20 Results Found
00000000000000000000IIE
1.
by
Kotler, Philip, author.
Format:
Books
Publication Date
2024
Excerpt:
strategy: Creating value for target customers -- Products, services, and brands: Building customer value
by
Cant, M. C. (Michael Colin), 1957- editor.
Format:
Books
Publication Date
2024
Excerpt:
communication management -- Digital marketing -- Customer value and retention -- People, processes and physical
3.
by
Kotler, Philip, author.
Format:
Books
Publication Date
2021
Excerpt:
-Driven Strategy and Mix -- 7. Customer Value-Driven Marketing Strategy: Creating Value for Target Customers -- 8
4.
by
Tybout, Alice M. éditeur intellectuel.
Format:
Books
Publication Date
2019
Excerpt:
the online age / Brian Sternthal -- Digital brand storytelling / Mohanbir Sawhney -- Branding services
by
Hartzer, Tegan
Format:
Manuscript
Publication Date
2017
Excerpt:
How customer service impacts brand loyalty in the Durban privately owned restaurant industry /
6.
by
Kotler, Philip, author.
Format:
Books
Publication Date
2017
Excerpt:
products and personal services, and Marketing 4.0 maps out and authoritative approach to taking customers
7.
by
Kotler, Philip (Philip J.), 1931-
Format:
Books
Publication Date
2014 2013
Excerpt:
. Consumer-Driven Marketing Strategy -- 8. Products, Services, and Brands: Building Customer Value -- 9. New
8.
by
Kotler, Philip.
Format:
Books
Publication Date
2010
Excerpt:
, services and brands : building customer value -- New-product development and product life-cycle strategies
9.
by
Langley, C. John, 1946-
Format:
Books
Publication Date
2008
Excerpt:
analysis -- Supply chain technology, managing information flows -- Demand management and customer services
10.
by
Solomon, Robert.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0838/2008298855-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0838/2008298855-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0838/2008298855-d.html
Format:
Books
Publication Date
2008
Excerpt:
Customer services.
11.
by
Kotler, Philip.
Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltsverzeichnis http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltsverzeichnis http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA
Format:
Books
Publication Date
2006
Excerpt:
Demand -- Part III. Connecting with Customers: Chapter 5 -- Creating Customer Value, Satisfaction
12.
by
Barlow, Janelle, 1943-
Format:
Books
Publication Date
2006 2004
Excerpt:
Branded customer service : the new competitive edge / Barlow, Janelle, 1943-
13.
by
Jobber, David, 1947-
Format:
Books
Publication Date
2006
Excerpt:
positioning. -- 6. Product and brand management. -- 7. Services marketing management. -- 8. Pricing strategy
14.
by
Kotler, Philip.
Table of contents http://catdir.loc.gov/catdir/toc/wiley041/2003026035.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010651205&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010651205&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley047/2003026035.html
Publisher description http://catdir.loc.gov/catdir/description/wiley041/2003026035.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010651205&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010651205&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley047/2003026035.html
Publisher description http://catdir.loc.gov/catdir/description/wiley041/2003026035.html
Format:
Books
Publication Date
2004
Excerpt:
's product and service policies need tightening -- Your company's brand-building and communication skills are
15.
by
Osborne, Christina.
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0721/2001055343-d.html
Format:
Books
Publication Date
2002
Excerpt:
Service à la clientèle.
16.
by
Richardson, Paul, 1962-
Table of contents http://catdir.loc.gov/catdir/toc/mh021/00056868.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00056868.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00056868.html
Format:
Books
Publication Date
2001
Excerpt:
brand image, enhance customer relations, and create entirely new distribution channels for products and
17.
by
DeVrye, Catherine.
Format:
Books
Publication Date
2001
Excerpt:
Customer services.
18.
by
Steel, Jon.
Table of contents http://catdir.loc.gov/catdir/toc/onix04/97040334.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/97040334.html
Publisher description http://catdir.loc.gov/catdir/description/wiley033/97040334.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/97040334.html
Publisher description http://catdir.loc.gov/catdir/description/wiley033/97040334.html
Format:
Books
Publication Date
1998
Excerpt:
Advertising agencies -- Customer services -- United States.
19.
by
Perreault, William D.
Format:
Books
Publication Date
1996
Excerpt:
customers and their buying behavior -- Elements of product planning for goods and services -- Product
by
Payne, Adrian.
Format:
Books
Publication Date
1995
Excerpt:
Customer relations.
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