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1. 
Cover image for Social media marketing
by 
Tuten, Tracy L., 1967- author.
Format: 
Books
Publication Date 
2018
Excerpt: 
Social media marketing / Tuten, Tracy L., 1967- author.
Available: Copies:
2. 
Cover image for Social media marketing
by 
Tuten, Tracy L., 1967- author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Social media marketing / Tuten, Tracy L., 1967- author.
Available: Copies:
3. 
Cover image for SocialCorp : social media goes corporate
by 
Postman, Joel.
Format: 
Books
Publication Date 
2009
Excerpt: 
SocialCorp : social media goes corporate / Postman, Joel.
Available: Copies:
by 
Davey, Rosalind, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Social media in the workplace / Davey, Rosalind, author.
Available: Copies:
by 
Potgieter, Marleen, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Social media and employment law / Potgieter, Marleen, author.
Available: Copies:
6. 
Cover image for The new influencers : a marketer's guide to the new social media
by 
Gillin, Paul.
Format: 
Books
Publication Date 
2009
Excerpt: 
The new influencers : a marketer's guide to the new social media / Gillin, Paul.
Available: Copies:
by 
Bezuidenhout, Christiaan, editor.
Format: 
Books
Publication Date 
2024
Excerpt: 
many hours on social media platforms or playing games on smart devices, which affects their physical
Available: Copies:
8. 
Cover image for Media/society : technology, industries, content, and users
by 
Croteau, David, author.
Format: 
Books
Publication Date 
2022
Excerpt: 
Mass media -- Social aspects -- United States.
Available: Copies:
9. 
Cover image for Public Relations: principles and practice
by 
Dalla Pria, Madel.
Format: 
Books
Publication Date 
2021
Excerpt: 
opinion and research in PR, Public relations, ethics and corporate social responsibility; Chapter 3
Available: Copies:
10. 
Cover image for Business communication today
by 
Bovée, Courtland L., author.
Format: 
Books
Publication Date 
2021
Excerpt: 
-step writing process -- Part 3. Digital, social, and visual media -- Part 4. Brief messages -- Part 5. Reports
Available: Copies:
11. 
Cover image for 400 friends and no one to call : breaking through isolation and building community
by 
Walker, Val, 1954- author.
Format: 
Books
Publication Date 
2020
Excerpt: 
Social isolation.
Available: Copies:
12. 
Cover image for Sports journalism : an introduction to reporting and writing
by 
Stofer, Kathryn T., author.
Format: 
Books
Publication Date 
2019
Excerpt: 
writing style, technology and social media skills sports writers and media relations professionals use
Available: Copies:
13. 
Cover image for Digital marketing excellence : planning, optimizing and integrating online marketing
by 
Smith, P. R. (Paul Russell), 1957- author.
Format: 
Books
Publication Date 
2017
Excerpt: 
-- Digital customers -- Social media marketing -- Designing digital experiences -- Traffic building
Available: Copies:
14. 
Cover image for Marketing management
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2016
Excerpt: 
and experiences, and public relations -- Managing digital communications: online, social media, and
Available: Copies:
15. 
Cover image for Business writing today : a practical guide
by 
Canavor, Natalie, 1942- author.
Format: 
Books
Publication Date 
2016
Excerpt: 
the digital realm of email, social networking, and social media strategies.
Available: Copies:
16. 
Cover image for Android 6 for programmers : an app-driven approach, 3/E
by 
Deitel, Paul J., author.
Format: 
Books
Publication Date 
2016
Excerpt: 
to market them via social media and monetize them with in-app advertising, in-app billing, virtual
Available: Copies:
18. 
Cover image for A handbook for teaching and learning in higher education : enhancing academic practice
by 
Fry, Heather.
Format: 
Books
Publication Date 
2015
Excerpt: 
-- Quantitative methods in the social sciences / Jonathan Parker -- Art, design and media / Roni Brown -- Sport
Available: Copies:
19. 
Cover image for Introduction to sport marketing
by 
Smith, Aaron, 1972-
Format: 
Books
Publication Date 
2015
Excerpt: 
marketing and social media -- 13. Sport marketing implementation and control.
Available: Copies:
20. 
Cover image for Mass communication theory : foundations, ferment, and future
by 
Baran, Stanley J., author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Mass media -- Philosophy.
Available: Copies:
21. 
Cover image for Media/Society : Industries, Images, and Audiences
by 
Croteau, David R.
Format: 
Books
Publication Date 
2014
Excerpt: 
Mass media -- Social aspects -- United States.
Available: Copies:
22. 
Cover image for A guide to service desk concepts
by 
Knapp, Donna, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Communication Tools -- Whiteboards -- Dashboards -- Instant Messaging Systems -- Social Media -- Tools Used by
Available: Copies:
23. 
Cover image for Corporate communication : a guide to theory & practice
by 
Cornelissen, Joep, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
(CSR) and Community Relations -- Chapter 14: Social Media and Corporate Communication.
Available: Copies:
24. 
Cover image for Effective business communication in organisations : preparing messages that communicate
by 
Fielding, M. L. (Michael L.), author.
Format: 
Books
Publication Date 
2014
Excerpt: 
engage in effective business communication. Social media and new communication forms, however, come with
Available: Copies:
by 
Fielding, M. L. (Michael L.), author.
Format: 
Books
Publication Date 
2014
Excerpt: 
engage in effective business communication. Social media and new communication forms, however, come with
Available: Copies:
26. 
Cover image for Advertising, promotion, and other aspects of integrated marketing communications
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2013
Excerpt: 
Advertising -- 12 Traditional Ad Media -- 13 Online and Mobile Advertising -- 14 Social Media -- 15 Direct
Available: Copies:
27. 
Cover image for Corporate communication
by 
Argenti, Paul A.
Format: 
Books
Publication Date 
2013
Excerpt: 
Evolution of the News Media -- The Growth of Business Coverage in the Media -- Building Better Relation with
Available: Copies:
28. 
Cover image for Child development
by 
Berk, Laura E.
Format: 
Books
Publication Date 
2013
Excerpt: 
-processing perspective -- Intelligence -- Language development -- Personality and social development -- Emotional
Available: Copies:
29. 
Cover image for Handbook of public relations
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
2013
Excerpt: 
-- Working with the media -- Developing a media toolkit -- Social media -- Effective listening -- Effective
Available: Copies:
30. 
Cover image for Public relations cases
by 
Hayes, Darrell C.
Format: 
Books
Publication Date 
2013
Excerpt: 
on Social Media -- Social Media Cases -- Case 4-1 Doritos Crashes the Super Bowl: How a Leading Snack
Available: Copies:
31. 
Cover image for Media and society
by 
O'Shaughnessy, Michael, 1951-
Format: 
Books
Publication Date 
2012
Excerpt: 
Mass media -- Social aspects.
Available: Copies:
32. 
Cover image for Net smart : how to thrive online
by 
Rheingold, Howard.
Format: 
Books
Publication Date 
2012
Excerpt: 
Social media.
Available: Copies:
33. 
Cover image for Restless nation : making sense of troubled times
by 
Gumede, William Mervin.
Format: 
Books
Publication Date 
2012
Excerpt: 
Gumede, William Mervin -- Political and social views.
Available: Copies:
34. 
Cover image for The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadership
by 
Gillis, Tamara L.
Inhaltsverzeichnis Inhaltsverzeichnis
Format: 
Books
Publication Date 
2011
Excerpt: 
/ Communicating with a Diverse Workforce / Integrating Employee Communications Media / Internal Branding, Employer
Available: Copies:
35. 
Cover image for The Facebook era : tapping online social networks to market, sell, and innovate
by 
Shih, Clara Chung-wai.
Format: 
Books
Publication Date 
2011
Excerpt: 
The Facebook era : tapping online social networks to market, sell, and innovate / Shih, Clara Chung
Available: Copies:
36. 
Cover image for Corporate communication : a guide to theory and practice
by 
Cornelissen, Joep.
Format: 
Books
Publication Date 
2011
Excerpt: 
communication. Leadership and change communication -- Corporate social responsibility and community relations.
Available: Copies:
38. 
Cover image for Theories of human communication
by 
Littlejohn, Stephen W.
Format: 
Books
Publication Date 
2011
Excerpt: 
Framing -- Social Action Media Studies -- The Sociopsychological Tradition -- The Effects Tradition
Available: Copies:
39. 
Cover image for What would Google do?
by 
Jarvis, Jeff, 1954-
Format: 
Books
Publication Date 
2010 2009
Excerpt: 
: from secrecy to sharing -- Google Cola: we?re more than consumers -- Service. Google Air: a social
Available: Copies:
by 
Scher, Marion.
Format: 
Books
Publication Date 
2009
Excerpt: 
Surviving the SA media : building bridges to make the media more accessible / Scher, Marion.
Available: Copies:
41. 
Cover image for Integrated marketing communications
by 
Ouwersloot, Hans.
Format: 
Books
Publication Date 
2008
Excerpt: 
-- Media characteristics -- The Internet and interactivity -- Media planning -- Building the brand: product
Available: Copies:
42. 
Cover image for Media & society
by 
O'Shaughnessy, Michael, 1951-
Format: 
Books
Publication Date 
2008
Excerpt: 
Mass media -- Social aspects.
Available: Copies:
43. 
Cover image for Social issues in sport
by 
Woods, Ron, 1943 November 6-
Format: 
Books
Publication Date 
2007
Excerpt: 
Social issues in sport / Woods, Ron, 1943 November 6-
Available: Copies:
44. 
Cover image for Global communication
by 
Kamalipour, Yahya R.
Format: 
Books
Publication Date 
2007
Excerpt: 
/ Harmeet Sawhney -- The transnational media corporation and the economics of global competition / Richard A
Available: Copies:
45. 
Cover image for Media and society : an introduction
by 
O'Shaughnessy, Michael, 1951-
Format: 
Books
Publication Date 
2005
Excerpt: 
Mass media -- Social aspects.
Available: Copies:
46. 
Cover image for Strategic sports event management : an international approach
by 
Masterman, Guy.
Format: 
Books
Publication Date 
2004
Excerpt: 
communications -- Communications toolkit -- Public relations -- Personal media -- Interactive media -- Mass media
Available: Copies:
47. 
Cover image for Contemporary advertising
by 
Arens, William F.
Format: 
Books
Publication Date 
2004
Excerpt: 
, electronic, and digital media -- Using advertising media -- Using print media -- Using electronic media
Available: Copies:
48. 
Cover image for Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2004
Excerpt: 
: Implementation and Evaluation -- Ch. 10. Media Planning and Strategy -- Ch. 11. Evaluation of Broadcast Media
Available: Copies:
49. 
Cover image for Advertising : principles & practice
by 
Wells, William, 1926-
Format: 
Books
Publication Date 
2003
Excerpt: 
planning and buying -- Print media -- Broadcast and interactive online media -- pt. 4. Creative advertising
Available: Copies:
50. 
Cover image for Communication, technology and society
by 
Green, Lelia, 1956-
Format: 
Books
Publication Date 
2002
Excerpt: 
Mass media -- Social aspects.
Available: Copies:
51. 
Cover image for Persuasive communication skills : public speaking
by 
Steinberg, Sheila.
Format: 
Books
Publication Date 
1999
Excerpt: 
conditioning and Skinnerian behaviourism -- Social learning theory -- Consistency theories -- Balance theory
Available: Copies:
52. 
Cover image for Culture, society, and the media
by 
Gurevitch, Michael.
Format: 
Books
Publication Date 
1988 1982
Excerpt: 
Mass media -- Social aspects -- Great Britain.
Available: Copies:
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