Summary

This text covers the concepts and applications of statistics used in the functional areas of business, accounting, marketing, management, economics, and finance. Thoroughly revised to shift its emphasis more on concepts than statistical methods, it shows students how to properly use statistics to analyze data, demonstrates how computer software is an integral part of this analysis, and provides many exercises, cases and projects to support the learning process. For a one term course in Business Statistics at either the undergraduate or graduate level. Written for those whose who teach a one-term course and prefer a briefer book. *Briefer coverage. *Presents a less computational, more interpretational approach to statistical concepts and data analysis. *Integrates numerous examples of computer output from both Excel and Minitab within the chapters. *A complete new chapter on Multiple Regression - Emphasizes model building. *Greater emphasis on applications to the functional areas of business. *Retooled exercise sets use real data wherever possible. *Student CD-ROM packaged free with each copy of the book. *This custom designed web site contains many resources for both students and i