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Social media marketing

Tuten, Tracy L., 1967- author.

Format:

Books

Publication Date

2021

Excerpt:

Social media marketing / Tuten, Tracy L., 1967- author.

Available: Copies:

Social media and brand wareness

Strydom, Esti.

Format:

Manuscript

Publication Date

2012

Excerpt:

Social media and brand wareness / Strydom, Esti.

Available: Copies:

Media studies. Volume 4, Social (new) media and mediated communication today

Fourie, Pieter J. (Pieter Jacobus), 1950-

Format:

Books

Publication Date

2017

Excerpt:

Media studies. Volume 4, Social (new) media and mediated communication today / Fourie, Pieter J

Available: Copies:

Cover image for Rise of the social media influencers : an investigation into the emergence of online super influencers and the subsequent implications for marketing strategy

Rise of the social media influencers : an investigation into the emergence of online super influencers and the subsequent implications for marketing strategy

Sakutukwa, Anesu.

Format:

Manuscript

Publication Date

2016

Excerpt:

Rise of the social media influencers : an investigation into the emergence of online super

Available: Copies:

Leveraging thought leadership through social media to build brand equity for fitness brands

Kampmann, Beatrice.

Format:

Manuscript

Publication Date

2016

Excerpt:

Leveraging thought leadership through social media to build brand equity for fitness brands /

Available: Copies:

BrandU : an investigation into how South African millenials [sic] relate to marketing endorsement strategies in favour of social media brand influencers, as well as brand influencer focused campaigns : case study: Woolworths' "Style By SA" campaign

Mona, Azola.

Format:

Manuscript

Publication Date

2015

Excerpt:

strategies in favour of social media brand influencers, as well as brand influencer focused campaigns : case

Available: Copies:

Cover image for Twitter as a tool for revolution : a study into how social movement organisations in South African universities use social media as a means of branding

Twitter as a tool for revolution : a study into how social movement organisations in South African universities use social media as a means of branding

Van Wyk, Shannon Roxanne.

Format:

Manuscript

Publication Date

2015

Excerpt:

universities use social media as a means of branding / Van Wyk, Shannon Roxanne.

Available: Copies:

Cover image for We talk, you listen is over : exploring the impact of social media on public relations professionals in South Africa : case study on Sprout Boutique Agency in Cape Town

We talk, you listen is over : exploring the impact of social media on public relations professionals in South Africa : case study on Sprout Boutique Agency in Cape Town

Mokibe, Sharon Duduetsang.

Format:

Manuscript

Publication Date

2015

Excerpt:

We talk, you listen is over : exploring the impact of social media on public relations

Available: Copies:

An investigation into how artists can use social media platforms to promote themselves and their work to create brand awareness among Generation Y consumers in Cape Town

Maritz, Stefan.

Format:

Manuscript

Publication Date

2015

Excerpt:

An investigation into how artists can use social media platforms to promote themselves and their

Available: Copies:

10.

Social media explained : untangling the world's most misunderstood business trend

Schaefer, Mark W.

Format:

Books

Publication Date

2014

Excerpt:

Social media explained : untangling the world's most misunderstood business trend / Schaefer, Mark

Available: Copies:

11.

Don't film yourself having sex : and other legal advice to see you through the age of social media

Sadleir, Emma.

Format:

Books

Publication Date

2014

Excerpt:

Don't film yourself having sex : and other legal advice to see you through the age of social media /

Available: Copies:

12.

The personal brand of Oscar Pistorius in the eye of a media storm : social media and public opinion

Dane, Shannon.

Format:

Manuscript

Publication Date

2014

Excerpt:

The personal brand of Oscar Pistorius in the eye of a media storm : social media and public opinion /

Available: Copies:

13.

Cover image for The evolution of social media : the effectiveness, role and value of social media platforms in the branding of legal service providers

The evolution of social media : the effectiveness, role and value of social media platforms in the branding of legal service providers

Nzimande, Nokwanda.

Format:

Manuscript

Publication Date

2013

Excerpt:

The evolution of social media : the effectiveness, role and value of social media platforms in the

Available: Copies:

14.

Cover image for In social media we trust : what can brands and consumer interactions on facebook, in case the Woolworths, teach us as the South African consumer

In social media we trust : what can brands and consumer interactions on facebook, in case the Woolworths, teach us as the South African consumer

Mpendukana, Sibonile.

Format:

Manuscript

Publication Date

2012

Excerpt:

In social media we trust : what can brands and consumer interactions on facebook, in case the

Available: Copies:

15.

Cover image for Best laid plans : an exploration into the process of designing a content strategy for social media in the advertising and branding industries

Best laid plans : an exploration into the process of designing a content strategy for social media in the advertising and branding industries

Veitch, Emily Frances.

Format:

Manuscript

Publication Date

2012

Excerpt:

Best laid plans : an exploration into the process of designing a content strategy for social media

Available: Copies:

16.

Cover image for The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly

The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly

Scott, David Meerman.

Cover image http://catalogimages.wiley.com/images/db/jimages/9781118026984.jpg

Format:

Books

Publication Date

2011

Excerpt:

The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs

Available: Copies:

17.

Socialnomics : how social media transforms the way we live and do business

Qualman, Erik, 1972-

View this book online, via DawsonERA, both on- and off-campus
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018650159&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018650159&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2009

Excerpt:

Socialnomics : how social media transforms the way we live and do business / Qualman, Erik, 1972-

Available: Copies:

18.

Advertising creative : strategy, copy, and design

Altstiel, Tom, author.

Format:

Books

Publication Date

2023

Excerpt:

cutting-edge topics, including global, social media, business-to-business, in-house, and small agency

Available: Copies:

19.

Digital marketing in practice : design, implement and measure effective campaigns

Knight, Hanne, author.

Format:

Books

Publication Date

2023

Excerpt:

-- 16 Digital tools, techniques and technology -- 17 Social media marketing channels and concepts -- 18

Available: Copies:

20.

Strategic creativity : a business field guide to advertising, branding, and design

Landa, Robin, author.

Format:

Books

Publication Date

2022

Excerpt:

requires them to understand and execute on branding initiatives, advertising campaigns, social media, and

Available: Copies:

21.

Digital branding : a complete step-by-step guide to strategy, tactics, tools and measurement

Rowles, Daniel, author.

Format:

Books

Publication Date

2022

Excerpt:

content marketing, social media, search engine optimization and web analytics. Digital Branding delivers a

Available: Copies:

22.

Principles of marketing

Kotler, Philip, author.

Format:

Books

Publication Date

2021

Excerpt:

, Online, Social Media, and Mobile Marketing -- Part 4 Extending Marketing -- 18. Creating Competitive

Available: Copies:

23.

Routledge handbook of African media and communication studies

Mano, Winston HerausgeberIn. (DE-588)1184307946 (DE-627)1663465029

Format:

Books

Publication Date

2021

Excerpt:

Routledge handbook of African media and communication studies Mano, Winston HerausgeberIn. (DE-588

Available: Copies:

24.

Your research project : designing, planning, and getting started

Walliman, Nicholas, author.

Format:

Books

Publication Date

2020

Excerpt:

literature review - Anticipate the challenges of social media and web-based research - Apply 'how to' tips

Available: Copies:

25.

Digital you : real personal branding in the virtual age

Arruda, William, 1961- author.

Format:

Books

Publication Date

2019

Excerpt:

Social media -- Marketing.

Available: Copies:

26.

Handbook of research on gender and marketing

Dobscha, Susan, editor.

Format:

Books

Publication Date

2019

Excerpt:

gaze; 5. The hashtaggable body: negotiating gender performance in social media; 6. Patriarchal myths

Available: Copies:

27.

eMarketing : the essential guide to marketing in a digital world

Stokes, Rob (eMarketing specialist)

redandyellow https://www.redandyellow.co.za/textbook/

Format:

Books

Publication Date

2018 2011

Excerpt:

-- Online advertising -- Affilitate marketing -- Video marketing -- Social media channels -- Evly voucher

Available: Copies:

28.

Strategic brand management

Elliott, Richard H., author.

Format:

Books

Publication Date

2018

Excerpt:

book draws on contemporary sociology, anthropology, and social theory, but the authors' wide experience

Available: Copies:

29.

Digital marketing excellence : planning, optimizing and integrating online marketing

Smith, P. R. (Paul Russell), 1957- author.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live

Format:

Books

Publication Date

2017

Excerpt:

-- Digital customers -- Social media marketing -- Designing digital experiences -- Traffic building

Available: Copies:

30.

The pros and cons of marketing brands on Twitter using Coca Cola's "#shareacoke" campaign and BiC's "Women's Day" campaign : a comparative study adn brand impact analysis on South African Twitter users

Gaffoor, Shaakir.

Format:

Manuscript

Publication Date

2016

Excerpt:

Social media

Available: Copies:

31.

Marketing management

Kotler, Philip, author.

Format:

Books

Publication Date

2016

Excerpt:

and experiences, and public relations -- Managing digital communications: online, social media, and

Available: Copies:

32.

Architecting experience : a marketing science and digital analytics handbook

Wheeler, Scot R.

EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site

Format:

Books

Publication Date

2016

Excerpt:

Digital media.

Available: Copies:

33.

Android 6 for programmers : an app-driven approach, 3/E

Deitel, Paul J., author.

Format:

Books

Publication Date

2016

Excerpt:

to market them via social media and monetize them with in-app advertising, in-app billing, virtual

Available: Copies:

34.

Advertising and integrated brand promotion

O'Guinn, Thomas C.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html

Format:

Books

Publication Date

2015

Excerpt:

Advertising media planning.

Available: Copies:

35.

Advertising media planning : a brand management approach

Kelley, Larry D., 1955-

EBSCOhost https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live

Format:

Electronic Resources

Publication Date

2015

Excerpt:

Advertising media planning : a brand management approach / Kelley, Larry D., 1955-

Available: Copies:

36.

Effective business communication in organisations : preparing messages that communicate

Fielding, M. L. (Michael L.), author.

EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=3641516&site=ehost-live&scope=site

Format:

Books

Publication Date

2014

Excerpt:

engage in effective business communication. Social media and new communication forms, however, come with

Available: Copies:

37.

Effective business communication in organisations : preparing messages that communicate

Fielding, M. L. (Michael L.), author.

EBSCO http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=706997&site=ehost-live

Format:

Books

Publication Date

2014

Excerpt:

engage in effective business communication. Social media and new communication forms, however, come with

Available: Copies:

38.

The best digital marketing campaigns in the world II

Ryan, Damian, author.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=706000&site=ehost-live

Format:

Books

Publication Date

2014

Excerpt:

Social media.

Available: Copies:

39.

Creative strategy in advertising

Drewniany, Bonnie L., author.

Format:

Books

Publication Date

2014

Excerpt:

marketing : the convenience of shopping at home -- Social media: the ultimate in word-of-mouth advertising

Available: Copies:

40.

Professional practice for interior designers

Piotrowski, Christine M., 1947-

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=632421&site=ehost-live

Format:

Books

Publication Date

2013

Excerpt:

; Advertising ; Internet and social media marketing ; Referrals ; Networking -- Promotional tools and methods

Available: Copies:

41.

Advertising : concept and copy

Felton, George, 1947-

Format:

Books

Publication Date

2013

Excerpt:

: Establishing Voice ; Words II: Writing Well ; Interactive Advertising and Social Media ; Television and Video

Available: Copies:

42.

eMarketing : the essential guide to marketing in a digital world

Stokes, Rob (eMarketing specialist)

Format:

Books

Publication Date

2013 2011

Excerpt:

-- Online advertising -- Affilitate marketing -- Video marketing -- Social media channels -- Evly voucher

Available: Copies:

43.

Advertising, promotion, and other aspects of integrated marketing communications

Shimp, Terence A.

Format:

Books

Publication Date

2013

Excerpt:

Advertising -- 12 Traditional Ad Media -- 13 Online and Mobile Advertising -- 14 Social Media -- 15 Direct

Available: Copies:

44.

The photographer's MBA : everything you need to know for your photography business

Cincotta, Sal.

Format:

Books

Publication Date

2013

Excerpt:

own brand so that you stand out from the crowd; assess your social media strategy to optimize your

Available: Copies:

45.

Media and society

O'Shaughnessy, Michael, 1951-

Format:

Books

Publication Date

2012

Excerpt:

Mass media -- Social aspects.

Available: Copies:

46.

UnMarketing : stop marketing. Start engaging

Stratten, Scott.

Cover image http://catalogimages.wiley.com/images/db/jimages/9781118176283.jpg

Format:

Books

Publication Date

2012

Excerpt:

't use social media -- Social media (social currency as well) -- Twitter versus Facebook versus LinkedIn

Available: Copies:

47.

The handbook of media and communication research : qualitative and quantitative methodologies

Jensen, Klaus Bruhn.

Format:

Books

Publication Date

2012

Excerpt:

The handbook of media and communication research : qualitative and quantitative methodologies /

Available: Copies:

48.

Winning the story wars : why those who tell--and live--the best stories will rule the future

Sachs, Jonah, author.

Format:

Books

Publication Date

2012

Excerpt:

Social media.

Available: Copies:

49.

Approach and language

Ambrose, Gavin, author.

Format:

Books

Publication Date

2011

Excerpt:

; Studio interview : Dennis Y. Ichiyama ; Student exercise : Rich media -- Vocabulary. Design language

Available: Copies:

50.

Be your own best publicist : how to use PR techniques to get noticed, hired, and rewarded at work

Kleiman, Jessica.

Format:

Books

Publication Date

2011

Excerpt:

(but not too loudly) -- Brush up on your social (media) studies -- Gratification doesn't have to be

Available: Copies:

51.

Environment, media and communication

Hansen, Anders, 1957-

Format:

Books

Publication Date

2010

Excerpt:

Environment, media and communication / Hansen, Anders, 1957-

Available: Copies:

52.

Unmarketing : stop marketing. Start engaging.

Stratten, Scott.

Format:

Books

Publication Date

2010

Excerpt:

't Use Social Media -- Social Media (Social Currency as Well) -- Twitter versus Facebook versus Linkedln

Available: Copies:

53.

Brand media strategy : integrated communications planning in the digital era

Young, Antony, 1964-

Format:

Books

Publication Date

2010

Excerpt:

Social media.

Available: Copies:

54.

Die ponies galop : seks en skandale van die sterre onthul

Barnard, Yolanda.

Format:

Books

Publication Date

2009

Excerpt:

Celebrities -- South Africa -- Social life and customs.

Available: Copies:

55.

Contemporary advertising

Arens, William F.

Table of contents http://catdir.loc.gov/catdir/toc/ecip077/2006103506.html

Format:

Books

Publication Date

2008

Excerpt:

What is advertising today? -- The evolution of advertising -- The economic, social, and regulatory

Available: Copies:

56.

Personality not included : why companies lose their authenticity--and how great brands get it back

Bhargava, Rohit.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0812/2008008582.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0814/2008008582-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0814/2008008582-d.html

Format:

Books

Publication Date

2008

Excerpt:

, social media guru and influencer Rohit Bhargava counters that philosophy and illustrates how successful

Available: Copies:

57.

Integrated marketing communications

Ouwersloot, Hans.

Format:

Books

Publication Date

2008

Excerpt:

-- Media characteristics -- The Internet and interactivity -- Media planning -- Building the brand: product

Available: Copies:

58.

Media & society

O'Shaughnessy, Michael, 1951-

Table of contents http://catdir.loc.gov/catdir/toc/fy0905/2008431685.html

Format:

Books

Publication Date

2008

Excerpt:

Mass media -- Social aspects.

Available: Copies:

59.

DigiMarketing : the essential guide to new media & digital marketing

Wertime, Kent.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-d.html

Format:

Books

Publication Date

2008

Excerpt:

Social media -- Marketing.

Available: Copies:

60.

A world history of photography

Rosenblum, Naomi.

Table of contents http://www.gbv.de/dms/bowker/toc/9780789209467.pdf

Format:

Books

Publication Date

2007

Excerpt:

photography : another aspect 1890-1920 -- Documentation : the social scene to 1945 -- Illuminating injustice

Available: Copies:

61.

Cover image for The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, & online media to reach buyers directly

The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, & online media to reach buyers directly

Scott, David Meerman.

Table of contents http://catdir.loc.gov/catdir/toc/ecip077/2006102241.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-d.html

Format:

Books

Publication Date

2007

Excerpt:

, & online media to reach buyers directly / Scott, David Meerman.

Available: Copies:

62.

Advertising and promotion : an integrated marketing communications perspective

Belch, George E. (George Edward), 1951-

Format:

Books

Publication Date

2007

Excerpt:

media -- 13. Support media -- 14. Direct marketing -- 15. Internet and interactive media -- 16. Sales

Available: Copies:

63.

Putting people in the picture : visual methodologies for social change

De Lange, Naydene.

Format:

Books

Publication Date

2007

Excerpt:

Putting people in the picture : visual methodologies for social change / De Lange, Naydene.

Available: Copies:

64.

Environmental sociology

Hannigan, John A., 1948-

Table of contents http://catdir.loc.gov/catdir/toc/ecip068/2006003798.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0654/2006003798-d.html

Format:

Books

Publication Date

2006

Excerpt:

Environmentalism -- Social aspects.

Available: Copies:

65.

McQuail's mass communication theory

McQuail, Denis.

Table of contents Kostenfrei
Table of contents http://catdir.loc.gov/catdir/toc/fy0602/2005282679.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0658/2005282679-d.html

Format:

Books

Publication Date

2005

Excerpt:

Mass media.

Available: Copies:

66.

Blog! : how the newest media revolution is changing politics, business, and culture

Kline, David, 1950-

Format:

Books

Publication Date

2005

Excerpt:

Blog! : how the newest media revolution is changing politics, business, and culture / Kline, David

Available: Copies:

67.

Media and society : an introduction

O'Shaughnessy, Michael, 1951-

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0637/2006273483-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0637/2006273483-d.html

Format:

Books

Publication Date

2005

Excerpt:

Mass media -- Social aspects.

Available: Copies:

68.

Understanding media : the extensions of man

McLuhan, Marshall, 1911-1980.

Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/ecip044/2003012174.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010372473&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1985174&custom_att_2=simple_viewer

Format:

Books

Publication Date

2003

Excerpt:

Understanding media : the extensions of man / McLuhan, Marshall, 1911-1980.

Available: Copies:

69.

New media : a critical introduction

Lister, Martin, 1947-

Table of contents Kostenfrei
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0701/2002029452-d.html

Format:

Books

Publication Date

2003

Excerpt:

New media : a critical introduction / Lister, Martin, 1947-

Available: Copies:

70.

Advertising : principles & practice

Wells, William, 1926-

Format:

Books

Publication Date

2003

Excerpt:

planning and buying -- Print media -- Broadcast and interactive online media -- pt. 4. Creative advertising

Available: Copies:

71.

Cultural theory and popular culture : an introduction

Storey, John, 1950-

Format:

Books

Publication Date

2001

Excerpt:

, Feminism as Social Practice, Men's Studies and Masculinities. Illustrations have been added." "The new

Available: Copies:

72.

Persuasive communication skills : public speaking

Steinberg, Sheila.

Format:

Books

Publication Date

1999

Excerpt:

conditioning and Skinnerian behaviourism -- Social learning theory -- Consistency theories -- Balance theory

Available: Copies:

73.

Representation : cultural representations and signifying practices

Hall, Stuart, 1932-2014.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0656/96071228-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0656/96071228-d.html

Format:

Books

Publication Date

1997

Excerpt:

Culture, media, and identities.

Available: Copies:

74.

Instagram as a persona : a curatorial platform for young people: exploring better branding possibilities

Malinzi, Agnes.

Format:

Manuscript

Excerpt:

Youth and Social Media

Available: Copies:

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Independent Institute of Education. Vega School of Brand Leadership.

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O'Shaughnessy, Michael, 1951-

(3)

Stadler, Jane.

(3)

Du Plooy-Cilliers, F. (Franzél), author.

(2)

Fielding, M. L. (Michael L.), author.

(2)

Kotler, Philip, author.

(2)

Quirk eMarketing (Firm)

(2)

Scott, David Meerman.

(2)

Stokes, Rob (eMarketing specialist)

(2)

Stratten, Scott.

(2)

Altstiel, Tom, author.

(1)

Ambrose, Gavin, author.

(1)

Andrews, J. Craig.

(1)

Aono-Billson, Nigel, author.

(1)

Arens, Christian.

(1)

Arens, William F.

(1)

Armstrong, Gary (Gary M.), author.

(1)

Arruda, William, 1961- author.

(1)

Augustine, Dan, author.

(1)

Barnard, Yolanda.

(1)

Belch, George E. (George Edward), 1951-

(1)

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(1)

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(1)

(1)

Chaffey, Dave, 1963- author.

(1)

Cincotta, Sal.

(1)

Cooper, Meryl Weinsaft.

(1)

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Deitel, Harvey M., 1945- author.

(1)

Deitel, Paul J., author.

(1)

Dobscha, Susan, editor.

(1)

Drewniany, Bonnie L., author.

(1)

Duncan, Tom (Thomas R.)

(1)

Elliott, Richard H., author.

(1)

Felton, George, 1947-

(1)

Fenwick, Ian, 1949-

(1)

Fourie, Pieter J. (Pieter Jacobus), 1950-

(1)

Gaffoor, Shaakir.

(1)

Gordon, W. Terrence, 1942-

(1)

Grow, Jean, author.

(1)

Hall, Stuart, 1932-2014.

(1)

Hannigan, John A., 1948-

(1)

Hansen, Anders, 1957-

(1)

Jennings, Marcel, author.

(1)

Jensen, Klaus Bruhn.

(1)

Jewler, A. Jerome, author.

(1)

Jugenheimer, Donald W.

(1)

Kampmann, Beatrice.

(1)

Keller, Kevin Lane, 1956- author.

(1)

Kelley, Larry D., 1955-

(1)

Kleiman, Jessica.

(1)

Kline, David, 1950-

(1)

Knight, Hanne, author.

(1)

Landa, Robin, author.

(1)

Lister, Martin, 1947-

(1)

Malinzi, Agnes.

(1)

Mano, Winston HerausgeberIn. (DE-588)1184307946 (DE-627)1663465029

(1)

Maritz, Stefan.

(1)

McLuhan, Marshall, 1911-1980.

(1)

McQuail, Denis.

(1)

Milton, Viola C. HerausgeberIn.

(1)

Mitchell, Claudia.

(1)

Mokibe, Sharon Duduetsang.

(1)

Mona, Azola.

(1)

Moriarty, Sandra E. (Sandra Ernst)

(1)

Mpendukana, Sibonile.

(1)

Nzimande, Nokwanda.

(1)

O'Guinn, Thomas C.

(1)

O'Shaughnessy, Michael, 1951- Media & society.

(1)

O'Shaughnessy, Michael, 1951- Media and society : an introduction.

(1)

Open University.

(1)

Opresnik, Marc O. (Marc Oliver), 1969- contributor.

(1)

Ouwersloot, Hans.

(1)

Percy, Larry, author.

(1)

Pervan, Simon, author.

(1)

Piotrowski, Christine M., 1947-

(1)

Qualman, Erik, 1972-

(1)

Rosenblum, Naomi.

(1)

Rowles, Daniel, author.

(1)

Ryan, Damian, author.

(1)

Sachs, Jonah, author.

(1)

Sadleir, Emma.

(1)

Sakutukwa, Anesu.

(1)

Schaefer, Mark W.

(1)

Scott, David Meerman. New rules of marketing and PR.

(1)

Sheehan, Kim.

(1)

Shimp, Terence A.

(1)

Smith, P. R. (Paul Russell), 1957- author.

(1)

(1)

(1)

(1)

(1)

Tuten, Tracy L., 1967- author.

(1)

Van Wyk, Shannon Roxanne.

(1)

Veitch, Emily Frances.

(1)

Vorster, Lizette, author.

(1)

Wald, Alexander, author.

(1)

Walliman, Nicholas, author.

(1)

Weigold, Michael F., 1958-

(1)

Wells, William, 1926-

(1)

(1)

(1)

(1)

Format

(60)

(13)

(1)

Item Category 1

Material Type

Language

(73)

(1)

Shelf Location

Publication Date

Subject

(12)

(8)

Communication in marketing.

(7)

(7)

(6)

(5)

(4)

(3)

(3)

Mass media -- Social aspects.

(3)

Mass media and culture.

(3)

Public relations.

(3)

Advertising media planning.

(2)

Brand name products.

(2)

Business communication -- Handbooks, manuals, etc.

(2)

Business communication -- Problems, exercises, etc.

(2)

Business communication.

(2)

Career development.

(2)

Communication in organizations.

(2)

Digital media.

(2)

Massenmedien.

(2)

Médias -- Aspect social.

(2)

Médias -- Influence.

(2)

Médias et culture.

(2)

Oral communication.

(2)

Relationship marketing.

(2)

Sales promotion.

(2)

Social media

(2)

Social media -- Marketing.

(2)

Social media -- South Africa.

(2)

Société de l'information.

(2)

Soziale Software.

(2)

Strategic planning.

(2)

Viral marketing.

(2)

Written communication.

(2)

Advertising agencies.

(1)

Advertising as Topic.

(1)

Advertising campaigns -- Case studies.

(1)

Advertising copy.

(1)

Advertising layout and typography.

(1)

Alltagskultur.

(1)

Android (Electronic resource)

(1)

Anecdotes as Topic.

(1)

Application software -- Development.

(1)

Aspects psychologiques.

(1)

Aspects sociaux.

(1)

Authenticity (Philosophy)

(1)

BUSINESS & ECONOMICS -- Marketing -- General.

(1)

BUSINESS & ECONOMICS -- Sales & Selling.

(1)

Beeldvorming.

(1)

Berichterstattung.

(1)

Blogs.

(1)

Blogues -- Aspect politique.

(1)

Blogues -- Aspect social.

(1)

Blogues -- Aspect économique.

(1)

Blogues.

(1)

Brand marketing -- Research -- South Africa

(1)

Brands -- Research -- South Africa

(1)

Celebrities -- Press coverage -- South Africa.

(1)

Celebrities -- South Africa -- Conduct of life.

(1)

Celebrities -- South Africa -- Social life and customs.

(1)

Celebrities in mass media.

(1)

Commercial art.

(1)

Communicatiewetenschap.

(1)

Communication visuelle.

(1)

Communication.

(1)

Comunicación social.

(1)

Conference papers and proceedings.

(1)

Consumer behavior.

(1)

Consumers -- Psychology.

(1)

Consumers -- Research -- South Africa.

(1)

Creative ability in business.

(1)

Cultura.

(1)

Cultural identity

(1)

Culture

(1)

Culture -- Aspect psychologique.

(1)

Culture -- Aspect sociologique.

(1)

Culture -- Philosophy.

(1)

(1)

(1)

(1)

(1)

Design services -- United States -- Marketing.

(1)

Digital media -- Law and legislation -- South Africa.

(1)

Direct marketing.

(1)

Electronic commerce.

(1)

Environmental sociology.

(1)

Environmentalism -- Social aspects.

(1)

Ethnicité.

(1)

Gesellschaft.

(1)

Graphic arts -- Terminology.

(1)

Graphic arts.

(1)

Humanities -- Methodology.

(1)

Identité sexuelle -- Anthropologie.

(1)

Influencer management

(1)

Interior decoration -- Practice -- United States.

(1)

Interior decoration firms -- United States -- Management.

(1)

Internet advertising.

(1)

Internet marketing -- Case studies.

(1)

Internet marketing -- Management.

(1)

Journalisme en ligne.

(1)

Kitle iletişim araçları -- Ara̧tırma -- Yöntembilim.

(1)

Kultur.

(1)

Kulturelle Identität.

(1)

(1)

(1)

(1)

(1)

(1)

(1)

Marketing -- Management -- Textbooks.

(1)

Marketing -- Management.

(1)

Marketing -- Sex differences.

(1)

Marketing -- Social aspects.

(1)

Mass media

(1)

Mass media -- Africa -- History.

(1)

Mass media -- Influence.

(1)

Mass media -- Research -- Methodology.

(1)

Mass media -- South Africa -- History.

(1)

Mass media -- South Africa.

(1)

Mass media -- Study and teaching -- South Africa.

(1)

Mass media -- Study and teaching.

(1)

Mass media -- Technological innovations.

(1)

Mass media and the environment.

(1)

Massacommunicatie.

(1)

Media skills

(1)

Medien -- Umweltschutz.

(1)

Medienkultur.

(1)

Medios de comunicación social y cultura.

(1)

(1)

(1)

(1)

(1)

(1)

(1)

Online social networks -- Economic aspects.

(1)

Online social networks.

(1)

Online strategy -- Research

(1)

Online-Marketing.

(1)

Overseas item

(1)

Personal Narratives as Topic.

(1)

Personal marketing

(1)

Persuasion (Rhetoric)

(1)

Photography -- Business methods.

(1)

Photography -- History.

(1)

Photography -- Practice.

(1)

Photography -- Vocational guidance.

(1)

Photography in the social sciences -- Congresses.

(1)

Photography in the social sciences.

(1)

Politique de l'entreprise.

(1)

Populaire cultuur.

(1)

Popular culture -- Philosophy.

(1)

Popular culture.

(1)

Product management.

(1)

Professions -- Marketing.

(1)

Public speaking.

(1)

Publicity.

(1)

Relationsmarknadsföring.

(1)

Representatie (algemeen)

(1)

Representation (Philosophy)

(1)

Representation (filosofi)

(1)

Repräsentation.

(1)

Représentation (Philosophie)

(1)

Représentations sociales.

(1)

Research -- Methodology.

(1)

Réseaux sociaux en ligne.

(1)

Scandals -- South Africa.

(1)

Semiotics

(1)

Sensationalism in journalism.

(1)

Service à la clientèle.

(1)

Signification (Philosophie)

(1)

Social media -- Economic aspects.

(1)

Social media -- Law and legislation -- South Africa.

(1)

Social networks.

(1)

Social perception

(1)

Social perception.

(1)

Social sciences -- Methodology.

(1)

Social sciences -- Research -- Congresses.

(1)

Social sciences -- Research.

(1)

Social values

(1)

Sociale aspecten.

(1)

Sosyal bilimler -- Yöntembilim.

(1)

Stereotypes

(1)

Storytelling -- Psychological aspects.

(1)

Success in business.

(1)

Technologies de l'information et de la communication.

(1)

Theorieën.

(1)

Umweltschutz -- Medien.

(1)

Umweltschutz -- Öffentliche Meinung.

(1)

Umweltschutz.

(1)

Unternehmen.

(1)

Value generation

(1)

Video recordings -- Social aspects -- Congresses.

(1)

Video recordings -- Social aspects.

(1)

Visual perception -- Congresses.

(1)

Visual perception.

(1)

Visual sociology -- Congresses.

(1)

(1)

(1)

(1)

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