-- Chapter 3. Market characteristics -- Chapter 4. Culture and sub-culture -- Chapter 5. Reference groups and

DIY : the rise of lo-fi culture / Spencer, Amy, 1979-

-- Culture and subculture -- Reference groups and social class -- Personal characteristics -- Customer

. The changing world of consumption -- Ch. 3. The meaning and nature of culture -- Ch. 4. Consumption

employee's potential -- Organizational culture and ethics -- International OB: managing across cultures

: Inkatha, Zulu Ethnicity and Economic Nationalism, 1920-4 -- 'The Past Glory of the Race': Self-Help and

conversation -- Communication and relationships -- Culture and communication -- Social skills -- 4. Self