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1. 
Cover image for Strategic brand management
Strategic brand management
Strategic brand management
by 
Keller, Kevin Lane
Format: 
Books
Publication Date 
1998
Excerpt: 
Strategic brand management Keller, Kevin Lane
Available: Copies:
2. 
Cover image for Strategic brand management : building, measuring and managing brand equity
Strategic brand management : building, measuring and managing brand equity
Strategic brand management : building, measuring and managing brand equity
by 
Keller, Kevin Lane, 1956-
Format: 
Books
Publication Date 
1998
Excerpt: 
Strategic brand management : building, measuring and managing brand equity / Keller, Kevin Lane
Available: Copies:
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