldfish & other training misconceptions : debunking learning myths and superstitions

Quinn, Clark N., 1956- author.

Format:

Books

Publication Date

2018

Excerpt:

laid them bare before the research and evidence. Now, myth busting has never been easier. Millennials

Available: Copies:

101.

Psychology : themes and variations

Weiten, Wayne, 1950- author.

Format:

Books

Publication Date

2018

Excerpt:

research and its relationship to application, to show both the unity and diversity of psychology's subject

Available: Copies:

102.

Professional communication : deliver effective written, spoken and visual messages

English, Jane, author, editor.

Format:

Books

Publication Date

2017

Excerpt:

, and conducting and managing Internet research.

Available: Copies:

103.

Abnormal psychology : an integrative approach

Barlow, David H.

Format:

Books

Publication Date

2017

Excerpt:

assessment and diagnosis -- Research methods -- Anxiety, trauma and stressor-related and obsessive

Available: Copies:

104.

Marketing management : a South African perspective

Cant, M. C. (Michael Colin), 1957- editor.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1717689&site=ehost-live

Format:

Books

Publication Date

2017

Excerpt:

, targeting and positioning -- Marketing research and information management -- Product decisions -- Branding

Available: Copies:

105.

Discovering psychology : the science of mind

Cacioppo, John T., author.

Format:

Books

Publication Date

2017

Excerpt:

Psychology -- Research.

Available: Copies:

106.

Introduction to machine learning with Python : a guide for data scientists

Müller, Andreas C., author.

Format:

Books

Publication Date

2017 2016

Excerpt:

, but this field is not exclusive to large companies with extensive research teams. If you use Python

Available: Copies:

107.

How to analyse texts : a toolkit for students of English

Carter, Ronald, 1947- author.

Format:

Books

Publication Date

2016

Excerpt:

materials -- Sizing up the job: questions, scope and focus -- right tools for the job: research methods

Available: Copies:

108.

Writing English with style

Shober, Dianne, author.

Format:

Books

Publication Date

2016

Excerpt:

-- Writing argumentative essays -- Writing research essays -- Paraphrasing, summarising and plagiarism

Available: Copies:

109.

Clinical law in South Africa

Mahomed, Shaheda Hassim, editor.

Format:

Books

Publication Date

2016

Excerpt:

Management -- 8. Legal Research and writing opinions -- 9.Drafting letters -- 10. Drafting pleadings, notices

Available: Copies:

110.

Marketing management

Kotler, Philip, author.

Format:

Books

Publication Date

2016

Excerpt:

information and forecasting demand -- Conducting marketing research -- Creating long-term loyalty

Available: Copies:

111.

Principles of data science : learn the techniques and math you need to start making sense of your data

Ozdemir, Sinan, author.

EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e000xww&AN=1441463&site=ehost-live&scope=site

Format:

Books

Publication Date

2016

Excerpt:

Quantitative research.

Available: Copies:

112.

UX for beginners : a crash course in 100 short lessons

Marsh, Joel, author.

EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1135545&site=ehost-live&scope=site

Format:

Books

Publication Date

2016

Excerpt:

research. What is user research? -- What isn't user research / -- How many users do you need? -- How to ask

Available: Copies:

113.

Architecting experience : a marketing science and digital analytics handbook

Wheeler, Scot R.

EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site

Format:

Books

Publication Date

2016

Excerpt:

Digital and Direct Marketing Master's programs and professionals in IT, Research, and Marketing.

Available: Copies:

114.

Strategic Management : Concepts and Cases : a competitive advantage approach

David, Fred R.

Format:

Books

Publication Date

2015

Excerpt:

thoroughly updated and revised with current research and concepts. This edition includes 29 new cases and end

Available: Copies:

115.

Organizational behavior

Robbins, Stephen P., 1943-

Format:

Books

Publication Date

2015

Excerpt:

research you want, in the language your students understand. This text continues its tradition of making

Available: Copies:

116.

A dictionary of psychology

Colman, Andrew M., author.

Format:

Books

Publication Date

2015

Excerpt:

disorder, and research methods. The range of entries extends to related disciplines including

Available: Copies:

117.

Teachers discovering computers : integrating technology in a changing world

Gunter, Glenda A., author.

Format:

Books

Publication Date

2015

Excerpt:

Technology Integration -- Learning Theories And Educational Research -- Summary Of Technology And Curriculum

Available: Copies:

118.

Teaching strategies for quality teaching and learning

Killen, Roy.

Format:

Books

Publication Date

2015

Excerpt:

-- Using problem solving as a teaching strategy -- Using research as a teaching strategy -- Using role play

Available: Copies:

119.

Technical communication strategies for today

Johnson-Sheehan, Richard, author.

Format:

Books

Publication Date

2015

Excerpt:

research methods -- Designing documents and interfaces -- Creating and using graphics -- Preparing and

Available: Copies:

120.

Adult development and aging

Cavanaugh, John C., author.

Format:

Books

Publication Date

2015

Excerpt:

Methods -- Measurement In Adult Development And Aging Research -- General Designs For Research -- Designs

Available: Copies:

121.

A handbook for teaching and learning in higher education : enhancing academic practice

Fry, Heather.

EBSCO http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=835218&site=ehost-live

Format:

Books

Publication Date

2015

Excerpt:

Kingsbury -- Supervising research degrees / Stan Taylor and Margaret Kiley -- Maximising student learning

Available: Copies:

122.

Mass communication theory : foundations, ferment, and future

Baran, Stanley J., author.

Format:

Books

Publication Date

2015

Excerpt:

media theory and research.

Available: Copies:

123.

Early childhood curriculum for all learners : integrating play and literacy activities

Selmi, Ann M., author.

Format:

Books

Publication Date

2015

Excerpt:

to teach early childhood professionals about the latest research on play and early literacy and then

Available: Copies:

124.

Science for children

Fleer, Marilyn.

Format:

Books

Publication Date

2015

Excerpt:

Research Foundation for Developing a Personal Approach to Teaching Science: : -- Science as a human

Available: Copies:

125.

Family therapy : a systemic integration

Becvar, Dorothy Stroh, author.

Format:

Books

Publication Date

2014

Excerpt:

several post-modern approaches. Assessment, intervention, training and supervision, research, and

Available: Copies:

126.

Corporate communication : a guide to theory & practice

Cornelissen, Joep, author.

Format:

Books

Publication Date

2014

Excerpt:

and Campaign Management -- Chapter 7: Research and Measurement -- Part IV: Specialist Areas in

Available: Copies:

127.

Introduction to marketing

Strydom, J. W. (Johan Wilhelm), 1952- editor.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=944642&site=ehost-live

Format:

Books

Publication Date

2014

Excerpt:

research -- Chapter 5: Segmentation, targeting and positioning -- Chapter 6: Product decision -- Chapter 7

Available: Copies:

128.

Corporate communication

Argenti, Paul A.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html

Format:

Books

Publication Date

2013

Excerpt:

the Media -- Conducting Research for Targeting Traditional Media -- Researching and Engaging the

Available: Copies:

129.

Creating significant learning experiences : an integrated approach to designing college courses

Fink, L. Dee, 1940-

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=632420&site=ehost-live

Format:

Books

Publication Date

2013

Excerpt:

"In this thoroughly updated edition of L. Dee Fink's bestselling classic, he discusses new research

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130.

Marketing management : a South African perspective

Cant, M. C. (Michael Colin), 1957- editor.

http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=707001&site=ehost-live

Format:

Books

Publication Date

2013

Excerpt:

, targeting and positioning -- Marketing research and information management -- Product decisions -- Branding

Available: Copies:

131.

Child development

Berk, Laura E.

Format:

Books

Publication Date

2013

Excerpt:

-- History, theory, and applied directions -- Research strategies -- Foundations of development -- Biological

Available: Copies:

132.

Handbook of public relations

Skinner, J. C. (J. Chris)

Format:

Books

Publication Date

2013

Excerpt:

advertising -- Public relations and selling -- Public relations and research -- The practice of public

Available: Copies:

133.

Diagnostic and statistical manual of mental disorders : DSM-5.

American Psychiatric Association.

Table of contents http://swbplus.bsz-bw.de/bsz381494357inh.htm
http://www.PsychiatryOnline.org
http://dsm.psychiatryonline.org/doi/book/10.1176/appi.books.9780890425596
http://psychiatryonline.org/

Format:

Books

Publication Date

2013

Excerpt:

issues related to diagnosis; Integration of scientific findings from the latest research in genetics and

Available: Copies:

134.

Community psychology : analysis context and action

Duncan, Norman (Professor of psychology), author.

EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=3341137&site=ehost-live&scope=site

Format:

Books

Publication Date

2013

Excerpt:

innovation and engaging communities -- Activating action: aims, methods and imperatives of research in

Available: Copies:

135.

Public relations cases

Hayes, Darrell C.

Format:

Books

Publication Date

2013

Excerpt:

-- Opportunity or Problem Research -- Audience Research -- Research Methods -- Objectives -- Output Objectives

Available: Copies:

136.

The coding manual for qualitative researchers

Saldaña, Johnny.

Format:

Books

Publication Date

2013

Excerpt:

Qualitative research -- Data processing.

Available: Copies:

137.

Professional communication : deliver effective written, spoken and visual messages

English, Jane.

Format:

Books

Publication Date

2012

Excerpt:

plagiarism -- The research journey: An introduction to research -- Academic proposal and dissertation or

Available: Copies:

138.

An introduction to enterprise architecture

Bernard, Scott A., author.

Format:

Books

Publication Date

2012

Excerpt:

related academic research and industry best practices, as well as my own observations about potential

Available: Copies:

139.

Community psychology in South Africa

Visser, Maretha, editor.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1242869&site=ehost-live

Format:

Books

Publication Date

2012

Excerpt:

-- Critical approaches in community psychology -- African cosmology, psychology and community -- Research and

Available: Copies:

140.

Gender and popular culture

Milestone, Katie.

Format:

Books

Publication Date

2012

Excerpt:

students. A mix of primary and secondary research creates a balanced yet original overview.

Available: Copies:

141.

Purchasing and supply management

Hugo, W. M. J. (Willem Matheus Johannes), 1944-

Format:

Books

Publication Date

2011

Excerpt:

. Research in purchasing and supply management -- Negotiation in purchasing and supply management

Available: Copies:

142.

Corporate communication : a guide to theory and practice

Cornelissen, Joep.

Format:

Books

Publication Date

2011

Excerpt:

communication in practice. Communication strategy -- Strategic planning and campaign management -- Research and

Available: Copies:

143.

Introducing public relations : theory and practice

Butterick, Keith.

Format:

Books

Publication Date

2011

Excerpt:

-house -- Public relations consultancies -- Strategy, research, measurement and evaluation -- Putting effective PR

Available: Copies:

144.

The SAGE handbook of leadership

Bryman, Alan.

Format:

Books

Publication Date

2011

Excerpt:

A history of leadership / Research methods in the study of leadership / The enduring and elusive

Available: Copies:

145.

A Southern African perspective on fundamental criminology

Bezuidenhout, Christiaan.

Table of contents http://swbplus.bsz-bw.de/bsz352172789inh.htm

Format:

Books

Publication Date

2011

Excerpt:

Criminology -- Research -- South Africa -- Methodology.

Available: Copies:

146.

Introduction to journalism

Ansell, Gwen.

Format:

Books

Publication Date

2011

Excerpt:

Anthea Garman: Foreword -- What is news? -- Finding the story -- Reporting & research

Available: Copies:

147.

Skills workbook for law students

Kok, Anton.

Format:

Books

Publication Date

2011

Excerpt:

Study skills -- Numeracy skills -- Research skills -- Reading skills -- Writing skills

Available: Copies:

148.

Cover image for The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadership

The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadership

Gillis, Tamara L.

Inhaltsverzeichnis Inhaltsverzeichnis

Format:

Books

Publication Date

2011

Excerpt:

Relations Public Relations Research and Planning / Media Relations / Investor Relations and Financial

Available: Copies:

149.

Psychology : an introduction

Swartz, Leslie, 1955-

Format:

Books

Publication Date

2011

Excerpt:

research topic -- Reviewing existing literature -- Formulating the research problem and posing the research

Available: Copies:

150.

Compensation

Milkovich, George T.

Format:

Books

Publication Date

2011

Excerpt:

compensation issues in the context of theory, research, and real-business practices. It showcases practices

Available: Copies:

151.

Essentials of marketing

Cant, M. C. (Michael Colin), 1957-

Format:

Books

Publication Date

2010

Excerpt:

The field of marketing -- The marketing environment -- Marketing research -- Consumer and business

Available: Copies:

152.

Planning and managing public relations campaigns : a strategic approach

Gregory, Anne, 1953-

View this book online, via DawsonERA, both on- and off-campus
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1114/2010002521-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1114/2010002521-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1114/2010002521-d.html

Format:

Books

Publication Date

2010

Excerpt:

-- Research and analysis -- Communication theory and setting aims and objectives -- Knowing the publics and

Available: Copies:

153.

Strategic information systems management

Grant, Kevin, 1968-

View this book online, via DawsonERA, both on- and off-campus
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018860995&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2010

Excerpt:

Combining a rich blend of research, best practice and policy, Strategic Information Systems

Available: Copies:

154.

Public relations strategy

Oliver, Sandra.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=301107&site=ehost-live
123Library http://www.123library.org/book_details/?id=98917
Dawsonera http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749458652
Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=480545
ebrary http://site.ebrary.com/id/10364972

Format:

Books

Publication Date

2010

Excerpt:

borderless world view -- Research methods" measures and motives -- The ethical dimension: a moral imperative.

Available: Copies:

155.

How to write essays & assignments

McMillan, Kathleen.

Format:

Books

Publication Date

2010 2007

Excerpt:

This book covers everything a student will need to research, plan and write academic essays and

Available: Copies:

156.

Beginner's guide for law students

Kleyn, D. G.

Format:

Books

Publication Date

2010

Excerpt:

-- Legal argument and logic -- HIV/AIDS and the law -- Perspectives on the law -- Legal research.

Available: Copies:

157.

Teaching strategies for quality teaching and learning

Killen, Roy.

Format:

Books

Publication Date

2010

Excerpt:

-- Using problem solving as a teaching strategy -- Using research as a teaching strategy -- Using role play

Available: Copies:

158.

Researching learning in virtual worlds

ReLIVE 08 (2008 : Open University)

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018959072&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2010

Excerpt:

Virtual reality in education -- Research -- Congresses.

Available: Copies:

159.

International marketing

Cateora, Philip R., author.

Format:

Books

Publication Date

2010

Excerpt:

. Developing a Global Vision through Marketing Research --- 9. Economic Development and the Americas --- 10

Available: Copies:

160.

Marketing for hospitality and tourism

Kotler, Philip.

Format:

Books

Publication Date

2010

Excerpt:

systems and marketing research -- Consumer markets and consumer buying behavior -- Organizational buyer

Available: Copies:

161.

Key marketing metrics : the 50+ metrics every manager needs to know

Farris, Paul W.

Table of contents http://catdir.loc.gov/catdir/toc/fy0906/2009367202.html
Table of contents http://www.gbv.de/dms/zbw/58325909X.pdf

Format:

Books

Publication Date

2009

Excerpt:

Marketing research.

Available: Copies:

162.

Psychology in the work context

Bergh, Ziel C.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1013/2010286171-t.html
Table of contents http://swbplus.bsz-bw.de/bsz318196700inh.htm
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1013/2010286171-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1013/2010286171-d.html

Format:

Books

Publication Date

2009

Excerpt:

. Psychological Methodologies -- 21. Assessment of personality and individual differences -- 22. Research and

Available: Copies:

163.

Child development

Berk, Laura E.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0821/2008027393.html

Format:

Regular print

Publication Date

2009

Excerpt:

A Personal Note to Students -- Preface for Instructors -- Part I: Theory and Research in Child

Available: Copies:

164.

English for law students

Van der Walt, C. (Christa)

Format:

Books

Publication Date

2009

Excerpt:

-- Advanced research in law subjects -- Progression of skills.

Available: Copies:

165.

Sports injury prevention

Bahr, Roald, 1957-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0827/2008039504.html

Format:

Books

Publication Date

2009

Excerpt:

, Sports Injury Prevention shows how the health of athletes can be protected by highlighting research

Available: Copies:

166.

Higher education in South Africa : a scholarly look behind the scenes

Bitzer, Eli.

Format:

Books

Publication Date

2009

Excerpt:

engagement -- Higher education studies and research in South Africa : perspectives on gaining authority and

Available: Copies:

167.

Successful academic writing

Gillett, Andy.

to access electronic resource

Format:

Books

Publication Date

2009

Excerpt:

research -- Reading and note-taking -- Features of academic writing -- Writing descriptively -- Writing

Available: Copies:

168.

The advertised mind : groundbreaking insights into how our brains respond to advertising

Du Plessis, Erik.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0810/2008005803.html

Format:

Books

Publication Date

2008

Excerpt:

Human information processing -- Research.

Available: Copies:

169.

Marketing

Lamb, Charles W.

Format:

Books

Publication Date

2008

Excerpt:

decision-making and marketing research -- Segmenting and targeting markets -- Positioning the firm and its

Available: Copies:

170.

An introduction to postgraduate supervision

Lategan, Laetus O. K., 1965-

Format:

Books

Publication Date

2008

Excerpt:

question to the research article -- Assessment in research degrees -- Project management -- Directives for

Available: Copies:

171.

Social psychology

Baron, Robert A.

Format:

Books

Publication Date

2008

Excerpt:

With chapter reviews, profiles of classic research studies, real-life examples and connections

Available: Copies:

172.

A skills standard for budding scientists

Buchanan, James.

Format:

Books

Publication Date

2008

Excerpt:

presentations ; Transactional material ; Crafting ; Diagrams and drawings ; Literature research ; Surveys

Available: Copies:

173.

Human communication : principles and contexts

Tubbs, Stewart L., 1943-

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0745/2007039376-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0745/2007039376-d.html

Format:

Books

Publication Date

2008

Excerpt:

and contexts of communication studies. The award-winning authors link theory and research with

Available: Copies:

174.

Blended learning in higher education : framework, principles, and guidelines

Garrison, D. R. (D. Randy), 1945-

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0808/2007028790-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016137670&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016137670&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0739/2007028790-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0739/2007028790-d.html

Format:

Books

Publication Date

2008

Excerpt:

learning in higher education as well as a comprehensive examination of the topic. Well-grounded in research

Available: Copies:

175.

Opening up education : the collective advancement of education through open technology, open content, and open knowledge

Iiyoshi, Toru.

Format:

Books

Publication Date

2008

Excerpt:

community-based research activity / Candace Thille -- Extending the impact of open educational resources

Available: Copies:

176.

Marketing success stories : South African case studies

Cant, M. C. (Michael Colin), 1957-

Format:

Books

Publication Date

2008

Excerpt:

-Slices Innovations -- Origin's i-brand -- Precommercialisation: Research and Development -- The i-brand of Origin

Available: Copies:

177.

Child and youth misbehaviour in South Africa : a holistic approach

Bezuidenhout, Christiaan.

Format:

Books

Publication Date

2008

Excerpt:

-- Current policy and practice, and future prospects -- Evidence-based research pertaining to youth at risk

Available: Copies:

178.

Compensation

Milkovich, George T.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0708/2006101240-t.html
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2008

Excerpt:

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179.

Zoom : the global race to fuel the car of the future

Carson, Iain.

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2008

Excerpt:

Automobiles -- Research.

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180.

Science for children : developing a personal approach to teaching

Fleer, Marilyn.

Format:

Books

Publication Date

2007

Excerpt:

Part 1: Research foundation for developing a personal approach -- Researching children's ideas

Available: Copies:

181.

International marketing

Cateora, Philip R.

Digital material
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Publication Date

2007

Excerpt:

Vision through Market Research -- Emerging Markets -- Multinational Market Regions and Market Groups

Available: Copies:

182.

Consumer behaviour in tourism

Swarbrooke, John.

Table of contents http://catdir.loc.gov/catdir/toc/fy0707/2006934146.html
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2007

Excerpt:

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183.

Becoming a lawyer : fundamental skills for law students

Palmer, Robin, 1956-

Format:

Books

Publication Date

2007

Excerpt:

-based research skills -- Computer-based research skills -- Self-discipline and effective study methods

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184.

International marketing

Kleindl, Brad Alan, 1955-

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2007

Excerpt:

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185.

Litigation skills for South African lawyers

Marnewick, C. G. (Chris G.)

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Books

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2007

Excerpt:

. Preparation for trial ; legal research.

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186.

Sport marketing

Mullin, Bernard James.

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2007

Excerpt:

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187.

Contemporary sport management

Parks, Janet B., 1942-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0617/2006022693.html

Format:

Books

Publication Date

2007

Excerpt:

Research / Understanding Sport Management Research /

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188.

Reaching audiences : a guide to media writing

Yopp, Jan Johnson.

Table of contents http://catdir.loc.gov/catdir/toc/ecip068/2006005425.html

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Publication Date

2007

Excerpt:

writing. Specific skills related to spelling, grammar, accuracy, word usage, bias, research, interviewing

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189.

Smart start-ups : how entrepreneurs and corporations can profit by starting online communities

Silver, A. David (Aaron David), 1941-

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2007

Excerpt:

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190.

True north : discover your authentic leadership

George, Bill (William W.)

to access electronic resource
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2007

Excerpt:

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191.

Advertising : principles & practice

Wells, William, 1926-

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2006

Excerpt:

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192.

Effective public relations

Cutlip, Scott M.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0514/2005016701.html

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2006

Excerpt:

-- What Roles Research Tells Us -- Technicians Versus Managers -- Environmental Influences -- Scanning and

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193.

Marketing for hospitality and tourism

Kotler, Philip.

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2006

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information systems and marketing research -- Consumer markets and consumer buying behavior -- Organizational

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194.

Social psychology

Baron, Robert A.

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2006

Excerpt:

for others to follow. Impeccable research, comprehensive coverage and superb writing are the hallmarks

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195.

Human resource management in South Africa

Grobler, Pieter A. (Pieter Alexander)

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2006

Excerpt:

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196.

How to write great copy : learn the unwritten rules of copywriting

Gettins, Dominic.

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2006

Excerpt:

Rule One: Know Your Target Market; Rule Two: Do Research; Rule Three: Answer The Brief; Rule Four

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197.

Public relations disasters : talespin--inside stories and lessons learnt

McCusker, Gerry, 1962-

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2006 2005

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field -- Research -- Own goal for football brand -- Rumour management -- Devil of a stain mars

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198.

Consumer behavior

Blackwell, Roger D.

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2006

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Marketing research.

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199.

Marketing management

Kotler, Philip.

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200.

The study of language

Yule, George, 1947-

Klappentext
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2006

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research tasks, with suggested answers.

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201.

Small business management : an entrepreneur's guidebook

Megginson, Leon C.

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2006

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-to-earth approach to planning, organizing, and running a small business. While employing current research and theory

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202.

The advertised mind : groundbreaking insights into how our brains respond to advertising

Du Plessis, Erik.

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Dawsonera http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749445782

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Human information processing -- Research.

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203.

Writer's Digest handbook of magazine article writing

Ruberg, Michelle, 1980-

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2005

Excerpt:

topic -- Finding experts -- Making your research go the distance -- Organizing information -- 6

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204.

Abnormal psychology : an integrative approach

Barlow, David H.

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2005

Excerpt:

. Clinical assessment and diagnosis -- 4. Research methods -- 5. Anxiety disorders -- 6. Somatoform and

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205.

Finding your way in academic writing

Henning, Elizabeth.

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2005

Excerpt:

Introduction: Using writing as performance of knowledge -- Structuring the writing of your research

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206.

International marketing

Cateora, Philip R.

Format:

Electronic Resources

Publication Date

2005

Excerpt:

marketing research -- Emerging markets -- Multinational market regions and market groups -- Global marketing

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207.

Sport psychology in practice

Andersen, Mark B., 1951-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0511/2005010554.html

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2005

Excerpt:

Krane -- Coming full circle: from practice to research / Mark B. Andersen.

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208.

Place : a short introduction

Cresswell, Tim.

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2004

Excerpt:

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209.

Marketing

Lamb, Charles W.

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2004

Excerpt:

Decision-Making and marketing Research -- Segmenting and Targeting Markets -- Positioning the Firm and its

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210.

Effective advertising : understanding when, how, and why advertising works

Tellis, Gerard J., 1950-

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Excerpt:

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211.

Presentations for dummies

Kushner, Malcolm L.

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Contributor biographical information
Table of contents http://catdir.loc.gov/catdir/toc/wiley051/2004107977.html
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212.

Consumer behavior

Schiffman, Leon G.

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213.

A student's guide to capital gains tax

Brettenny, Alex, 1952-

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2004

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Tax Research and Publications,

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214.

Contemporary advertising

Arens, William F.

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2004

Excerpt:

: determinants of advertising strategy -- Research: Gathering information for advertising planning -- Marketing

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215.

This is PR : the realities of public relations

Newsom, Doug.

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2004

Excerpt:

's Origins and Evolution -- Trends in PR -- PR research -- Research: Planning Processes and Techniques

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216.

Essentials of marketing

Brink, Annekie.

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Books

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2004

Excerpt:

The marketing world -- The marketing environment -- Marketing research -- Consumer and business

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217.

E-commerce : a southern Africa perspective

Chipp, Kerry.

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2004

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218.

Developing partnerships with families through children's literature

Lilly, Elizabeth.

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2004

Excerpt:

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219.

Advertising : principles & practice

Wells, William, 1926-

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2003

Excerpt:

. Advertising background, planning, and strategy -- The consumer audience -- Account planning and research

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220.

Angels and demons

Brown, Dan, 1964-

Format:

Books

Publication Date

2003 2001

Excerpt:

. World-renowned Harvard symbologist Robert Langdon is summoned to a Swiss research facility to analyze a

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221.

Tourism and sustainable community development

Hall, Derek R.

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2003 2000

Excerpt:

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222.

Strategic management : formulation, implementation, and control

Pearce, John A.

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2003

Excerpt:

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223.

Public relations : South African perspectives

Rensburg, Ronél S.

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2003

Excerpt:

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224.

Child and youth misbehaviour in South Africa : a holistic view

Bezuidenhout, Christiaan.

Format:

Books

Publication Date

2003

Excerpt:

-- Identified risk factors -- Risk factors based on foreign research findings -- Risk factors based on South

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225.

Organizational communication : approaches and processes

Miller, Katherine, 1959-

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Publication Date

2003

Excerpt:

- giving you a balanced look at the diversity reflected in communication theory and research. Including a

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226.

Family therapy : a systemic integration

Becvar, Dorothy Stroh.

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2003

Excerpt:

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227.

Contemporary sport management

Parks, Janet B., 1942-

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Books

Publication Date

2003

Excerpt:

management research -- 20 Understanding sport management research.

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228.

Reaching audiences : a guide to media writing

Yopp, Jan Johnson.

Format:

Books

Publication Date

2003

Excerpt:

: writing the message -- Gathering information. Recognizing bias and stereotypes -- Research and observation

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229.

Planning & management in distance education

Panda, Santosh K. (Santosh Kumar), 1959-

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2003

Excerpt:

maintenance of reforms. World-class leaders, researchers and practitioners share their experiences, research

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230.

The advertising handbook

Brierley, Sean, 1966-

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2002

Excerpt:

buying -- Media research -- Principles of persuasion -- Persuasion techniques -- Formats, style and

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231.

Applying career development theory to counseling

Sharf, Richard S.

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2002

Excerpt:

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232.

Skills workbook for law students

Kok, Anton.

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2002

Excerpt:

Study skills -- Numeracy skills -- Research skills -- Reading skills -- Writing skills

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233.

SA tribes : who we are, how we live and what we want from life in the new South Africa

Burgess, Steven M.

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South Africans -- Research.

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234.

International marketing

Cateora, Philip R.

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2002

Excerpt:

. Developing a global vision through marketing research -- 9. Emerging markets -- 10. Multinational market

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235.

Leadership : enhancing the lessons of experience

Hughes, Richard L., 1946-

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theory and research to their real-life experiences.

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236.

Fundamentals of organizational behavior

DuBrin, Andrew J.

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2002

Excerpt:

The Meaning and Research Methods of Organizational Behavior -- How You Can Benefit from Studying

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237.

English for law students

Van der Walt, C. (Christa)

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2002

Excerpt:

research in law students.

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238.

Sport psychology : an introduction

LeUnes, Arnold D.

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2002

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scientific text discusses the theory, research, and application of psychology as it relates to sport and

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239.

Digital sub-editing and design

Quinn, Stephen.

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the World Wide Web. Recent research into how people navigate Web pages is consider.

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240.

Organizational behavior

Robbins, Stephen P., 1943-

Inhaltsverzeichnis Organizational behavior

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2001

Excerpt:

historical evolution of organizational behavior -- Research in organizationl behavior.

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241.

Organizational behavior

Kreitner, Robert.

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2001

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-centered organizations and skills -- Research methods in organizational behavior -- Managing diversity: releasing every

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242.

Internet marketing : readings and online resources

Richardson, Paul, 1962-

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243.

A company of leaders : five disciplines for unleashing the power in your workforce

Spreitzer, Gretchen M.

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2001

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draw on ten years of empirical research to show how to transform a workforce and create a very real

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244.

The management of sport : its foundation and application

Parkhouse, Bonnie L.

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2001

Excerpt:

/ Experiential learning through field experiences: internships and practica / Research and inquiry

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245.

The strategy-focused organization : how balanced scorecard companies thrive in the new business environment

Kaplan, Robert S.

to access electronic resource
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years of learning and research into more than 200 companies that have implemented the Balanced Scorecard

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246.

Law and social change

Anleu, Sharyn L. Roach, 1959-

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Excerpt:

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247.

Strategy implementation : readings

Smit, P. J. (Pieter Johannes), 1959-

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2000

Excerpt:

maintaining a competitive advantage. Partial contents: The eclectic roots of strategy implementation research

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248.

The writer's workbook

Newman, Jenny.

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2000

Excerpt:

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249.

Marketing management

Kotler, Philip.

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Books

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2000

Excerpt:

Information System -- Internal Records System -- Marketing Intelligence System -- Marketing Research System

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250.

The McGraw-Hill reader : issues across the disciplines

Muller, Gilbert H., 1941-

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. Guide to research.

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251.

Corporate communication strategy

Steyn, Benita.

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2000

Excerpt:

Strategic management of corporate communication ; Research as a strategic tool ; Environmental

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252.

Managing human resources : a partnership perspective

Schuler, Randall S.

Format:

Books

Publication Date

2000

Excerpt:

latest research findings along with numerous practical examples. Several features in this edition

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253.

Consumer behavior

Schiffman, Leon G.

Format:

Books

Publication Date

2000

Excerpt:

Motivation research (Marketing)

Available: Copies:

254.

Introduction to public relations and advertising

Du Plessis, D. F.

Format:

Books

Publication Date

2000

Excerpt:

advertising: theory and research.

Available: Copies:

255.

Marketing for hospitality and tourism

Kotler, Philip.

Format:

Books

Publication Date

1999

Excerpt:

environment. -- 5. Marketing information systems and marketing research. -- 6. Consumer markets and consumer

Available: Copies:

256.

Practical marketing and sales for South African business

Blewett, Stephen.

Format:

Books

Publication Date

1999

Excerpt:

What is marketing? ; The marketing plan ; Buying behaviour and marketing research ; Branding and

Available: Copies:

257.

Ad worlds : brands, media, audiences

Myers, Greg, 1954-

Format:

Books

Publication Date

1999

Excerpt:

-- Audiences. Constructing the audience: advertising research. keyword: Effects. Projecting the audience: drink

Available: Copies:

258.

Sports marketing : a strategic perspective

Shank, Matthew D.

Format:

Books

Publication Date

1999

Excerpt:

-- Planning for Market Selection Decisions -- Research Tools for Understanding Sports Consumers

Available: Copies:

259.

Mass media, towards the millennium : the South African handbook of mass communication

De Beer, A. S. (Arrie)

Format:

Books

Publication Date

1998

Excerpt:

management ; Mass media research ; Career and training opportunities ; Media policy ; Trends in information

Available: Copies:

260.

Designing, managing, and improving operations

Upton, David M., 1959-

Format:

Books

Publication Date

1998

Excerpt:

Operations research.

Available: Copies:

261.

Advertising communications & promotion management

Rossiter, John R.

Table of contents http://swbplus.bsz-bw.de/bsz061199036inh.htm

Format:

Regular print

Publication Date

1997

Excerpt:

. Media Plan Implementation -- 18. Advertising Strategy Research -- 19. Concept Development Research, MJTs

Available: Copies:

262.

Psychology : an introduction for students in Southern Africa

Louw, D. A.

Format:

Books

Publication Date

1997

Excerpt:

qualitative methods -- Research: data gathering -- Research: organising the results -- Research: understanding

Available: Copies:

263.

Event management & event tourism

Getz, Donald, 1949-

Format:

Books

Publication Date

1997

Excerpt:

-- Market research -- Communications: reaching the customer -- Evaluation and impact assessment.

Available: Copies:

264.

Understanding psychological preparation for sport : theory and practice of elite performers

Hardy, Lew.

Table of contents http://catdir.loc.gov/catdir/toc/onix03/96021493.html
Publisher description http://catdir.loc.gov/catdir/description/wiley032/96021493.html

Format:

Books

Publication Date

1996

Excerpt:

book reviews, summarizes and integrates the latest sports psychology research from both the qualitative

Available: Copies:

265.

Identities, groups and social issues

Wetherell, Margaret.

Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007251099&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

1996

Excerpt:

research on groups from the 1930s to the 1990s / Hedy Brown -- Ch. 2. A psychodynamic perspective on group

Available: Copies:

266.

Teaching and learning in the secondary school

Moon, Bob, 1945-

Table of contents http://www.gbv.de/dms/bowker/toc/9780415102506.pdf
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0909/93025147-d.html

Format:

Books

Publication Date

1994

Excerpt:

Research and writing on secondary education is often a specialised treatment of isolated themes

Available: Copies:

267.

Introduction to critical theory : Horkheimer to Habermas

Held, David.

Table of contents http://www.gbv.de/dms/bowker/toc/9780520041219.pdf
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0745/80010535-d.html

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1980

Excerpt:

pt. 1. Critical theory : the Frankfurt school. The formation of the Institute od social research

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Cant, M. C. (Michael Colin), 1957-

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(4)

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(4)

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(3)

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(3)

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(3)

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(2)

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(2)

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(2)

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(2)

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(2)

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(2)

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(2)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

Ansell, Gwen. Basic journalism. 2002.

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Appleton, Katy, 1975- editor.

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(1)

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(1)

Association for Investment Management and Research.

(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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