Title:
Marketing, 7th ed.
Author:
Kotler, Philip.
ISBN:
9780733975776
Edition:
7th ed.
Publication Information:
Frenchs Forest, N.S.W. : Pearson Education Australia, 2007.
Physical Description:
xxxi, 904 ; 28 cm.
General Note:
Includes index.
Reading Level:
For tertiary students.
Subject Term: