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1. 
Cover image for Basic marketing : a marketing strategy planning approach
Basic marketing : a marketing strategy planning approach
Basic marketing : a marketing strategy planning approach
by 
Perreault, William D.
Format: 
Books
Publication Date 
2009
Excerpt: 
Basic marketing : a marketing strategy planning approach / Perreault, William D.
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2. 
Cover image for Basic marketing : a global-managerial approach
Basic marketing : a global-managerial approach
by 
Perreault, William D., Jr.
Format: 
Books
Publication Date 
2005
Excerpt: 
Basic marketing : a global-managerial approach / Perreault, William D., Jr.
Available: Copies:
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