Cover image for Experiencing intercultural communication : an introduction
Title:
Experiencing intercultural communication : an introduction
Author:
Martin, Judith N.
ISBN:
9780077146061
Edition:
Southern African ed.
Publication Information:
Berkshire : McGraw-Hill Education, 2013.
Physical Description:
xii, 259 pages : illustrations ; 27 cm
Contents:
Studying intercultural communication -- Intercultural communication -- Identity and intercultural communication -- Communication, cultural worldviews and values -- Verbal issues in intercultural communication -- Non-verbal communication issues -- Popular culture and intercultural communication -- Intercultural relationships in everyday life -- Intercultural communication in tourism contexts -- Intercultural communication and business -- Intercultural communication and education -- Intercultural communication and healthcare -- Intercultural communication and related fields.
Abstract:
"This edition has a South African focus within the wider context of Africa and includes material addressing recent challenges of intercultural communication. It includes typical examples of the problems and conflicts, such as between different racial and ethnic groups, experienced by those living in a country with a relatively young democracy with its past of apartheid, 11 official langusges, a growing gap between rich and poor and a declining economy. We believe that the democratic ideal of one Rainbow nation will, to a large extent, depend on the effectiveness of intercultural communication."--Page xi.
Added Author:
Copies: