Public relations strategy / Oliver, Sandra.

Exploring public relations / Tench, Ralph.

Handbook of public relations / Skinner, J. C. (J. Chris)

Handbook of public relations / Skinner, J. C. (J. Chris)

Handbook of public relations / Skinner, J. C. (J. Chris)

Skinner, J. C. (J. Chris). Handbook of public relations.

Public relations : African perspectives / Rensburg, Ronél S.

Handbook of public relations / Skinner, C. J.

Handbook of public relations / Skinner, C. J.

Handbook of public relations / Skinner, J. C. (J. Chris)

Introducing public relations : theory and practice / Butterick, Keith.

Successful public relations in a week / Salter, Brian.

Cutlip & Center's effective public relations / Cutlip, Scott M.

Public relations : theory and practice / Fourie, Letitia Engela, editor.

Public relations : strategies and tactics / Wilcox, Dennis L.

The practice of public relations / Koonin, Marla, compiler.

Public relations : theory and practice / Fourie, L., editor.

Planning and managing public relations campaigns Gregory, Anne

Public relations : strategies and tactics / Wilcox, Dennis L.

Public relations : South African perspectives / Rensburg, Ronél S.

Introduction to public relations and advertising / Du Plessis, D. F.

The handbook of public relations / Skinner, J. C. (J. Chris)

Effective personal communication skills for public relations / Green, Andy, 1958-

Public relations 3B, 2014 : module manual / Meintjies, Corne.

Masterskills Public Relations 3A [PURE7311] Independent Institute of Education

Positioning theory and strategic communication : a new approach to public relations research and

Dynamics of public relations and journalism : a practical guide for media studies / Clear, Annette

This is PR : the realities of public relations / Newsom, Doug.

Reputation management : the key to successful public relations and corporate communication /

Dynamics of public relations and journalism : a practical guide for media studies / Clear, Annette.

The IABC handbook of organizational communication : a guide to internal communication, public

Planning and managing public relations campaigns : a strategic approach / Gregory, Anne, 1953-

It's not just PR : public relations in society / Coombs, W. Timothy.

This is PR : the realities of public relations / Newsom, Doug.

Essentials of effective public relations for Sub-Saharan Africa / Cutlip, Scott M.

Dynamics of public relations and journalism : a practical guide for media studies / Clear, Annette.

Public relations in South Africa : a management reader / Lubbe, Berendien.

marketing -- Direct response and database marketing -- Public relations and word-of-mouth management

-- Public relations and publicity -- Sponsorship -- Direct marketing -- Digital communication.

damages -- Legal and public policy considerations that have justified the statutory development of the law

presentation, video and public relations purposes -- 13. Present yourself : write well to speak well -- 14

marketing -- Direct response and database marketing -- Public relations and word-of-mouth management

. Public relations, word-of-mouth influence, and sponsorships -- Packaging, point

-- 15. Advertising and Public Relations -- 16. Personal Selling and Sales Promotion -- 17. Direct and

-- Internal Communications -- Investor Relations -- Government Relations -- Crisis Management -- Conclusion

. 6. Integrated marketing communication -- ch. 7. Public relations -- ch. 8. Contextualisation of

relations for events -- Risk management and legalities -- Event project management and set up issues -- The

supplies ; Marketing and public relations for events ; Risk management and legalities ; Event project

other Promotions -- PART 5 OTHER IMC Tools. 21 Public Relations, Word-of-Mouth Influence, and

. 6. Integrated marketing communication -- ch. 7. Public relations -- ch. 8. Contextualisation of

harm -- Interference with contractual relations -- Unlawful competition -- Product liability -- Breach

communication. Leadership and change communication -- Corporate social responsibility and community relations.

-- Advertising -- Media management -- Personal selling -- Sales promotion -- Public relations and publicity

. Sales Promotion and Merchandising -- 17. Personal Selling and Sales Management -- 18. Public Relations

-- Sampling and couponing -- Premiums and other promotions -- Marketing-oriented public relations and word

communications strategy -- Advertising and public relations -- Personal selling and sales promotion -- Direct and

-- Marketing management -- Human resource management -- Information management -- Public relations

Black, P. A. (Philip A.). Public economics for South African students.

Film -- External Professional -- Application : Video -- External Information and Public Relations

placements, events, sponsorships and packaging -- Publicity and public relations -- Sales promotion

public relations / Dean Kruckeberg, Marina Vujnovic -- Communication and culture / Christine L. Ogan

process -- The marketing instruments -- The integrated marketing strategy -- Public relations -- The

, public relations, and advertising) and illuminates the differences and similarities in writing styles

Sport Programs in the Public and Private Sector -- Physical Education and Sport Programs in the Public

-- Place or product distribution -- Electronic media -- Public relations -- Coordinating and controlling

Consumer Behavior / Public Relations in the Sport Industry / Finance, Economics, and Budgeting in the Sport

resource function -- The administrative function -- The public relations function.

/ Michel Desbordes and Gary Tribou -- Sports public relations / Maria Hopwood -- Pricing sports and sports

, events, and sponsorships -- 17. Public relations -- 18. Special advertising situations -- 19. Evaluation

-- Chapter 18 -- Managing Mass Communications: Advertising, Sales Promotion, Events Public Relations

: communication and promotion policy and advertising -- Promoting products : public relations and sales promotion

write for the media - journalists and public relations professionals alike. It challenges writers to

, public relations and entertainment. The Seventh Edition features new and updated cases and includes more

brochures and collateral materials, promotions and public relations, Internet marketing, and several key

KMPL: Public relations

tourism -- Direct marketing : theory and practice -- Public relations and its uses in the tourism industry

communications -- Communications toolkit -- Public relations -- Personal media -- Interactive media -- Mass media

relations, sponsorship, and corporate advertising -- Creating advertisements and commercials -- Creative

-- Consumer-oriented promotions -- Marketing public relations and sponsorship marketing -- Regulatory, ethical

Corporations -- Public relations.

. Electronic media -- Public relations writing -- Advertising -- Appendix A. The abused word list -- Appendix B

Public Relations.

Public relations -- Management.

management, personnel management, public relations, and communications will find this a priceless aid for

promotion, and public relations -- Personal selling and sales management -- Direct and online marketing: the

Promotions E-Business Advertising Webcasting and Interactive Advertising E-Business Public Relations Customer

Marketing Tools in Travel and Tourism -- Advertising and public relations -- Sales promotion, merchandising

--congratulations on annual report -- Transmittal -- Public Relations & Publicity -- Accepting a press interview

Promotie (public relations)

relations, merchandising and sales promotion -- 6. Food-menus and beverage lists -- 7. An overall view of

relations -- ch. 14. Public relations in practice -- ch. 15. Sponsorship.

. Development of Organizational Theories : Classical and Scientific Management Theories -- 5. Human Relations